18/01/2022
Dear All,
IAA is back as we kick start year 2022 with two back-to-back webinars in January. On Wednesday, 19 January 2022, we shall be hosting the first episode of one-on-one “Fireside Chats” with representatives from government and industry self-regulation from around the world to discuss the advertising issues affecting marketers globally and how governments and industry can best collaborate to create a regulatory environment that both protects consumers and allows brands to thrive. In this Fireside Chat, IAA talks with Shreyasi Jha, Senior Gender Advisor, UNICEF about UNICEF’s new report, “Promoting diversity and inclusion in advertising: a UNICEF playbook” which provides guidance about how to avoid stereotyping in advertising that can have a harmful impact on a child’s well-being and development.
Join us with Shreyasi Jha, Senior Gender Advisor, UNICEF, as Jeffrey A. Greenbaum, Chairman, IAA Public Policy Council, and Chairman of the Global Advertising Lawyers Alliance, conducts the session.
Date: Wednesday, 19 January 2022
Time: 3pm Nigeria time
For more on the webinar, see the link https://www.iaaglobal.org/event/global-and-regional/iaa-fireside-chat-with-shreyasi-jha
In the same vein, "Evolving Self-Regulation" comes up the following day (Thursday, 20th January 2022). This webinar is a Panel and will discuss issues that self-regulatory organizations (SROs) and the marketing/advertising industry face. The issues seem to be increasing, particularly with the social media issues, brand protection and debates ongoing regarding misleading content on the internet. The currently anticipated focus of the panel will include how our industry’s advertising and marketing self-regulation is evolving to address areas such as digital, influencer marketing, environmental claims, food issues, scam alerts and we may also talk about possible new collaborations in enforcement going forward. ICAS has recognized some very innovative ways to educate and further the value of self-regulation, and we will be able to introduce some of these new global tactics. The goal will be to emphasize evolving regulations and the evolution of the SROs to address the changes.
Date: Thursday, 20 January 2022
Time: 3pm Nigeria time
For more details, see the link https://www.iaaglobal.org/event/global-and-regional/iaa-panel-evolving-self-regulation
Please join us.