MDC Africa

MDC Africa MDC Africa offers modular and transparent research projects aimed at developing our clients'​ markets.

Our distributor identification and training projects focus on daily engagement and remote support. This approach has sig...
10/06/2020

Our distributor identification and training projects focus on daily engagement and remote support. This approach has significant benefits for our clients’ product pe*******on and market share growth.

What makes MDC Africa special is the People behind the organization, and we want to keep appreciating them. Our family i...
27/05/2020

What makes MDC Africa special is the People behind the organization, and we want to keep appreciating them.

Our family is caring and driven to accomplish great things. Sandra exemplifies this. She’s a former teacher and future leader, working to make an impact on her community. She started at our Lagos HQ as a Data Quality Analyst and later became a Training Representative. She is also part of our community outreach committee, for which she proposed a plan to teach children how to recycle. Sandra adds real value to her team by showing kindness and interest, and by keeping a positive attitude that motivates those around her. Your MDC family appreciates you, Sandra!

At MDC Africa, we continuously focus on providing our clients with a deeper understanding of distributor characteristics...
15/05/2020

At MDC Africa, we continuously focus on providing our clients with a deeper understanding of distributor characteristics and behaviour. By forging lasting relationships, we create the platform for numeric distribution in key areas in Africa.

In the past six months, our team members have visited over 200.000 outlets in various countries. Such results are only p...
30/04/2020

In the past six months, our team members have visited over 200.000 outlets in various countries. Such results are only possible when working with extraordinary people.

One of these extraordinary people is Stephen Apolima, Regional Manager at MDC Africa in Ghana. He’s responsible for a large part of the team that collected data at these outlets. From the very beginning, Stephen has shown tremendous dedication to the team and the client by ensuring targets were met and quality data was collected. He has pushed the boundaries to develop new ways of working that allowed team members to maximize their output and work more efficiently. We are excited to see you release your passion and new ideas on upcoming projects, Stephen!

COVID-19 is primarily a health crisis, but also, as the World Bank Vice President for Africa said: “The COVID-19 pandemi...
17/04/2020

COVID-19 is primarily a health crisis, but also, as the World Bank Vice President for Africa said: “The COVID-19 pandemic is testing the limits of societies and economies across the world, and African countries are likely to be hit particularly hard.”

For FMCG companies, this means that growth in these emerging markets is severely impacted, leading to trade and value chain disruption.
MDC Africa can help you design and implement market development strategies to grow your brand once the markets open again.

https://www.worldbank.org/en/news/press-release/2020/04/09/covid-19-coronavirus-drives-sub-saharan-africa-toward-first-recession-in-25-years

A deep understanding of the distributor value chain is crucial to the success of our client’s Route-to-Market strategies...
11/02/2020

A deep understanding of the distributor value chain is crucial to the success of our client’s Route-to-Market strategies, leading to increased product basket pe*******on throughout the entire value chain.
Our Retail Mapping Surveys (RMS) assist our clients with product seeding and Route-to-Market strategies, thereby unlocking opportunities that lead to increased availability and market share of total brand/client portfolio.

Pushing the boundaries is what we do best at MDC Africa. We have redesigned the data collection process with our core fo...
23/01/2020

Pushing the boundaries is what we do best at MDC Africa. We have redesigned the data collection process with our core focus on technology and using the latest innovations in the technology world to ensure maximum return on investment for our valued clients and their brands.

Understanding what steps are involved in distributing our client’s products enables us to create distribution efficienci...
09/01/2020

Understanding what steps are involved in distributing our client’s products enables us to create distribution efficiencies and maximizing our market pe*******on. By nurturing these relationships, we grow our client’s market share and reach!

Happy new year!We're ringing in the new year with lots of excitement as we look back on an amazing 2019. Thank you to ou...
02/01/2020

Happy new year!
We're ringing in the new year with lots of excitement as we look back on an amazing 2019. Thank you to our entire team of talented employees. Without you none of this would have been possible!

Ensuring accurate market insights and providing a stable platform for our clients to build and execute their RTM strategies has proven invaluable to our clients and has become one of our core pillars to success in 2019. We're looking forward to seeing what 2020 holds in store for us!

Come rain or shine, our passionate Dream Team will always go the extra mile to collect data.
16/12/2019

Come rain or shine, our passionate Dream Team will always go the extra mile to collect data.

Well done to MDC Africa's dedicated field team! Enumerating 39010 outlets in one month is only possible when you're work...
02/12/2019

Well done to MDC Africa's dedicated field team! Enumerating 39010 outlets in one month is only possible when you're working with passionate and skilled team members.

As a quickly growing company, you want to focus on driving innovation in your product offering and increasing your sales...
25/11/2019

As a quickly growing company, you want to focus on driving innovation in your product offering and increasing your sales, rather than lose time and assign many resources to order fulfilment.

MDC Africa is the ideal partner to take care of this side of your business. We do so by linking between multiple departments and ensuring a speedy and satisfactory fulfilment of incoming orders.

Address

No 2 Justice Court, Rufus Giwa Street
Lekki

Opening Hours

Monday 08:00 - 17:00
Tuesday 08:00 - 17:00
Wednesday 08:00 - 17:00
Thursday 08:00 - 17:00
Friday 08:00 - 17:00

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