Dentsu Malaysia

06/10/2021

At dentsu we have a duty of care to our people to make their health, safety and wellbeing our highest priority. We want to speak out against the stigma around mental health, encourage conversation, and talk about the help available for those who need it. Part of our wellbeing commitments is the introduction of Wellness Days. Employees will be taking their day their way on Friday Oct 8, 2021 to switch off.

06/10/2021

Dentsu Gaming | All roads lead to the Metaverse - Games are now spaces that live across multiple platforms and are less restricted by the physical or computing limitations of the devices used to play them. How can brands get a headstart on their journey towards the metaverse? Check out this blog by Dan Holland, SVP, Product Solutions, dentsu & Alexander May, Managing Partner, Strategy, dentsu:

https://www.dentsu.com/blog/all-roads-lead-to-the-metaverse

30/09/2021

Now we know who likes sugar highs. We were a mite hungry during our townhall today so thank you HR for letting us get tea on the house with foodpanda; staying warm with our favorite snacks indoors while it rains outdoors. Happy Thursday folks!

30/09/2021

Today, we are a proud to be a part of dentsu gaming launch – an integrated solution which brings together the extensive gaming heritage and expertise of dentsu japan network with the global scale and specialist capabilities within dentsu international. "83% of CMOs agree that gaming is a new storytelling opportunity. Dentsu gaming can create richer, more immersive, online experiences with virtual experiences just as real, human, and valuable as offline experiences." - dentsu malaysia CEO Kien Eng Tan https://www.dentsu.com/gaming

29/09/2021

❤️ | Consumers who are stimulated by experiential marketing are highly likely to be emotionally invested in the brand and willing turn talk about it. The work we've done for Disney Marvel Avengers Heroes in the Sky sought to arouse and draw in onlookers, creating a brand connection beyond fans to craft an exhilarating experience they can own and share. Check out the case study: https://www.dentsu.com/sg/en/our-work/case-study-dentsu-x-marvel-avengers-heroes-in-the-sky

28/09/2021

Total Commerce | Dentsu Malaysia is super excited to announce our partnership with Nuffnang Live! The integration between dentsu's end-to-end marketing solutions and Nuffnang's Live service will enable advertisers to rapidly drive traffic to their brand's social pages and create two-way, personalised engagements between brand and followers to drive on-the-spot sales. Read about it here:

Dentsu is partnering with Netccentric in Malaysia to help its clients integrate e-commerce marketing solutions.

24/09/2021

❤️ | In the last 12 months, the challenge for our team has been to move towards data and tech enabled experiences that are "better than live". The work we've done for Tiger Street Food Virtual Festival lives up to this trend of repurporsing gaming environments to foster intimacy, accelerating virtual commerce, and next generation personalisation. Check out the case study:

https://www.dentsu.com/sg/en/our-work/case-study-dentsu-x-tiger-street-food-festival

23/09/2021

🌱 | Today, dentsu is launching its first ever Global Rise Up creative communication challenge. The challenge will see 10,000 young people pitch creative campaigns on reducing food waste for some of our biggest clients. Sign up now: https://www.thecode-dentsu.com/

21/09/2021

EVENTS | Wendy Clark will be participating in World Economic Forum Sustainable Development Impact Summit 2021, on the Women's Leadership In Times of Crisis panel. Watch the session here from 16:45-17:15 CET: https://fal.cn/3in2i

20/09/2021

Dentsu Institute and Dentsu jointly ran the Sustainable Lifestyle Receptivity Survey 2021. The percentage of Malaysians indicating consumption is for “Public Welfare in Mind” more than doubled from 28.8% in 2010 to 57.7% in 2021. Check it out: https://www.group.dentsu.com/en/news/release/000564.html

15/09/2021

On this occasion, we are overjoyed to celebrate the diversity of our team, our clients, and our community with a very Happy Malaysia Day tomorrow. We’re so happy to build a truly diverse and inclusive workplace here of which we can all be proud! Selamat Hari Malaysia!

09/09/2021

From Exclusion to Inclusion | In iProspect's latest paper, find out why marketing strategies must align to the new face of the digital economy and why is not merely a buzzword or check mark when running a marketing campaign. Download to find out how to make an impact with inclusive marketing: https://www.iprospect.com/en/global/news-and-insights/insights/from-exclusion-to-inclusion/