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SEO and digital marketing Agency, 1 Worluchinda Street, Rumuigbo. Port Harcourt, Port Harcourt (2026)

Name: SEO and digital marketing Agency
Address: 1 Worluchinda Street, Rumuigbo. Port Harcourt, Port Harcourt, 500262, NG
Telephone: +2348166588839
Price range: $

There are people searching for your products or services on search engines There are over 2 billion people online. 93% of online activities start on a search engine. There are 40,000 searches every second, and 3.5 billion searches per day. There are millions of opportunities for your business to become found on search engines. One of the most important benefits of SEO is that your customers are using search engines daily.

27/03/2022

𝟓 𝐏𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐥𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬𝐞𝐬 𝐭𝐨 𝐒𝐭𝐚𝐫𝐭 𝐰𝐢𝐭𝐡 𝐋𝐢𝐭𝐭𝐥𝐞 𝐂𝐚𝐩𝐢𝐭𝐚𝐥 𝐢𝐧 𝟐𝟎𝟐𝟐

I came across a powerful and insightful book written by 𝐓𝐨𝐲𝐢𝐧 𝐎𝐦𝐨𝐭𝐨𝐬𝐨

The book’s title is 𝐖𝐇𝐄𝐑𝐄 𝐓𝐇𝐄 𝐌𝐎𝐍𝐄𝐘 𝐈𝐒 𝐑𝐈𝐆𝐇𝐓 𝐍𝐎𝐖 𝐀𝐍𝐃 𝐇𝐎𝐖 𝐓𝐎 𝐆𝐄𝐓 𝐈𝐓.

It contains just the right information. The book explains 5 little known but very profitable businesses to venture in with little capital.

Reading this book was one of the best decisions I made this year as I keep experiencing results in my found business.

I will be giving out this book for 𝐟𝐫𝐞𝐞 with the permission of my mentor, Toyin Omotoso, to anyone that types 𝐈𝐍𝐓𝐄𝐑𝐄𝐒𝐓𝐄𝐃.

This gesture is my little way of helping someone out there achieve their goals of financial freedom this year.

It's a must read for anyone that wants to excel in this era of web 3.0

27/09/2021

SOME ADVANTAGES OF DIGITAL MARKETING
In a nutshell, digital marketing refers to marketing through an electronic device or the internet. It’s another word for internet marketing.

Today, hundreds of thousands of businesses engage in digital marketing, as they find it easier—and more cost-effective—to reach a large number of people this way.

As people spend more time online, it is important that businesses optimize their digital channels to reach potential buyers.

There are many digital marketing tactics, some of which are:

Search engine optimization (SEO)
Paid search
Display advertising
Social media marketing
Content marketing
Email marketing
Influencer marketing
Affiliate marketing
Traditionally, businesses reached their target audience using channels like television, radio, magazines, events, and direct mail. Now, as people spend more time online, businesses are trying to reach potential buyers through digital channels. After all, marketers need to go where the people are.

If you want to make the switch and diversify your marketing strategy, you probably want to understand the benefits of these new digital marketing tactics.

So, let’s dive into the top 9 benefits of digital marketing:

1. Increase Customer Loyalty with Frequent Communications
As you know, it costs more to attract and convert new customers than it does to retain existing customers. Customer loyalty can be difficult to establish, but it’s well worth your efforts.

It’s great to finalize a sale with your customers, but it’s even better to retain those customers after the sale. A customer retained can make another purchase or recommend your brand to others, which helps increase sales. In the U.S., 40% of online shopping revenue comes from repeat customers, who make up 8% of site visitors. To retain customers, you need to keep in contact with them and digital marketing makes that easier than ever. Some proven tactics include:

Personalized email offers: As you learn about your customers, you can send them personalized offers like seasonal discount codes for related products or exclusive access to new product releases. This not only makes the customer feel valued, but it’ll also drive repeat sales.
Social media engagement: Encourage customers to follow you on social media channels. When they do, you’ll have daily access to them as they scroll through their social media feeds. Keep them engaged with helpful, relevant content or with content that inspires and delights them. Whenever they need your service or product again, they’ll be more apt to buy from your business.
Sephora’s Beauty Insider & VIB Programs is a good example of a company that’s committed to connecting with its customers by using a points-based loyalty program, which utilizes both offline and digital channels.

marketing strategy uses offline and digital channels
Improve your marketing strategy to use offline and digital channels to increase customer loyalty.

