The Content Club

The Content Club The Content Club is for SME Business Owners that understand times have changed. We make video easy.

Statistics show that Video has more reach and engagement than anything else online, yet so few businesses are really taking advantage of this space.

10/08/2021

Check out this wall graphic we did for the team at Strathclyde- they loved it so much we even got a mention of n their VLOG 👌

The Great Kiwi Beerfest.The Black Seeds owning the stage ❤️🙌❤️This was a pinch me moment where looking out at the crowd ...
26/02/2021

The Great Kiwi Beerfest.

The Black Seeds owning the stage ❤️🙌❤️

This was a pinch me moment where looking out at the crowd I realised just how lucky we are to be living in NZ 🙏

Are you on Clubhouse??If so, let’s connect 🙏
21/01/2021

Are you on Clubhouse??

If so, let’s connect 🙏

19/01/2021

Video is such a fantastic way to engage with your audience - we’re currently taking bookings for half-day shoots to kick your 2021 off with a bang!

The Algorithm.How does it work?Is Big Brother really listening?Is my activity being monitored to the Nth degree?Well... ...
11/12/2020

The Algorithm.

How does it work?

Is Big Brother really listening?

Is my activity being monitored to the Nth degree?

Well... if it is you may as well use it to your benefit!! 🤪

Sadly the world lost one of the best and most balanced entrepreneurial minds of our time over the weekend.Tony Hsieh was...
30/11/2020

Sadly the world lost one of the best and most balanced entrepreneurial minds of our time over the weekend.

Tony Hsieh was a phenomenal leader who redesigned Company Culture - his book “Discovering Happiness” changed the way I looked at KPI’s, conduct and staff in general.

His company Zappos has been used as a benchmark and example crossing many industry stereotypes. If you haven’t heard of him or the Zappos story I highly recommend looking into it.

RIP.

We had a blast recently creating content for the crew at Strathclyde NZ.Caleb our videographer basically shadowed Managi...
16/11/2020

We had a blast recently creating content for the crew at Strathclyde NZ.

Caleb our videographer basically shadowed Managing Director Scott for the day and has so far managed to create 5 stand alone videos and a bunch of photos from the day's Content.

None of the videos are scripted, they're natural, authentic Vlog style footage, it captures the culture and the passion for their work perfectly! - this is a super efficient way to get a lot of content whilst basically going about your normal day to day work.

If you're looking to up the ante on your marketing but don't know where to start drop us a line!

Deep in thought!This is me, Scott, moments before our first live workshop for the Content Club.What will people think?Is...
08/11/2020

Deep in thought!

This is me, Scott, moments before our first live workshop for the Content Club.

What will people think?
Is it too long/too short?
Will anyone show up?
Why would anyone want to listen to me?

We all have doubts, fears and anxiety... but I know from experience everything that I’ve ever wanted sat on the other side of those feelings.

That’s where the growth is.
That’s how you learn.
That’s how you win!

It takes all my willpower to silence that doubtful voice inside my head sometimes and it’s always worth it!

The Video Challenge is Back and It's On!The group page is LIVE and we're accepting registrations for the November Challe...
05/11/2020

The Video Challenge is Back and It's On!

The group page is LIVE and we're accepting registrations for the November Challenge (link at the bottom of this post).

If you're a business owner that hasn't done video yet, even though you know it works really well, then this challenge is for you!
What you'll learn really fast is that you are not alone...

FEAR
JUDGEMENT
LACK OF IDEAS

We've heard it all before!! Don't let these things hold you back anymore!

Learn in a trusted, supportive space where sayings like "Done is Better than Perfect" will become your daily mantra!

Spaces are limited and it's a first-in, first-served basis.

The Challenge is FREE!

15 Days of fun, learning skills around video, editing, brand voice and how best to reach your audience.

This is the 5th Challenge we've run this year and will be the last one till 2021 - If you want to hit the ground running in the new year with your marketing, this challenge is for you!

You’ll also gain...
CONFIDENCE
SUPPORT
NETWORKING OPPORTUNITIES

If you know someone that could benefit from the Challenge feel free to tag them below...

click the following link to reserve your spot! https://www.facebook.com/groups/novembervideochallenge

05/11/2020

I admit it... the facts in this video are wrong 😔 but I do have a question for you...

I should of checked the source of my research before making this point.

This is an excerpt from the first live Content Club Workshop.

The Workshop had 3 goals...

1) Demystify Social Media.
2) Explain why Video is still the King of Content.
3) Teach a Content Creation Formula that would spark tonnes of Content ideas.

Hopefully I got my 3 goals right because the fact I had wrong was that the global TV Ad industry is way bigger than the $80B I quoted in this video, it’s closer to $200B!!

So now that I’ve cleared that up... Answer me this...???

Do you watch TV Ads?

Address

347a Street Asaph St
Christchurch
8011

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+64272258502

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How Did We Get Here?

After being in the physical, tangible end of the Branding/Advertising/Marketing Game for over 20 years we’ve taken all of the knowledge and lessons learned there and put them into our services and this educational platform we call The Content Club.

Marketing is the toughest it’s ever been... there are so many platforms, products and differing advice out there it’s hard to know where to even start! Also, the way Marketing is Sold is generally full of jargon and fear-based statements to make us feel stupid and “act now” before we miss out on the special (too good to be true) deal!

We focus on educating SME business owners on how to create their own content and cut out the middle man... at the end of the day the world is crying out for authentic content and most business owners are looking to save money, not spend it!

Of course, we offer a paid service too... but, by the time you need us to create your content, you would have built an audience, have a pretty good understanding of your customer avatar(s) and your brand voice and have some social proof that Social Media is working for your business - So your paid content will get you exponential results on top of a foundation that, through our guidance, we helped you build - for yourself!