Digital Influence

Digital Influence We’re not just a marketing agency, we’re your partner in growth. From SEO and Google Ads to Facebook and Messenger, we work with you to drive real results.

At Digital Influence, we help New Zealand businesses create simple, measurable digital strategies. We get it, digital marketing is confusing. There’s a lot to think about and do. Truth is, you shouldn’t have to worry about it. You didn’t go to school to become a digital marketer. We did, in fact we train every month to ensure our clients win online.

19/06/2026

When Lime Developments wanted to showcase the lifestyle and energy of their Silverstream subdivision, they reached out to us to bring it to life on social. 🏡

From strategy to monthly content shoots, it’s been a true partnership – focused on building consistent, engaging content that highlights what makes Silverstream a great place to live.

Big shoutout to Andréa and the team for trusting us to help share that story.

If you’re looking to grow your brand and create content that actually connects, we’d love to chat.

19/06/2026

She wanted to quit. Two years later she is number one in her region and earning five times more.

Darren Pratley shares how one client went from ready to walk away to top of her market, off the back of a clear plan and three months of structure.

From the Marketing 4 Business episode "Why a Tough Economy Is the Best Time to Grow Your Business" with Darren Pratley. Full episode out now, go have a listen.

18/06/2026

The cheapest growth lever most businesses ignore: calling customers when they do not need you.

Darren Pratley explains why checking in with no sales agenda is exactly how you keep the customers you worked so hard to win, and why most businesses are too lazy or unstructured to do it.

From the Marketing 4 Business episode "Why a Tough Economy Is the Best Time to Grow Your Business" with Darren Pratley. Full episode out now, go have a listen.

Search isn't just Google anymore...Think about the last time you needed a quick answer. Chances are you asked ChatGPT, o...
18/06/2026

Search isn't just Google anymore...

Think about the last time you needed a quick answer. Chances are you asked ChatGPT, or skimmed the AI summary at the top of Google, and never scrolled to an actual website. Your customers are doing the same thing.

That's a problem if everything you've done for "search" was built around ranking on page one. Page one doesn't matter much when nobody scrolls to it. These AI tools pull from sources they trust, businesses with clear, well-structured content and a real footprint across the web. If that's not you, you're simply not in the conversation.

The frustrating part? Most NZ businesses have no idea this shift is even happening, let alone whether they're showing up in it. By the time they notice the leads drying up, competitors have already claimed the space.

This is fixable, but it takes a deliberate strategy, not luck.

Book a FREE strategy call via our website and we'll show you whether AI search can actually find you.

17/06/2026

Most business owners we meet aren't bad at marketing. They're just stretched too thin to give it the time it needs.

Running the business comes first, as it should. So let us carry the marketing while you do what you're best at.

Book a free strategy call via the link in our bio and we'll take a proper look at what you're doing now, show you where the easy wins are, and tell you honestly what we'd do to grow it.

17/06/2026

What does success look like for Special Olympics New Zealand? Not existing.

Fran Scholey, the organisation's CEO, was once asked where she saw Special Olympics in ten years. Her answer caught people off guard: in a truly inclusive New Zealand, there would be no need for a separate organisation at all.

It's already starting. Clubs around the country, across different sports, are welcoming Special Olympics athletes into their teams. The goal isn't to sit alongside society. It's to be part of it.

Watch the full episode: "From Selling Cars to Leading a Movement: The People Skills Behind Every Great Team" with Fran Scholey, CEO of Special Olympics New Zealand, on the Marketing 4 Business podcast.

16/06/2026

A free eye test or a new pair of glasses might not sound like much. For some of these athletes, it changes everything.

Fran Scholey is the CEO of Special Olympics New Zealand. Alongside the competition, the organisation runs a Healthy Athletes programme, screening athletes for things like sight and dental health during the Games. For many, it's the first check they've had in years.

As Fran explains, athletes who need a prescription get their glasses for free, whether that's for competition or everyday wear. Simple things most of us take for granted, filling gaps that people quietly fall through.

Watch the full episode: "From Selling Cars to Leading a Movement: The People Skills Behind Every Great Team" with Fran Scholey, CEO of Special Olympics New Zealand, on the Marketing 4 Business podcast.

Don't just take our word for it...Our long-term client, Greg from CarMoney put it best: "If it weren't for them, CarMone...
16/06/2026

Don't just take our word for it...

Our long-term client, Greg from CarMoney put it best: "If it weren't for them, CarMoney would not exist today." That's the kind of partnership we're here for.

Book a FREE strategy call with our team and let's do the same for you.

15/06/2026

This was such a special project for our team last year! 🤍

We had the privilege of supporting our client NOVUS Glass as the presenting partner of the Special Olympics New Zealand, and helping make sure the athletes, their families, and their coaches got the spotlight they truly deserved.

15/06/2026

Most people want to do the right thing. They're just nervous about getting it wrong.

Fran Scholey is the CEO of Special Olympics New Zealand, the organisation that brought more than 1,200 athletes together for last year's National Summer Games in Christchurch. After the previous Games, the feedback was clear: volunteers held back because they didn't understand intellectual disability and were worried about causing offence.

So Fran's team built online courses to fix exactly that. Her advice for communicating better is refreshingly simple: don't treat people like babies, don't use a baby voice, don't crouch down. Just talk to them like anyone else.

Watch the full episode: "From Selling Cars to Leading a Movement: The People Skills Behind Every Great Team" with Fran Scholey, CEO of Special Olympics New Zealand, on the Marketing 4 Business podcast. 🤍

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