Customers can use their Beauty Insider card at every purchase—in store or online, and the card tracks the amount of money spent. The more a customer spends, the more Beauty Insider points they can redeem. Members can access their account online to keep track of their points and purchase more products using their reward points. Members also receive personalized emails alerting them of new products, exclusive sales, and membership gifts.

2. Engage the Customer at Every Buying Stage
Before digital marketing became popular, not many people were talking about the customer journey, mainly because it was difficult to understand and analyze. More often than not, a customer would go to a physical store after seeing an ad on TV or in the newspaper, make a decision, and pay for the product or service inside the store. However, in digital marketing, we can track every step that a customer makes, often from the moment when they are triggered to find a solution or product.

These days, it’s common for a consumer to see an ad online, search and compare prices on different websites, then go to a store to try the product or shop on an online store. Mobile apps provide shoppers with special offers and coupons, customer support, and comparison tools, which enhance our understanding of the buying process. With digital marketing, a marketer can follow the entire buying journey of the customer.

No matter which channel the consumer discovers your business: Google search, Facebook Ads, display advertisements, Instagram, etc., you can engage with them more easily now. This enables you to help the customer resolve all their questions and objections and influence their purchase decision.

3. Target the Right Audience
It’s now easier than ever to segment audiences since many digital marketing platforms allow you to target a specific audience. We have access to online tools that keep track of an individual’s online activities and demographic information. Digital marketers can use this data to offer users specific products or services that they may be interested in. For instance, once a visitor clicks on a brand’s display ad, whether on social media or through a search engine, the brand can target that visitor with subsequent and related ads. If the content a visitor receives is based on their interests and online behaviors, it creates positive reinforcement and makes shopping easier and more satisfying.

You can also target your audience with content and offers based on what stage they’re at within the buying journey. For example, email marketing can be used to nurture a lead until they’re ready to make a purchase. Perhaps they subscribed to your blog and consistently opened your blog update emails. After several months, they visit your about me and service web pages. At this point, you know to send them a targeted email with an exclusive offer. They click on the offer and submit a request for a quote.

Sophisticated digital marketing tools make this possible. Let me tell you how it works: when a user fills out a form online, he or she provides personal information. Most web pages have cookies that track the user’s behavior on the page. It’s this data that companies or digital marketers analyze and devise the right strategies for different types of audiences.

4. Generate a Consistent Lead Pipeline
Creating your “sales funnel” is ultimately the main purpose of marketing. A sales funnel is basically a system for generating consistent leads and sales from traffic. In other words, turning traffic into brand enthusiasts. A sales funnel’s job is to separate the “window shoppers” from the real buyers. It can also help improve the customer journey, based on Taboola’s study.

generate a consistent lead pipeline
Use the sales funnel to generate leads online through digital marketing strategies, offer relevant and useful information, and eventually close a deal.

An online sales funnel is specifically designed to consistently generate leads. Here’s an example: before creating an online sales funnel, a betting company relied on its billboards and location to generate walk-in leads for its products and services. Now, the company is using a digital offer to build a more consistent pipeline of leads. Whenever someone places their first deposit or stake, they’re given a coupon for a free amount of play. The promo is only available on the company’s website and users must register to take advantage of the offer. With this approach, the betting company generates leads in a much more systematic and predictable way. As an added bonus, because customers had to submit their email to receive the free offer, the business can stay in contact with the customer through email marketing.

5. Optimize and Obtain Better Conversion Rates
Unlike traditional marketing, which includes expensive TV, radio, or print ads, online advertising platforms are much more affordable. You can also improve your ad conversion rate more conveniently than you can with traditional advertising. With print advertisements, it’s often difficult to track conversion rates as everything is happening offline. How do you know if someone saw your ad in a magazine and then went to the store? If you can’t track your advertisement’s performance, how can you optimize it?

Digital advertising makes it easy since every interaction is tracked. You instantly know how many people are viewing your ad and what actions they take.

