My Horizon Media

My Horizon Media Other than organic grow, we also believe boosting would help to further enhance our reach, we provide cost effective strategy to venture into China Market.

My Horizon Media is a unique marketing service provider, offering companies and businesses customised social media marketing services to build your brand in China. We have been promoting Malaysia’s brands & companies to the China Market since 2010 including Sabah Tourism Board, Tourism Selangor, Tourism Terengganu, Penang Global Tourism, Kuala Lumpur Tourism Bureau and LADA, Melium Group, Shangri-

La Tanjung Aru Resort, Curtin University Malaysia, Tan & Tan Development and more. We help clients to manage their China social media accounts including WeChat , Weibo, Little Red Book which communicate with the Chinese audience in a manner sensitive to the Chinese culture. Using Key Opinion Leaders (KOLs) is a great way of utilising brand promotion on China Social Media platforms, we work hand-in-hand with OTAs including Ctrip to promote our clients product to China market via KOLs engagement. We have been managing KOLs to produce high-quality content related to Malaysia Airports helps increase your brand exposure, hence a broader audience is likely to know about your brand and follow your account.

✨ Another boost for Malaysia’s tourism momentum as we head toward Visit Malaysia 2026.Spring Airlines has officially lau...
03/12/2025

✨ Another boost for Malaysia’s tourism momentum as we head toward Visit Malaysia 2026.

Spring Airlines has officially launched its new daily Shanghai–Kuala Lumpur flight, arriving at a perfect time when arrivals from China are climbing steadily. From January to August alone, Malaysia welcomed 3.3 million Chinese visitors — a 27.5% increase from last year and already close to the 3.7 million recorded for the whole of 2024.

With this new daily service, connectivity between Eastern China and Malaysia becomes even stronger. Shanghai remains one of China’s most influential outbound markets, and improved accessibility often translates directly into:
• higher FIT and family traffic
• stronger demand for hotels and attractions
• better reach for regional destinations like Sabah, Sarawak, Langkawi, Penang, Melaka and Johor
• more opportunities for cultural, economic and tourism collaboration

For tourism industry partners, this is a clear signal:
2026 will be a high-opportunity year.
Visa-free travel + increased flight capacity + steady demand = the perfect window to strengthen presence on Chinese platforms, refresh product offerings, and capture early interest before VMY2026.

Malaysia is ready to showcase its hospitality, culture, and landscapes — and the industry can expect even more potential as airlines, airports and agencies continue working together to expand routes and enhance connectivity.

If your organisation is preparing your 2026 China market plan, happy to share insights and help you optimise your digital visibility on Rednote (XHS), WeChat, Weibo and Douyin.

Influencer regulations in China aren’t new — but they’re becoming clearer.Recent updates circulating online highlight on...
24/11/2025

Influencer regulations in China aren’t new — but they’re becoming clearer.
Recent updates circulating online highlight once again that creators discussing specialised topics (medicine, law, finance, education, etc.) must hold relevant academic qualifications or licences.

For the industry, this is actually a positive sign.

It shows a maturing ecosystem where:
• platforms tighten verification,
• regulated categories get clearer rules,
• misinformation is reduced, and
• brands can collaborate with qualified voices confidently.

For marketers and KOL-driven campaigns, it means a more structured environment — and higher trust in content quality.

Whether you are working with creators inside or outside China, it’s a good reminder that credentials, transparency, and compliance matter more than ever.

At My Horizon Media, we help brands outside China build a serious presence on Rednote (Xiaohongshu) – not just run one-o...
21/11/2025

At My Horizon Media, we help brands outside China build a serious presence on Rednote (Xiaohongshu) – not just run one-off ad experiments.

What we do for overseas hotels, malls, destinations and consumer brands:
• Rednote Blue V verification & account setup for overseas companies
• Content strategy & always-on publishing – Rednote-style seeding posts, guides, and storytelling that speak to Chinese travellers and shoppers
• Ad planning and optimisation (including Juguang) with clear objectives: reach, enquiries, bookings or store visits
• KOL / creator collaborations in travel, lifestyle, retail and F&B
• Reporting and insight so your internal team understands what’s working and how to scale

Our focus is simple:
👉 Turn Rednote into a stable, long-term China-facing channel for your brand, and make every marketing dollar work harder.

