29/04/2022
On average, you are exposed to 4,000 - 10,000 ads daily directly or indirectly, and in various forms.
Out of these, you only stop to listen to 5% of these numerous ads and discard the remaining 95% of your brain trash.
In essence, as a marketer, when you create another ad, have it in mind that there are 1000s of ads similar to yours already out there.
And the best way to beat your way into the 5% that your prospects wish to stop and read is to;
- stand out uniquely
- position your offers uniquely
- solve problems uniquely
Great marketers are able to create exceptional advertising that does well because they understand one simple yet important principle,
"Successful marketing is all about standing out".
98% are bad at it already so you have little or no competition if you stand out uniquely"