Most online advertising platforms include some level of reporting, which you can use to refine your ad targeting, copy, and design.

6. Accurately Measure All Results
With offline marketing, it’s difficult to measure the results of your marketing campaigns. For example, if you place an ad in a newspaper and on a billboard simultaneously, you can’t know exactly how many people viewed the newspaper ad or how many viewed the billboard ad. What can be more frustrating is knowing which ad is more effective and which ad to invest in.

However, digital marketing doesn’t have such issues. In fact, with digital marketing, you can measure everything worth measuring. From when the ad is clicked to when the visitor leaves the page. Everything! You are able to determine how many people saw your ad, how many sales resulted from the ad, and ultimately, your return on investment (ROI). Data analytics software (such as Google Analytics) and social networks or ad platforms (such as Facebook Ads and Google Ads) metrics make this monitoring or measurement possible.

7. Gain Brand Credibility
If any brand is to gain credibility quickly and sustainably, it would be via the internet. Content marketing studies show that digitally active brands usually end up having the most credibility. Through its content, a company can address customers’ doubts, clarify important concepts, and show that it understands what drives its market.

Useful and interesting content helps a company to gain the trust of its customers, as well as that of industry experts. It can be effective to the extent that competitors start to cite it also in their content.

But how do you know your brand has gained credibility? Well, one thing to look for is its rank in the organic search engine results pages (SERPs). You’re a reference to the market if you rank at the top of Google, for example. This attracts more stakeholders to your business and builds confidence in what you produce. After all, it’s natural to rely on professionals who are industry leaders, right?

Blogging is one way that you can establish your expertise. Consumers seek out high-quality content that addresses their challenges and questions. Your company’s subject matter experts have insights that are highly sought after and should be shared with your target market. According to HubSpot, companies that blog generate 67% more leads and It takes five-to-seven impressions for people to remember a brand.

Blogging is an effective digital marketing tactic
Content marketing helps a brand gain credibility, gain trust, and generate leads.

07/09/2021

SOME WAYS TO ATTRACT MORE CUSTOMERS ONLINE

Attracting customers to your online business involves a sophisticated e-commerce marketing plan that protects your online reputation and brand while attracting customers you want. An online business must be easily findable through online search engines, while also exploiting social media. Below are ways to attract customers online.

1. Become findable online
More often than not, people form first impressions by what they learn about you online, which is why you need to commit to becoming findable online and to developing search results that consistently lead to accurate, trustworthy information about you and your business.

2. Improve your online presence
Start by evaluating the current state of your online presence, and then decide what changes you want to achieve.

If web searches don’t deliver results for your business whether people are searching for your business in particular or for businesses of your type in your market area in general set a goal to develop an online presence so you appear prominently in future search results.

If your business has a strong online presence but search results lead to outdated, irrelevant, or inaccurate information, set a goal to boost credibility by creating a website and online profiles that you control.

If you have a good online presence with credible results, set a goal to deepen relationships with those in your target audience by increasing online participation and interaction.

No matter what goal you’re reaching for, don’t make sales your primary aim online. Selling repels people rather than attracts them to your business, especially on social media sites.

3. Create a single domain name and social identity
Use a single business name whenever possible. But if others have already claimed your business name as a domain name or on social networks, or if your name is too long to work as a social network name (for example, Twitter limits names to 15 characters), you need a strategy. If you can’t use the same name everywhere, take these steps:

Decide on no more than two names under which you’ll present your business.

Include the name under which your business was established and marketed and a second name you can use when your long-standing name isn’t available or appropriate, because it’s either too long or too difficult to spell.

Claim one name or the other as your domain name and across all social media channels you may ever want to use.

Develop a strategy that links your names together.

4. Use your long-standing name as a prominent keyword in all descriptions for your online name, and use your online name as a prominent keyword in all descriptions for your long-standing name.

5. Perfect your online introduction
Online, you have about 20 words (160 characters on Twitter) to introduce your business and make others want to learn more. Follow this advice for getting the most from your brief introduction:

Pack your introduction with keywords that people searching for businesses or products like yours are apt to use.

Tell what your business does and for whom, along with what makes it trustworthy, distinct, and likable.

