21/07/2024
John’s visionary approach to technological innovation and creative sophistication took root during his formative years studying software engineering.
As he pursues his master’s in software engineering and an MBA, alongside running his software development business, his unwavering commitment to excellence and progressive development continues to propel him forward.
In 2015, John founded JW Tech Studio and initially ran it as a side hustle while working in a software house team. After two years, John moved to a foreign German corporation as a senior software engineer and spent four years in the corporate world.
He then decided to leave the corporate environment to full focus on his business JW Tech Studio. This venture later evolved into the current Tanuki Brandworks (Tanuki Solutions Sdn. Bhd.) in 2020, where he now leads a team of four. Through his early experiences and work in foreign corporation and foreign clients, John identified a significant gap in the market.
The market, even to this day, is still flooded with programmer and marketer freelancers and part-timers offering web design services using generic templates at extremely low rates. These services often fail to capture the unique identities and valued stories of individual brands and corporations, ultimately making such websites a waste of money.
“A website should be as useful as your business namecard or your company profile. It holds the same importance as your company profile, your target clients often visiting your website before seeing the company profile in your business presentation. First-impression WIN” - John Woon
This is then Tanuki Brandworks started, dedicated to bespoke, one-to-one tailor-made web design and web system development. By focusing on high-quality craftsmanship and project by project basis personalized service, ensures each client’s digital presence is distinct, aligning perfectly with their corporate identity and vision.