Orange Bird

Name: Orange Bird
Address: Minister Lelylaan 70, Rijswijk, 2285HK, NL
Telephone: +31624329212

Orange Bird is a marketing agency fully dedicated to serving cleantech and positive impact companies.

At Orange Bird, we believe in purposeful marketing and provide a full range of digital marketing services to companies that foster sustainability. However ambitious it may sound, we are determined to contribute to the health of our planet and to the sustainability of human civilization. We realize this may sound contrary to the conventional understanding of marketing and advertising (too often the

y are seen as forces to stimulate consumption). Yet the marketers, designers, and developers working in our agency are dedicated to promoting the technologies, products and services which foster a clean future for our planet and all humanity.

24/02/2025

We're shaking things up and taking our social presence in a new direction!

We’re saying goodbye to Facebook. You can still find us on LinkedIn and Instagram, and we’re adding Bluesky to the mix too.

If we’re not already connected on any of these platforms, let’s change that! We’d love to stay in touch with you there! 🧡

06/02/2025

Why not share some positive news that caught our attention—especially since it involves “tulips!” 🌷Well, tulip trees to be precise, but as a Dutch-founded agency, we’ll take it!

Researchers have discovered that tulip trees are carbon-sequestering superstars! Thanks to their rapid growth and impressive size, they capture more CO₂ than many other trees, helping fight climate change in a powerful way.

Scientists even created a new category for them: “midwood,” combining the best traits of hardwood and softwood for faster, denser carbon storage.

Here’s to the tulip tree—a symbol of ancient resilience and future hope! 🌍

24/12/2024

🧡 Happy holidays and a happy 2025!

19/12/2024

🌐 Recently, we had an interesting chat with a new prospect from Texas who told us they found Orange Bird through Microsoft Copilot—since they prefer to avoid Google!

They asked a great question: “How do you help clients get discovered by AI tools like Copilot?”

🫵 AI tools like Microsoft Copilot don’t actually search the web in real time. Instead, they pull from large datasets that include widely shared, publicly available information from sources like books, articles, and reputable websites. Since Orange Bird’s content is broadly shared and indexed, it naturally made its way into that mix!

To ensure AI tools recognize and reference your brand, building a strong online presence across authoritative sources is essential. Consistently sharing valuable content and raising brand awareness are key steps in becoming part of the data that AI tools tap into.

It's a new era of visibility we’re helping clients achieve—exciting times in digital marketing! 🚀

13/12/2024

In the journey to scale innovative climate technologies, reaching the right audience is essential. You want to reach those who will benefit from your solution most and, hence, will be most willing to purchase it.

The key to success is precision. Since climate technologies are disruptive innovations, instead of casting a wide net, focus on those who are open to change.

For example, you don’t need to target every Head of Procurement or Head of Innovation out there. In fact, LinkedIn reports that there are around 7.4 million of such decision-makers in Europe, North America, and the Middle East alone 🤭

To be cost-effective with your campaigns, aim for those who are already familiar with or interested in sustainable solutions.

Platforms like LinkedIn Campaign Manager and Google Ads offer powerful tools to help you narrow your audience. You can specifically target decision-makers in procurement or innovation who are actively exploring cleantech, sustainability, and circular economies.

By honing in on the right people, you save time and resources while building a loyal customer base that will fuel your long-term growth.

In today’s rapidly evolving world, reaching the right people at the right time can make all the difference—for your business and the planet. 🫡

27/11/2024

“The bird who dares to fall is the bird who learns to fly.”

Innovative solutions don’t create impact by staying grounded—they need to reach the right audiences to create change.

For companies with climate tech and sustainable solutions, the challenge lies in getting that powerful message heard above the noise.

At Orange Bird, we specialize in building strategic, compelling campaigns that elevate sustainable brands and drive real engagement.
Because bold ideas deserve to soar, and the world deserves to hear them.

Ready to take your message further? Let’s connect.

20/11/2024

"Les mots sont des fenêtres, ou bien ce sont des murs."