Deliver a sense of the kind of information people can count on you to deliver, as well as the tone — whether humorous, serious, controversial, authoritative, whatever — your messages will convey.

If you’re the primary player in your business, help people locate you by your personal or business name by incorporating both into your description.

Introduce yourself consistently across online channels so people on any site get a similar sense of your business and its brand image even though the length, tone, and wording of your introduction will vary to fit the requirements of each online channel.

6. Stake an online home base
To be credible online, you need a site you control and can update, that’s findable by a search for your business name. Your own website, with a domain name that includes your business name, is the gold standard for online home bases. Your own blog is a good alternative as are business pages on Facebook and Google+.

7. Build an online media center
Creating an online media center can help you increase your media coverage, establish your business as a leader in its market area or industry, and serve as a valuable resource for opinions, presentations, and advice.

Include easily accessible, high-quality, reproducible information, photos, and videos that present your business, your owners and business principles, recent media appearances and coverage, contact information including social media links, and an invitation welcoming requests for interviews, presentations, and guest editorials or posts.

8. Get active across social media
Right now, if you haven’t already done so, claim your name on every social network you may ever want to use, even if you don’t plan to use the network quite yet. Sites like Check Usernames, KnowEm, and NameChk allow you to see whether user names are available across social media networks. If the one you want isn’t taken, grab it.

Then figure out which networks your customers use and make those sites your starting points, such as Facebook, LinkedIn, Twitter, and Google+. For retailers, Pinterest is essential, as is foursquare, Yelp and TripAdvisor,

9. Develop a content-sharing program
Businesses that pull people to their online pages do so with useful, relevant, consistently presented information not sales spiels. Commit to a content-sharing or posting schedule that ensures that you’re consistently visible online, with perhaps a couple of blog posts a week, a couple of Twitter posts a day, and a Facebook entry every couple of days. Involve your staff to help you share the burden — and the enthusiasm.

10. Monitor your online reputation
You must be tuned in to what’s being said online so you can thank people for good words, or respond to concerns, criticisms, or inaccurate comments, should they arise. Social networks make monitoring easy by offering you the option of requesting alerts whenever your user name is mentioned. Opt in.

Also set up requests for free online-mention alerts through sites like Google Alerts, Bing Alerts (going through your Windows Live ID account), and Social Mention, directing responses to a single RSS aggregator like Google Reader so you can open that one resource and see alerts for all your mentions in one place.

11. Get and stay active online
Post content others want to see. Repost and share content you see and want to pass on to your social media audience. Post polls and questionnaires to generate involvement and to get opinions.

Above all else, interact. Follow people you find interesting and whose content you find useful. Follow people who follow you. Subscribe to blogs in your business and interest areas. Comment on page and blog posts. Comment on comments people post on your pages. Join groups. Ask and answer questions. Add your expertise to online conversations.

Become a resource. Become a thought leader. Become known and well-regarded in your business community and within your target audience. Watch your online presence, your search results, and your business success expand as a result.

For more information, contact us SEO and digital marketing Agency

25/08/2021

HOW TO RETAIN YOUR ONLINE AND OFFLINE CUSTOMERS

Customer retention can have a significant impact on the value of your marketing plan. Use these effective strategies to craft an efficient customer retention solution.

1. Customer email campaigns with promotional offers.
Your customers have already made an investment in your company. Promotional offers and discount codes are an investment you can make in your customers. The key is to make your customers feel like this is an exclusive offer.

Email coupons and discount codes can encourage repeat conversions.
Encourage your customers to act quickly by including an expiration date with the offer—82% of people will use their digital coupons within a week of receiving them.

2. Create an SMS marketing campaign.
It’s becoming more acceptable to use SMS marketing with customers who’ve opted in. Text messages have open rates as high as 98%, but less than 15% of companies use SMS marketing to connect with their customers. You can stay ahead of competitors by adopting this strategy.

With the right digital marketing tools, you can put together a text message campaign that drives customers to your website. Start by sending an email with an SMS shortcode and a discount.

3. Introduce a customer loyalty program.
Customer loyalty and reward programs are an effective customer retention strategy. They not only offer value to your customers through cashback, discounts, or other perks, but, by including reward tiers, you can encourage customers to spend even more with your brand.