If you’re managing an overseas brand and want to use Rednote (Xiaohongshu) in a more structured and strategic way in 2026, let’s talk.

Has your Rednote / Xiaohongshu account been acting a bit… suspicious lately? 👀 • Your account name suddenly turns into a...
20/11/2025

Has your Rednote / Xiaohongshu account been acting a bit… suspicious lately? 👀
• Your account name suddenly turns into a long number ID when you reply or comment?
• A post quietly disappeared or was removed?
• Unexpected warning messages popped up?
• Views dropped sharply even though your content style hasn’t changed?

With the new November rules now fully in force, Rednote is clearly tightening control – and all sensitive industries are more exposed, especially:
• Medical, wellness, slimming, “before & after” content
• Supplements and “functional” products
• Finance, investment, virtual assets / crypto
• Parenting, education, or “guaranteed results” style messages

The platform would rather over-protect than take a risk, so your account can be:
• Soft-limited in reach
• Hit with warnings
• Flagged or partially restricted

But here’s the key point ⬇️

👉 Even if nothing has happened to your account yet, if your Rednote account is not verified or you’re not sure whether your setup and content are safe under the new rules, this is the time to review and protect it — before there’s a problem.

If you:
• are already seeing strange behaviour, or
• are in a sensitive industry, or
• haven’t verified your account and feel unsure about compliance

➡️ Feel free to DM me.
We can take a quick look at your account and share practical steps to keep it compliant and still growing.

In this new environment,
protecting your account = protecting all the effort you’ve put into it. 💛

7月槟城2025MITM旅游展,沙巴旅游局又来派福利咯~这个周末就在7月12至13日在SPICE Arena(PISA)隆重开锣,你准备好开启下一趟沙巴的探索之旅了吗?💛 这次由沙巴旅游局亲自带队,汇聚 6家沙巴本地热门的旅行社齐聚槟城,带...
05/07/2025

7月槟城2025MITM旅游展,沙巴旅游局又来派福利咯~这个周末就在7月12至13日在SPICE Arena(PISA)隆重开锣,你准备好开启下一趟沙巴的探索之旅了吗?
💛 这次由沙巴旅游局亲自带队,汇聚 6家沙巴本地热门的旅行社齐聚槟城,带来超值旅游资讯 + 现场独家优惠,好康多到数不尽!
🎁 只要来沙巴旅游局展位打卡就能领取价值马币50的“先探索沙巴吧”兑换券,订购任意旅游配套,还有额外惊喜赠品呢!🎉
📌 旅游展资讯:
• 📍地点:槟城SPICE Arena, Penang
• 📅 日期:2025年7月12 & 13日
• 🕙 时间:上午10点 至 晚上9点
• ✅ 适合计划北马出发、全家出游、情侣甜蜜行、朋友结伴探秘行程!
🏖想征服4095米的神山邂逅大王花、在山打根的京那巴当河沿岸观赏野生长鼻猴、在红树林观赏萤火虫奇观、在海岛浮潜,又或者在洁白的海滩上与TA手拉手享受绚丽的夕阳?这里统统都能安排!
👜 周末快来槟城SPICE Arena安排你的下一趟沙巴探险之旅吧!
#美麗沙巴 #沙巴旅行 #沙巴神山

“From Scroll to Trust: How WeChat OA Turns Attention into Action”In China’s digital world, visibility is just the beginn...
16/06/2025

“From Scroll to Trust: How WeChat OA Turns Attention into Action”

In China’s digital world, visibility is just the beginning — what brands really need is trust, engagement, and conversion. That’s where WeChat Official Accounts come in.

