The Favour Zurike

The Favour Zurike ▪️Facebook Media Buyer

▪️I simply show digital product owners how to generate leads using F

No matter how hard you work, don't forget to take care of yourself.Your mental health especially ❤❤
07/04/2022

No matter how hard you work, don't forget to take care of yourself.

Your mental health especially ❤❤

I DAY CLICK VS 7 DAY CLICK Does 1-day click outperform the 7 days click attribution setting?In my experience, if you wan...
06/04/2022

I DAY CLICK VS 7 DAY CLICK 

Does 1-day click outperform the 7 days click attribution setting?

In my experience, if you want leads switch to the 1 day click attribution.

Tested this last week and got good results.

I'm not saying the  7 days click attribution setting isn't good

I'm only sharing my experience with the 1 day click attribution setting.

Follow .zurike for more information on Facebook Ads 


BAD NEWS FOR EMAIL MARKETERSNew update from Facebook: After the struggles we had with iOS14It seems iOS15 will mostly af...
01/04/2022

BAD NEWS FOR EMAIL MARKETERS

New update from Facebook: After the struggles we had with iOS14

It seems iOS15 will mostly affect email marketing on iOS devices

Because iOS15 will limit the email open rate tracking for advertisers

Brace yourselves!!

They’ve also introduced a new feature called Hide My Email. 

This will allow iOS users to give marketers random email addresses that isn’t their real email address.

So we'll most likely be selling to dummy accounts soon

If you ask me, it seems like Apple and Facebook started a civil war and we are suffering the consequences.







Did you know that you can retarget people who share and save your post?Getting likes on a post is good but shares are im...
18/03/2022

Did you know that you can retarget people who share and save your post?

Getting likes on a post is good but shares are important.

Why?

When your audience shares your post,

they're simply leading you to a brand new audience whom they know are interested in what you're selling

It's called a LOOKALIKE AUDIENCE

People who have similar interests with your current audience

All you have to do to is create a lookalike audience of people who shared your post.

I'll talk about lookalike audience in my next post

Turn on post notification so you don't miss it

PS: If you don't want to lose another Ad account to restrictions and bans, click the link in my bio to safeguard your account now.

The offer won't last long...


This information is juicy!!!Lately I've been testing Ads with zero targeting Especially engagement Ads, and I can confid...
10/03/2022

This information is juicy!!!

Lately I've been testing Ads with zero targeting

Especially engagement Ads, and I can confidently tell you that it works like magic

But...

The Honest-to-God truth is that, it doesn't work all the time and it definitely doesn't work for all businesses.

Why am I telling you this?

It is important that you test and understand the Ad strategy that works for your business

What worked for Mr A might not work for Mrs B

Detailed targeting works like magic too especially if you have conducted a skin deep research for who your Target audience are.

In essence, all I'm saying is you should find what works for you

Sometimes doing nothing (zero targeting) works too.

You should try it...

I'd love to hear your feedback

PS: If your Facebook ad account has been banned and you don't want to lose another one

Click the link in my bio and watch the video training that will show you how to avoid rejected ads and account bans.

You can thank me later

Oh! It's not free

Valuables are not free all the time🤗

Ciao!

Tired of seeing these on your Ad?I don't know about youbut I hate seeing comments like these on my Ad.It annoys the s**t...
09/03/2022

Tired of seeing these on your Ad?

I don't know about you

but I hate seeing comments like these on my Ad.

It annoys the s**t out of me

Especially when I have put in a lot of work creating my offer and Ad.

Also, when I know the product or service I'm offering is going to help people who actually want it.

Even when I'm pi**ed at the comments, I don't blame the audience entirely

Why?

1. Most business owners create s**tty Ads

2. Most people create Ads just to sell fake things

3. People make promises and never deliver on their promises.

The audience you're selling to are human beings with emotions not machines.

When you eventually decide to sell what the audience wants, it backfires

They judge you based on their past experiences

Here's how you avoid all those nasty comments:

Type out a list of hate words and block them on your business page.

Or

You can click the link in my bio to copy and paste the words I have there

The link will also show you how to input those words on your page.

Your choice

PS: It is important that you do this, because Facebook can stop showing your Ads to people because the quality is poor.

PPS: If your Ad account has been banned and you're scared of losing another one

Click the link in my bio and watch the video training

It's not free though 🤗

Valuables are not always free.