Loyalty and rewards programs provide legitimate value to your customers.

If you don’t already have a loyalty program, consider creating one, as 75% of consumers prefer companies that have loyalty and rewards programs.

4. Craft a clever social media marketing strategy.
Social media is a smart way to connect with your customers, both new and current. Between the various social media platforms, you can reach a diverse selection of consumers. With social media, you can share new products and create a brand culture by engaging in conversations with your followers.

Facebook and YouTube are the two most popular social media platforms, with 68% of American adults using Facebook and 73% of them using YouTube.

5. Put together a customer referral program.
A customer referral program offers two benefits: One is that it encourages new leads and the other is that it rewards your customers. That means it can be exponentially more valuable than other forms of marketing, like paid ads and phone calls.

Customer referral programs help acquire new customers and keep the ones you have.
A solid referral program has benefits—54% of marketers say it costs less than other marketing channels and 78% of marketers say it can generate “good or excellent” leads.

6. Optimize your digital marketing campaigns.
Implementing ecommerce customer retention strategies is just one part of an effective digital marketing campaign. To make the most of your marketing efforts, you need to optimize each marketing channel so it reaches the right audience.

Optimization can include aspects like creating mobile-friendly campaigns or sending and posting campaigns at the most appropriate time for your customers.

7. Make customer service and experience a top priority.
Creating value for your customers should be the primary focus of a customer retention strategy. Account updates and improvement strategies can not only provide unique customer experiences, but they can also encourage your customers to spend more with your company.

Customer service and experience can lead to happier customers.

8. Provide a comprehensive customer dashboard.
A lot of ecommerce stores offer customers the option to either check out as a guest or create an account to make future purchases easier. When you provide a customer dashboard, you give your customers comprehensive insight into their history with you.

For future purchases, 30% of customers would rather shop with a company they’ve already purchased from, and a dashboard can make it easy for them to shop again.

9. Highlight strides toward corporate responsibility.
There’s a recent trend toward more aggressive corporate responsibility. Your customers want to know that your company is making an effort to give back to the community. This can be in the form of working with charities or implementing new corporate policies.
Highlighting corporate responsibility can lead to a better reputation.

While sustainability reports aren’t a new concept, over 80% of the largest investors are now considering environmental, social, and governance issues when they’re making financial decisions.

10. Offer advice and insight that adds value.
You can use your digital marketing channels to do more than just offer coupons and new product information. By providing content that adds value, like industry advice or insight into new ways to use your products, you’re solidifying brand loyalty.

It’s important to find out what advice your customers want—60% of the content most brands create does nothing more than create clutter.

11. Use personalization to improve marketing campaigns.
Personalization is a strong marketing tactic. Whether it’s simply including your customer’s name or diving into more personal information, you can make your email campaigns more effective. Personalization can also help you with list segmentation.

Email personalization boosts open rates, click rates, and conversion rates.
An email subject line or campaign with personalization results in a 26% higher open rate and an average 20% increase in sales. It can also lead to a click rate eight times higher.

12. Incorporate tools to connect with customers.
Effective communication is one of the most important ways to increase brand loyalty. You can encourage communication by sending text messages, surveys, and social media invites to your customers. You should also highlight other ways they can reach out to you: phone or chat.

Add social media icons to your website and email campaigns to increase the number of followers you have and insert a chatbot on your website to improve customer support.

How you can introduce ecommerce customer retention strategies into your marketing plan
If you haven’t put a lot of thought into your customer retention strategies, you still have time to capitalize on remarketing to your customers. Rather than reviewing a list and choosing one strategy to implement, you want to introduce customer retention strategies throughout your campaigns.

Use these simple, yet effective tips to introduce ecommerce customer retention strategies to your marketing plan:

Leverage your customer data: Email personalization and list segmentation are effective tools for targeting your customers. You can use your customer data to find trends in your audience and their actions.
Assess your marketing tools: Send time optimization and automated email campaigns are critical to effective customer retention. Determine how your current marketing tools can help you expand your campaigns.
Determine your sales goals: Performance metrics can help drive future marketing efforts. Analyze your current sales goals and how your current marketing plan is performing before you decide the goals for your retention efforts.
The best thing you can do is to introduce new customer retention strategies in stages and perform A/B testing to see what works for your ecommerce store.

