15/12/2025
Excited to share a look into my recent UX/UI project! 🌿📱
RecycleU is an app designed to partner with universities and empower students to recycle correctly. It tackles two key challenges:
🌎 1. High contamination rates in university recycling bins, which often make materials unrecyclable
🌎 2. Gen Z is being identified as the least likely generation to recycle
To address these pain points, I did both individual and group research of analyzing interview transcripts, affinity mapping, and building user personas to better understand student behaviors and barriers. From there, I developed user flows, interactive prototypes, and a brand identity system.
You can explore the full project and my detailed process with my website link in bio!