In Facebook Advertising, there's something called The Learning PhaseThe learning phase is where your Ad settings are stu...
24/02/2022

In Facebook Advertising, there's something called The Learning Phase

The learning phase is where your Ad settings are studied by the Facebook algorithm

By settings, I mean...

•Audience Tageting
•Campaign objective
•Landing page
•Ad copy
•Ad image/video

Everything about your Ad is being studied for one reason..

Data for bidding results

PS: This phase usually happens within the first 3 - 4 days after your Ad has been published.

PPS: I've been making some cool cash from selling other people's products.

With my advanced knowledge in FB Ads, I've been able to sell and make profits from products that don't belong to me😂😂

If you'd like to do same, click the link in bio

Watch the free video

Buy the course if it sounds interesting.

Then send me a DM and I'll show you how to use Ads to sell and make profits.








CLIENT: "Why am I just getting likes since this Ad started?"ME: It's because your Ad is in It's LEARNING PHASE.Most clie...
24/02/2022

CLIENT: "Why am I just getting likes since this Ad started?"

ME: It's because your Ad is in It's LEARNING PHASE.

Most clients complain about not getting results immediately their Ad starts running.

It's your job as an advertiser to help them understand the process involved in Ad creation.

This is important, especially if your campaign is not an engagement campaign.

The learning phase is where your Ad settings are studied.

By settings, I mean...

•Audience Tageting
•Campaign objective
•Landing page
•Ad copy
•Ad image/video

Everything about your Ad is being studied in other to give you result.

PS: This phase also counts in your Ad duration, no exception.

The money spent during this phase will be charged to your account.








19/02/2022

How Your Business Account Is Banned

"This business account isn't allowed to advertise. Because it didn't comply with one of our ad policies"

That's the message I got after losing two of my ad accounts including my clients' account.

It took losing all these for me to realise I was doing things the wrong way.

If you want Facebook to see you as legitimate business, you have to do things the right way.

Don't just dive into selling things without a warm up!

How do you do this?

Keep reading...

1. Create a simple engagement campaign.

2. Educate and inform people that you exist and what you're all about.

3. Publish Contents that describes your business

4. Start running Ads with small budgets and slowly scale up

Don't say I didn't warn you. I won't listen when you come complaining.

PS: If you need more info on how to avoid Facebook bans, click the "learn more" button

Ciao!

"This business account isn't allowed to advertise. Because it didn't comply with one of our ad policies"That's the messa...
18/02/2022

"This business account isn't allowed to advertise. Because it didn't comply with one of our ad policies"

That's the message I got after losing two of my ad accounts including my clients' account.

It took losing all these for me to realise I was doing things the wrong way.

If you want Facebook to see you as legitimate business, you have to do things the right way.

Don't just dive into selling things without a warm up!

How do you do this?

Keep reading...

1. Create a simple engagement campaign.

2. Educate and inform people that you exist and what you're all about.

3. Publish Contents that describes your business

4. Start running Ads with small budgets and slowly scale up

Don't say I didn't warn you. I won't listen when you come complaining.

PS: If you need more info on how to avoid Facebook bans, click the link on my bio.

Ciao!

On the 30th of October, 2021, my friend Jacey and her partner hosted a social networking event. The onepercentcircle I w...
18/02/2022

On the 30th of October, 2021, my friend Jacey and her partner hosted a social networking event.

The onepercentcircle

I was fortunate to be part of it and it was a huge success.

This event was so insightful and awesome that the attendees (including me) haven't stopped talking about it

Jacey haven't stopped talking about until now, so you definitely don't want to miss version 2.0 this year.

I learnt a lot from that event.

I was gingered to get things done when I heard the likes of Oloye Akin Alabi, Chris Ani and JJ.Omojuwa and Douglas Kenedyson (Ceo of Selar) speak.

I'm gradually implementing the things I learnt there.

So far I've understood a few things:

▪︎ Knowledge without implementation is a waste of knowledge

▪︎ Procrastination is a disease that has a simple cure...ACTION!

You can read all the books on earth, listen to all the podcasts and motivational talks..

But if you don't implement atleast one out of the many, you're just a sitting duck.

Good morning!

How was your valentines day?


08/11/2021

If you're a business owner and you're interested in promoting your business online

Please consult an advertiser to help you strategise

Don't wait until your account has been disabled before you consult someone to fix it. That will cost you more.

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