Wrap up
Effective ecommerce customer retention strategies take some time to implement, but they’re worth the effort to increase your customer’s lifetime value (and ultimately reduce your marketing ROI). Keep these three things in mind when you’re updating your marketing plan:

Find out where your customers want to see improvements.
Analyze all of the information you have about your customers.
Determine the best channels for reaching your customers.
With the right digital marketing tools, you can introduce new customer retention strategies that boost your revenue and improve your brand’s reputation.

What are your thoughts on the above topic?

18/08/2021

9 Reasons Your Offline Business Must Have an Online Presence

Though less and less common these days, a common question that traditional "brick and mortar" business owners ask is: Why should I take my traditional company online?

First of all, let's clarify something. In the sense of this write-up “traditional company” is one with a physical location and sells either in person, by phone, or mail; essentially a traditional "bricks-and-mortar" business. They may or may not have walk-in customers. Essentially, a business that is not selling physical products exclusively online, like an e-commerce company.

While in many cases, the steps for setting up an online presence for a bricks and mortar business are very similar to those if you wanted to start an online business, there are some things that make an online presence for a bricks and mortar business unique.

There is much said about doing business on the internet or “putting your business online”. To many, it may just sound too complicated or too risky. But there are many good reasons to begin selling (and running your business) online. Here are the top reasons you should establish an online presence for your offline business:

Reasons You Should Start Doing Business Online
1. Improving Your Company Image
This alone should be enough reason to start a new website and begin selling online. It's an extremely important factor considering that without a website, blog, or online presence prospective clients could begin to wonder how serious you are about business. Today, companies of all sizes and industries are establishing a successful online presence.

If you don't have an online presence (and a professional one to boot) then you can't expect your prospects to take you seriously and you will lose business to competitors that do have an effective online presence. Quite frankly, you need to have an online presence because your prospects and customers expect you to have one.

2. 24/7 365 Hour Availability
While some fast food restaurants, grocery stores, and gas stations manage 24-hour service, it is impossible for most businesses. That is, without the internet. A key benefit to having an e-commerce website is that your clients and prospects can read about your products and place orders at any time — day or night. On regular business days or holidays. Imagine what being open 3-4 times longer could do for your business.

Even if you have a traditional offline services type business you can generate leads and inquiries while you are closed and follow up with those prospects and customers once you open the next day. Many people will want to do their research at the end of the day when your office or business is closed, but your website can operate and your 2/47 sales person to answer questions and generate leads (or sales).

3. Better Customer Support
The internet allows you to answer questions, give sales webinars, and solve customer problems—all without taking any of your time. Create a video, a product spec sheet or a FAQ (frequently asked question) section once, and you can direct clients to that information for years. Not only does it save you time, but you’ll be providing better service. Your clients and prospects are looking for specific information, such as:

Before they make a buying decision
To solve a problem with an existing purchase
Researching alternatives before making a buying decision
With an online presence, you can give them just the information that they are looking for, and just when they are looking for it. This means fewer phone calls with technical questions and more sales. You can spend more time working on the revenue generating activities in your business and spend less time handling common customer service issues.

Email marketing is one of the most effective ways to develop a relationship and increase sales.

4. Very Low Start-up Costs
Starting out online means very low startup costs. You have no buildings to construct, no vehicles to buy and few (if any) staff to hire. Simply build your site and start selling. If you are already selling offline then the transition can be very smooth. You continue selling the same products that you know and have a good supply of. Putting your company online simply gives you a new source of customers.

The reality is you can outsource a lot of the technical stuff and even things such as social media marketing.

While you could spend tens of thousands of dollars developing the best website and e-commerce solution many of your competitors will be doing it on a shoestring. A good website can be designed simply and for very little money.

Using a free platform like a self-hosted WordPress blog and a professional quality premium theme ($70 - $150) you can build a professional site by yourself. Some web hosting companies offer free site building tools.

With a good WordPress theme, it is possible for you to design your own site and do it with (almost) no coding.