We help Malaysian brands unlock WeChat OA’s full potential by offering:

📌 Content that connects — Articles, tips, stories, and visuals tailored to your audience

📌 Smart engagement tools — Menus, mini forms, polls, FAQs to keep users interacting

📌 Subscriber journeys — Welcome flows, auto-replies, segmented updates

📌 Conversion strategies — From enquiries to bookings, all within WeChat

📌 Seamless integration — CRM sync and private messaging to close the loop

Your audience is already on WeChat — the question is: Are you engaging them the right way?

Let’s make your OA account more than just a noticeboard. Let’s make it your conversion engine.

📩 DM us to explore how your brand can grow through WeChat OA.

Prepare a post graphic for these content “It’s amazing how a short Douyin video can transform curiosity into real brand ...
15/06/2025

Prepare a post graphic for these content “It’s amazing how a short Douyin video can transform curiosity into real brand interest.”

That’s the true power of Douyin, where bite-sized visuals meet high engagement. Here’s how we help Malaysian brands capture attention and drive interest on Douyin:

📍 Short, snackable videos — under 30 seconds, mobile-optimized, designed to stop the scroll
📍 On-trend hooks — using music, effects, and captions that perfectly align with current Douyin vibes
📍 Smart mini-program integration — embed Douyin mini-programs (e.g., booking or info tools) directly in your video
📍 Strategic boosting — target precisely the users most likely to connect with your brand

This doesn’t just create visibility.
It creates moments — moments that spark curiosity, build trust, and guide viewers toward taking action, like exploring your offerings or making a booking.

We’ve seen this flow deliver results for hotels, cafés, wellness brands, and more — steady engagement, meaningful interest, and tangible enquiries.

“How do we get Chinese consumers to notice us?”That’s one of the most common questions we hear from Malaysian brands.Our...
13/06/2025

“How do we get Chinese consumers to notice us?”
That’s one of the most common questions we hear from Malaysian brands.

Our answer?
You don’t just advertise to them.
You 种草 them.

“种草” (zhòngcǎo) — literally “planting grass” — is how desire starts.
On Rednote (小红书), it means sparking curiosity, building trust, and making someone save your post for later… not because it’s a hard-sell ad, but because it feels real, relatable, and worth trying.

🌿 It’s not about showing your room or dish.
It’s about showing the feeling of staying there or tasting it.
It’s the difference between being listed… and being longed for.

This is how brands — hotels, clinics, cafés, wellness retreats — start building awareness in the China market today.
And when you add the right boosting strategy, that quiet little seed can go far.

More brands in Malaysia are learning this now. And we’re here to help guide that process — with content that works, and reach that matters.

Let’s connect if this speaks to you.
#小红书 #种草

We get this question a lot:“Is it enough to just get verified on Rednote (小红书)?”Our honest answer:✅ Verification is a go...
12/06/2025

We get this question a lot:
“Is it enough to just get verified on Rednote (小红书)?”

Our honest answer:
✅ Verification is a good first step — it gives your brand credibility and access to features like business insights and contact cards.
But if you want real traction — reach, saves, and enquiries — you need to boost.

We’ve seen brands post beautiful content, verified and all, but still… nothing happens.
That’s because Rednote is a content-first platform — it doesn’t work like Instagram. The algorithm won’t push your content unless you feed it the right signals.

That’s where boosting comes in.
With a small budget, we help brands:

📍 Reach the right audience (travel lovers, foodies, skincare fans — even by city)
📍 Get real engagement (saves, comments, profile visits)
📍 Convert views into actual enquiries

It’s especially effective for:
🛏️ Hotels and resorts
👜 Retail and lifestyle brands
🥘 Cafes and restaurants
💆 Wellness and medical

We treat Rednote like a long-term relationship — build presence, grow trust, and guide users step by step.

If you’ve already verified and feel stuck, boosting is usually the missing link.

We’re happy to share what’s been working well for Malaysian brands.