Words have the power to either build walls or open windows — and we’re looking for talented French-speaking copywriters who can help open windows by communicating the message of sustainability.

Do you know a content specialist who’s passionate about sustainability and fluent in French? Tag them below! 🙌

We need assistance with occasional work — translating and refining English content into elegant, native French for sustainable brands. If you know someone skilled at crafting impactful messaging in green tech and climate, please have them send their CV and work samples to [email protected].

28/10/2024

As a leading bio-methanation technology company, Electrochaea came to us with a clear mission: attract more investors and boost their online presence. We took on the challenge, and the results speak for themselves:

✅ Pitch deck that captured investor interest
✅ LinkedIn campaign that amplified their brand
✅ SEO strategies that drove significant traffic and lifted Google search rankings
✅ Improved website performance to match their cutting-edge tech

Here’s what Electrochaea had to say when asked what they found most impressive or unique about Orange Bird:

“They performed deep research on the topic to be able to provide the best project results. Creativity. Good understanding of the market. Passion to work with the sustainability sector.”

It’s been an incredible journey helping them grow and scale in such an innovative industry! Huge thanks to the Electrochaea team for their trust and partnership. 🙌

Read the full project details on Clutch:
https://bit.ly/Review_Electrochaea

09/10/2024

At Orange Bird, we had the opportunity to support Cascade Drives, a leader in industrial cleantech, as they revolutionized industrial equipment with their electromechanical actuators—replacing polluting hydraulics.

The Challenge:

Cascade Drives needed a strategy to raise awareness of their solutions for heavy-duty vehicles and industrial applications across North America and Europe.

How Orange Bird delivered:

✨Organic LinkedIn Marketing: We ideated, researched, and published tailored LinkedIn posts to engage and inform Cascade Drives' target audience.

✨ Targeted Ad Campaigns: With a modest LinkedIn budget, we helped generate 9,000 impressions and over 30 leads from a highly targeted tradeshow audience, showcasing just one example of the successful LinkedIn campaigns we executed for this client.

✨ Content Creation: From SEO-optimized articles to in-depth interviews, we boosted Cascade Drives' digital presence and thought leadership.

The results? A 10/10 satisfaction rating from the client!

Curious to learn more? Read the full case study and discover how Orange Bird can help your business communicate its vision and impact!
https://bit.ly/Cascade_Drives_Case_Study

03/10/2024

For so long, our economies, brand strategies and marketing communications focused on the self-interest of consumers. But self-interest and financial success never guarantee well-being or happiness neither at the individual level nor at the community or country level.

Can you imagine a world we can live in, if:
- we, instead of self-interest and financial success, focus on well-being?

- governments track and consider GDP as just one of the KPIs for the society they are in charge of?

- brands and marketing communications regard us as citizens instead of consumers and inspire collective action for collective good? 🤔

Want to dive deeper into this conversation? Read our latest blog post!

Picture credit: Stories for Life Original image color changed to orange.

04/09/2024

Did you know that compliments light up the same areas in the brain as monetary rewards do? 🧠 Maybe that’s why our work with our clients makes us feel like a million bucks!

Thank you, Rik at , for your wonderful words about our branding work, and Vera at Meteum and Chris at , about the market research we conducted.

Your positive feedback keeps us motivated and passionate about what we do.
Here’s to many more successful collaborations and shared successes!

22/08/2024

We’re proud to have partnered with Bluedot Living, a dynamic voice in climate change media, to connect them with brands that share their commitment to sustainability.

Launched in 2021, Bluedot Living is a burgeoning media platform that highlights climate change heroes and actionable solutions. They approached us with a clear goal: to connect with businesses that could engage their eco-conscious audience through targeted advertising in their popular newsletters.

It was a challenge we gladly accepted!

Check out our latest case study to discover the steps we took!

https://bit.ly/Bluedot_Living_and_Orange_Bird

Adres

Minister Lelylaan 70
Rijswijk
2285HK

Telefoon

+31624329212

Website

https://www.orange-bird.agency/

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