04/07/2023
In line with the Penang State Government’s ‘Jom! Experience Penang’ and ‘The Opposite Side of the Island – Seberang Perai’ campaigns, PIFF 2023 aims to highlight the modest authenticity of local cuisine found in the Pearl of the Orient and celebrate the fantastic array of culinary delights available around the world while drawing visitors to its shores to discover Penang’s diverse and scenic landscapes, from the hidden gems on the mainland and the island to the world-renowned George Town UNESCO World Heritage Site!
Mark your calendars because we’ve got a month-long food fiesta coming your way! PIFF 2023 is taking over Penang in June, hitting up various hotspots across the island and mainland. It’s gonna be a wild ride from June 3 to June 25, jam-packed with three main events (Bertam Tasty Trails, Gourmet Stars of Penang, and Penang Food Festival) and five mini festivals (Wonderfood, Malam BBQ @ Penanti, Rasa2 Rahmah, Santai Under The Sky, and Seafeast). We’ve handpicked these events to give you a taste of Penang’s world-renowned food scene, covering everything from classic street grub to trendy international bites and even Michelin-starred wonders.
There’s more to sink your teeth into! Prepare yourselves for the PIFF 2023 Foodie Exploration, your golden ticket to lucky draw prizes. Now, this isn’t just about food—it’s also an opportunity to win some incredible prizes! PIFF has partnered with TikTok to show support for our local F&B businesses. Here’s how it works: simply order at least one (1) item from PIFF 2023 special menu at the participating outlets, get your receipt stamped, upload videos on TikTok with the hashtags in the caption, and scan the displayed QR codes at the participating outlets. Once you’ve completed these steps, enter your information and upload a minimum of three (3) stamped receipts from different participating outlets. We will announce the lucky draw winners during the grand finale events of PIFF 2023. So get ready to indulge in delicious food and have a chance to win some amazing prizes!
PIFF 2023 is not just about food—it’s a feast for the senses! Experience cultural beats, Instagram-worthy dioramas, and spectacular firework displays that bring the island and mainland to life!