Lately, we’ve been working with more Malaysian brands who want to reach Chinese consumers — not just to build awareness,...
11/06/2025

Lately, we’ve been working with more Malaysian brands who want to reach Chinese consumers — not just to build awareness, but to drive real action.
One thing we always bring into the conversation is: Baidu SEM.

It may not be as trendy as Rednote or Douyin, but when someone is ready to take action, they search on Baidu.

We’ve seen this pattern again and again:
A person sees your brand somewhere — maybe on social media, through a KOL, or by word of mouth.
Then they go to Baidu to search, to verify, to decide.

That’s where SEM comes in.
It’s not about blasting ads. It’s about showing up clearly when someone is already looking.

✅ It supports your brand presence
✅ It guides traffic to where you want it to go
✅ It works quietly, but effectively — especially in industries like healthcare, education, hospitality, and property

We always tell our clients:
Platforms like Rednote are where you inspire.
Baidu is where you convert.

We’re happy to share how we’re using both together to support long-term growth for Malaysian brands.

Let’s connect if you’re exploring this space.

We often get asked: Is China social media really that important for Malaysian brands?The short answer is — yes, if you'r...
10/06/2025

We often get asked: Is China social media really that important for Malaysian brands?

The short answer is — yes, if you're trying to reach Chinese tourists, overseas Chinese, or even local Malaysian Chinese who scroll Rednote (小红书) daily for inspiration.

We’ve seen firsthand how platforms like these shape buying decisions:

📍 Rednote (小红书) – where discovery happens, from cafes to hotels to skincare
📍 WeChat – where relationships are built and loyalty grows
📍 Douyin – where stories go viral in seconds
📍 Dianping (大众点评) – where reviews make or break F&B and hospitality

We work with Malaysian brands across tourism, F&B, wellness, and retail — helping them show up in the right place, with the right message.

It’s not about going viral overnight. It’s about being visible, building trust, and growing steadily with the right strategy.

We’ll be sharing more insights here — the small things that actually make a difference when it comes to China market success.

If you’re thinking about where to start, we’re happy to chat.

Should Malaysian Brands Be on Rednote (小红书)?We get this question a lot — and the answer is YES, especially if you want t...
09/06/2025

Should Malaysian Brands Be on Rednote (小红书)?

We get this question a lot — and the answer is YES, especially if you want to reach both Chinese tourists and local Malaysian Chinese.

Here’s why 👇

Rednote (小红书 Xiaohongshu) is a hybrid of Instagram and a lifestyle search engine, with 300+ million monthly active users.
Most users are:
✨ Aged 18–35
✨ 70% women
✨ Urban, high-income, trend-savvy

For many Chinese consumers — whether from China or living in Malaysia — Rednote is part of their daily life. It’s where they search for:
👜 New brands
🍜 Best places to eat
🏖️ Travel spots
🛍️ Shopping tips
💄 Lifestyle inspiration

Why Malaysian Brands Should Care:
If you’re targeting:
✅ Chinese tourists
✅ Local Malaysian Chinese
✅ Young, trend-driven buyers

Rednote is where the conversation starts — even before customers step into your store or visit your hotel.

💡 Pair Rednote with:
• WeChat for customer loyalty and CRM
• Douyin for brand storytelling
• Dianping for trusted F&B and hotel reviews

You’ll be tapping into the full customer journey — from discovery to decision.

The Real Advantage:
Rednote is not just social media — it’s a lifestyle search engine.
Consumers trust real reviews and peer recommendations.
No presence = no visibility.

Today, more Malaysian brands — from hotels, resorts, cafes, retail to wellness — are using Rednote to build credibility and get real attention.

👉 Stay tuned. We’ll be sharing more tips on how to get Verified, and how to turn Rednote visibility into real customer enquiries.

Address

Atria Sofo, Jalan SS 22/23, Damansara Jaya
Petaling Jaya

Opening Hours

Monday 10:00 - 17:00
Tuesday 10:00 - 17:00
Wednesday 10:00 - 17:00
Thursday 10:00 - 17:00
Friday 10:00 - 17:00

Telephone

+60139820996

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