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Keutx Media, Apakila, Abeokuta (2026)

15/04/2022

NEVER LOSE YOUR AUDIENCE ATTENTION

There is this belief about content marketing that I have always put into practice.
.it is called ATTENTION.

If you market content, your goal will always be to get your customer's attention.

You're always trying to let your content be

Eye grabbing

Attention arresting...I mean you arrest their attention

Or even making it to be impossible to ignore....like IMPOSSIBLE

But here is a problem

Attention is not that easy to grab,

Your audience listens to many other brands just like youuu and to retain their attention, you will have to put in a lot of effort.

Here is the solution

ALWAYS FOCUS ON YOUR AUDIENCE

Dedicate time to listen to them

Hear them out

Care about them

Gibe them solutions to their triumphs

Let them realize the reason to stay with your brand and with that, you are already a winner

14/04/2022

Does your content convert?

Check this to know

Creating a compelling isn't that easy

Is it?
but, here is a good point to start..

Know who your audience is and what their needs are...

Now tell a story to fulfill those needs

Not yet a win...here are other tips to make your content a compelling one
...Use a headline that grabs attention
...Pull the audience in with facts or humour
...Focus on one point

Those are golds....Implement them

13/04/2022

Can you predict your prospect's action?

If your answer is YES, then I will disagree with you. Here is why.

A lot of digital marketing practices such as copywriting, and content writing usually aim to get a particular audience to take a particular action.

While this may be true, the fact remains that you can never predict the exact action your audience is gonna take.

Can you?

Of course, you can't but here is what makes the big difference.

STUDYING YOUR AUDIENCE BEHAVIOUR

You see, the human being is a complex entity and can be very impossible to predict even if you are an A- level copywriter.

You can only facilitate those actions by studying your audience's behavior, with that, you move your audience closer to the action you want them to take.

Whatever action you want your prospects to take, if you master their behaviors, taking that action will be a very easy task for them.

12/04/2022

Do you even need to run an Ad?

This is a question I ask my clients whenever they come to me to help them create an ad.

Perhaps you provide the right answer to this

Well, the answer may be YES or the opposite depending on your marketing goal and how effective you want it to be.....

But here is the fact

The best way to succeed on the internet is to give it back to its users.

user-generated content can be used in many different ways and can become a huge part of the online marketing strategy as long as you do it right.

User-generated content is an online marketing strategy that you can use to reach more people and increase brand awareness

it offers an inexpensive way to market your products and in many cases, it's free

internet users are now accustomed to seeing user-generated content in their social media feeds and news articles

instead of having Ads for different products are popping up all over their screens, they are more inclined to click on articles or photos that friends have posted about topics they enjoy.

Those are the content your customers created for you.

It may be a long positive review

A nice recommendation

Five-star rating

Sincere testimonials

But one thing is, all these stiffs aren't even if you aren't paying for it, you have to work for it.

You need to motivate them

Provide your customers with a great experience so they become motivated to give you what you want.

Find means to compensate them if they participate.

If you leverage this strategy, you might not need to run a single Ad.

11/04/2022

THE QUICKEST WAY TO GO BROKE IS TO LOSE YOUR CUSTOMERS

Ever since I started online marketing, my goal has been to get my audience to stay with me rather than my competitors.

I spent a lot of time understanding how the customer journey really works and till now, I am still afraid of the last stage.

That is the RETENTION STAGE

Here is why.

Let's assume you spent a lot of dollars on Ad to acquire your customers and fortunately for you, they took the action you wanted them to take.

Now, you don't want to lose those customers right?

You want to retain them so they come back to you whenever they need you.

You want to create a long-lasting relationship...

You want to get them to stick along a lot longer and spend note money with you

Not only those, perhaps they refer their friends to you for another transaction.

YOU WANT TO RETAIN THEM

This is the retention stage.

This is where the actual work begins and if you miss this stage, you might need to start the process again.

