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🪄Helping boutique hotels grow rooms revenue
Practical tips & strategies🟢Certified CiMSO Innkeeper Trainer

10/11/2025

Hotels that tweak their rates weekly outperform by miles.
Are you playing the dynamic pricing game? If not, what's holding you back

25/10/2025

People in hospitality 👀 gather here.

21/10/2025

Don't panic. Adding value can do more for your brand (and bottom line) than a 20% discount ever could.

Think sunset welcome drinks, early check-ins, or a complimentary room upgrade, small touches that make guests feel special.

👋 Follow for simple, smart strategies that keep your rooms full and your rates strong.

15/10/2025

Feeling stuck with inconsistent results, here’s what I learned the hard way:

✨ A clear direct-first strategy doesn’t have to be complicated. It takes a series of intentional actions that build trust, remove friction on the guest journey, and gives guests a reason to book with you.

Start with three questions:

1️⃣ Am I showing up where guests are looking?

2️⃣ Does my reputation make booking direct the obvious choice?

3️⃣ Is every touch point; from enquiry to check-out, seamless and personal?

Answer honestly and you’ll see exactly where to focus next.

30/09/2025

Make sure YOU collect the guest details, not the OTA.

I get it.

👉 Maybe you don’t have a website yet.

👉 Maybe a booking engine feels too complicated or expensive right now.

👉 Maybe the OTA link just felt like the quickest way to get *something* live.

But here’s the truth: if someone is searching and found your hotel on Google or on socials, that’s a warm lead, they’re already interested.

Don’t hand them straight to a third party.

Instead

📩Connect a direct email address and telephone number to your profiles.

🕔Keep hours, photos, and basic info up to date.

⚡Respond quickly to enquiries (yes, it’s manual, but it’s worth it).

This keeps you in control until you’re ready to add a website and booking engine.

Because every enquiry you handle yourself builds relationships, and keeps the commission in your pocket.

Need help figuring out the next step for your property?

Feel free to shoot me a DM and tell me what you’re working with.

I’ll reply personally and help you map out the best option for your situation.

26/09/2025

It’s tempting; occupancy is soft, competitors are dropping prices, and a quick slash feels like the fastest way to fill rooms.

⚠️But before you touch that rate button, pause and ask:

💭 What will this do to my average room rate and bottom line?

A full house means little if each room sells for less profit.

💭 Is there real demand to support a drop?

Without demand, even the lowest rate won’t move the needle for long.

💭 How strong is my perceived value?

Guests book when they believe the experience is worth the price. That’s where your unique selling factors like location, service, design, extras, your team become so so powerful.

Lowering rates might raise occupancy today, but it can quietly erode revenue tomorrow and train guests to expect discounts.

Instead, protect your pricing power by making the value impossible to miss:

✨ Sharper photos & storytelling that show what makes your property stand out.

✨ Direct-only perks guests can’t get on OTAs.

✨ A seamless booking journey that feels effortless and rewarding.

Strong value beats a race to the bottom every time.

Your rate is a reflection of your worth. Let’s make sure the market sees it.

Address

Opening Hours

Monday	09:00 - 17:00
Tuesday	09:00 - 17:00
Wednesday	09:00 - 17:00
Thursday	09:00 - 17:00
Friday	09:00 - 17:00
Saturday	10:00 - 16:00

Website

http://www.lxsuite.com/

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