To get started on a shoestring budget, expect to pay anywhere from a few hundred dollars to a few thousand. The basic expenses include web hosting, WordPress theme, domain name, and email marketing autoresponder service. Once its all set up it can run on virtual autopilot. You can make regular updates yourself or just pay someone to make updates for you as needed.

5. The Internet Was Made for Business
The beauty of the internet is that your prospective client(s) can literally be just one click away from your online store. Through the internet, you can now educate, instruct and solve clients problems. You can accept orders and payments and receive them directly to your inbox.

You'll want to learn about new effective and inexpensive ways to drive traffic to your website; the more people who find you online the more leads and sales you'll make. While in the past many people were hesitant to do business over the internet, today it is as common as swiping a credit card at a physical location.

6. Live / Work from Anywhere
Are the long cold winters starting to get you down? Are you tired of the constant heat and humidity where you live? Taking your business online gives you the ability to have location freedom so you can live and work from anywhere you want; you're not stuck to a physical location.

As long as you have a solid internet connection you can live virtually anywhere while you conduct your online business. Many people live in one continent, have their hosting on another and their warehouse on yet another. The world has gotten very small and you can take advantage of this. You could even move to the Caribbean or South America, enjoying a low cost of living, while doing business online.

With few exceptions, the internet reduces your need to “be” somewhere. Live where you want to, and let your business adapt to your lifestyle instead of the other way around. There are some notable exceptions, like landscapers, surgeons and home painters who must be in a specific location to perform their work.

Of course, as appealing as this all sounds, having an online business is not for everyone. There are many reasons you should not start an online business and keep your day job or traditional business.

7. Reduce Operation Costs
Just one single task can make a significant difference in cost savings. For example, receiving orders online reduces the need for customer service staff. With comprehensive sales and product information online, you’ll simply receive purchase orders and payments via email or into your database. Staff numbers can be reduced, thus office space and related office expenses.

A really good sales video, sales letter, or online webinar presentation can replace a full-time salesperson.

Making use of various online service providers you can now take all aspects of your business online, such as purchasing, billing, order fulfillment, and shipping. Other functions can include pre-emptive customer service—such as answering client questions via a FAQ section or a customer forum.

8. Target the Global Market
With your brick and mortar business, you are limited to the number of individuals who can visit you at any given time, let alone find you. With a good website, you can literally have thousands, even tens of thousands (even millions) of people visiting your online store at once. Imagine the potential for your company, if you could expose your products and services to a potentially unlimited number of interested people.

Being able to have thousands of visitors and actually having them are two different things. The success of an online business depends on the same thing as any off-line business: marketing. Learn how to increase blog traffic. Content marketing is a great way to increase traffic to your site / online store. Social media can be a powerful and inexpensive (free) way to drive qualified prospects to your site. I'd be remiss if I didn't mention that mastering the art of copywriting is one of the most valuable skills you can learn to increase sales.

9. Increase Company Responsiveness
The internet allows you to deliver your proposal, purchase order, order confirmation quickly—in many cases instantly—to your clients. Online stores will process orders and confirm them to the client. In the olden days, purchase orders were called in, mailed or dropped off. Depending on the workload of the sales staff, it could have taken hours, or even days to process the order. With a competent online store application, you can automatically track inventory, sales numbers, outstanding orders - everything. Faster response time means happier clients and less administrative work for you.

These are some of the most powerful reasons you should take your offline business online. With all the benefits of having an online business many people are selling their traditional businesses and launching online businesses for the time, location, and financial freedom it offers.

Whether you are a service provider who has to be in a certain location or have the ability to turn your bricks and mortar business into an online e-commerce website; the internet is a powerful tool to reach more prospects and turn them into qualified leads and customers; with many of the processes being completely automated.

Contact us for more information to move your offline business online.

Address

1 Worluchinda Street, Rumuigbo. Port Harcourt
Port Harcourt
500262

Opening Hours

Monday	08:00 - 17:00
Tuesday	08:00 - 17:00
Wednesday	08:00 - 17:00
Thursday	08:00 - 17:00
Friday	08:00 - 17:00
Saturday	08:00 - 17:00

Telephone

+2348166588839

Website

http://lawgon-nigeria-limited.business.site/

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