If you miss this stage, you might need to revisit your budget and spend those dollars again.

To make this stage go smoothly just as in other stages, provide your customers the best service that would make them stay with you.

Look at things from his point of view

Establish reasons for him to be loyal to you

See the worlds through their eyes and you have got one powerful weapon

Are you taking care of this stage?

08/04/2022

Do you even know your audience?

You will agree with me that the Market is all about people

Do you?

These people are a group of people who are constantly changing and your research should be critical to better understand these people.

Before you market any product, the first thing you should understand is your audience.

Who are you Marketing to?

What are their pains?

What are their desires?

What are their needs?

What do they experience?

Listen, you have a lot to understand concerning this concept,

you have to do whatever it takes to put yourself into the shoes of your prospects(perhaps walk some miles in there too).

Without them, you don't exist

Without them, you can't pay your bills

Without them, your business cannot succeed

I mean without your audience you cannot get a dime into your bank account

So, what do you do?

Make a lot of research to get to know your audience then you'd need just a little effort to get them to opt-in for your offer.

07/04/2022

FOCUS ON YOUR CUSTOMERS' LIFETIME VALUE, NOT ON THEIR FIRST PURCHASE.

That is if you even care about the lifetime value.

Sometimes, acquiring a single customer might cost you a lot of money especially when you invest in advertisement.

You may end up calculating a loss if your focus is only on the customer's first purchase. But should you?

Of course, you shouldn't.

You should focus more on the customer's lifetime value rather than his first purchase.

Now how do you improve the LIFETIME VALUE?

One sure thing is that your customers will only stay with you if they have a good experience with your brand. To improve this, here are what you need to do

Improve your customer relationship

Create highly engaging content to retain your customers

Improve social listening to know what your audience cares about.

Do a lot of research to know more about your audience.

If you focus on these, you will achieve success in Little time

06/04/2022

YOUR OFFER IS BOUND TO BE REJECTED.

When you create an offer, your goal is to get it accepted by your audience so they take the necessary action you want them to take.

But what if it is rejected?

Yes! It is normal.

There are many factors which makes your offer acceptable and if any of those factors is missing your offer may suffer a rejection..

Now, that is very sad, right?

A more saddening scenario is when your customers expect you to create bad offers. This will not only make you lose your customer's interest but will ruin your brand reputation.

Do you want to avoid this?

Then always focus on your customers, feel how they feel, and try to look through the world with their eyes, with that, you are close to creating a titillating offer.

Want more on offer creation?

Read my article on "How to create an offer your customers will jump over hoops to buy"

https://buff.ly/3JMacH7

05/04/2022

What is your online marketing goal?

If you are like me or most people, your answer might be to grow your business,

Now, this growth is a process, or say it happens in stages which may take a lot of time for you to achieve.

But is there a shortcut?

Of course, there could be. However, if you are not patient and you find means to accelerate the growth, it may end up adding no value to your brand.

On the other hand, if you are patient and watch the growth increase organically, you will soon enjoy the value that will bring to you.

04/04/2022

This habit will quickly kill your online growth

INCONSISTENCY

Listen, "Consistency is key"

I AGREE. Do you?

But it becomes difficult especially if you are such a busy fellow who gets in a lot of tasks daily.

Social media is a space of many crowds and no matter how you try to raise your voice, if the echo isn't consistent, chances are you will go home soon.

For people to notice your brand then you have to show up consistently, this will not only help you to build a strong online presence but also earns you a good reputation.

The day you stop being consistent marks the end of your productivity.

03/04/2022

Hi fans

As from tomorrow, we will be providing you with Marketing and sales tip to grow your business online.

Are you excited to get started?

31/03/2022

This is keutx media

A digital marketing brand obsessed with helping businesses on how to grow their business online.

Are you eager to grow with us?

Keutx Media

15/04/2022

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12/04/2022

11/04/2022

08/04/2022

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03/04/2022

31/03/2022

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