Elizabeth Joss - Business English Trainer and Communication Specialist

Elizabeth Joss - Business English Trainer and Communication Specialist Content marketing and public relations agency in The Hague specialized in native English copywriting Email: [email protected]

Elizabeth Joss is a South African freelance writer and journalist based in The Hague, Netherlands. She specialises in arts, culture, lifestyle and travel pieces focussed on The Netherlands and written in English, her mother tongue. Her work has been featured in lifestyle, travel and expat magazines both online and in print. Elizabeth is always interested in new and inspiring assignments in The Netherlands and beyond and is willing to travel.

Want to up your game when it comes to writing copy and getting more leads? Here is a list of my top 10 copywriting books...
06/02/2022

Want to up your game when it comes to writing copy and getting more leads? Here is a list of my top 10 copywriting books that I’ve read over the last few years, books that I keep handy as a reference on my desk (note: these books are all written by men. This honestly puzzles me since I know there are loads of great copywriters out there who are women): https://bit.ly/3Hx6bVU.

Happy holidays to all my clients and supporters! It’s been a fabulous 2021 with immense company growth, a range of new c...
17/12/2021

Happy holidays to all my clients and supporters! It’s been a fabulous 2021 with immense company growth, a range of new clients, and exciting projects with existing ones. It’s been a pleasure working with you all and I look forward to our continued work in 2022! If we’ve worked together this year, keep tabs on your postbox for a yummy, specially branded Tony's Chocolonely coming your way!

Great to be back in action presenting my copywriting training programme in-house again (and not only online anymore)! Re...
18/07/2021

Great to be back in action presenting my copywriting training programme in-house again (and not only online anymore)! Read more here about my tailormade copywriting programmes for non-native English speakers here: https://bit.ly/3xP6UwR.

To all my Dutch clients - Happy King’s Day! Hope you’re having as much fun as I am today!
27/04/2021

To all my Dutch clients - Happy King’s Day! Hope you’re having as much fun as I am today!

In 2019 I developed the '14 Essential Elements of Great Copywriting' - 14 important elements to keep in mind when writin...
27/03/2021

In 2019 I developed the '14 Essential Elements of Great Copywriting' - 14 important elements to keep in mind when writing copy. If you want your copy to stand out from the crowd and attract a large audience (and the right audience at that!) then this is for you! Here's the blog post with more details: https://bit.ly/2Qy38Hh. Enjoy!

Recently, the owner of a medical startup approached me to brush up the company’s current web copy (which quite frankly n...
19/03/2021

Recently, the owner of a medical startup approached me to brush up the company’s current web copy (which quite frankly needed some catchy sentences!). Since I’m no expert on skulls and skeletons but can easily add a storytelling angle to some dull sentences, I agreed to the job! The customer was very happy with the outcome since he believed that his initial writing of the web text was ‘Dunglish’ (for the record I didn’t think it was that bad!). Nonetheless, I’m happy I could make his medical product stand out on the web and attract a US audience.

I was recently approached to write persuasive copy for a company’s new landing page. The job was particularly stimulatin...
19/03/2021

I was recently approached to write persuasive copy for a company’s new landing page. The job was particularly stimulating in that it required extensively researching competitors and delving into - which is a field I find exciting! The company was very happy with the content and I hope to work together with them on the their upcoming plan.

I recently created and ran a tailormade training course for a new customer in the Dutch industry. This extensive tra...
26/02/2021

I recently created and ran a tailormade training course for a new customer in the Dutch industry. This extensive training course focused on persuasive techniques as well as press release writing (the latter was added upon request of the customer). Super proud of this fabulous review the customer wrote for me today! See below.

Check out my FREE Editorial Guidelines template for those working in ! This template is ideal for those who want to e...
22/02/2021

Check out my FREE Editorial Guidelines template for those working in ! This template is ideal for those who want to ensure greater coherency when it comes to brand style and tone of voice. Download the template for free here: https://bit.ly/2NJOn2O.

11/02/2021

I’m always amazed when feel the need to lie or exaggerate about products/services. The best copy doesn’t need to do this. There is so much value in writing truthfully and getting to the core values of the product! It just takes a keen eye and a well-researched !

I’m pleased to say that I’ve recently developed a brand NEW 3-Day Copywriting Training programme (online) for a 🚀 Dutch ...
05/02/2021

I’m pleased to say that I’ve recently developed a brand NEW 3-Day Copywriting Training programme (online) for a 🚀 Dutch Space Tech company! The training is currently underway and will be wrapped up at the end of the month.

No matter what your industry, if you want to improve your persuasive writing skills to capture more leads, contact me today: [email protected].

How can you improve the visibility of your website in Google? That’s the job of a SEO copy editor! I evaluate your websi...
01/02/2021

How can you improve the visibility of your website in Google? That’s the job of a SEO copy editor! I evaluate your website and then edit your web copy and optimise it using on-page SEO techniques. Want to start ranking in Google? Drop me a line at: [email protected].

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