21/01/2025
Campaign design for “Stop, Action, Vision”—a solo exhibition by at , in collaboration with . Martha Colburn (U.S., 1972) is an artist and filmmaker known for her stop-motion animations.
For this campaign, we turned the stop-motion process inside out—rather than combining frames to create motion, we separated them to build typography. Each poster features frames from a different animation, giving it a distinct look shaped by the textures, colours, and energy of that specific film.
In the animated version, these frames “travel” along the typepath, revealing glimpses of the original animations within the lettering itself.
Typeface: Apfel Grotesk by
Software: .app
Frames used in this animation are from Dolls vs. Dictators
Music: