30/08/2026
The 4 core strategies and Business models used by Top companies
1. Cost Leadership & Scale Model:
- Achieve the lowest operating costs through massive purchasing power and efficient supply chains, passing the savings to customers to dominate the market.
( Tip : High volume, low margins, unbeatable scale )
2. Differentiation & Premium Brand Model :
- Focus on high-end innovation, unique design, and strong brand loyalty rather than competing on price. This allows companies to charge a premium. Eg Apple.
(Tip : Irreplaceable products, premium experience )
3. Platform & Ecosystem Model:
Build a digital or physical infrastructure that connects buyers, sellers, users, and developers, making money through transaction fees, ads, or ecosystem lock-in.
Examples: Amazon, Tencent
( Tip : Build the stage, let others perform )
4. Asset-Light & Franchise Model:
Standardize a brand, recipe, or system, and let local partners or franchisees fund the actual physical expansion.
Examples: McDonald's, Coke
( Tip : Expand globally using other people's capital )
