Qos Marketing

13/09/2022

A strategic and defined Marketing plan doesn’t just put your business and services in front of more people...

It defines your mission, engages your target audience & walks your prospects through your sales funnel - From first becoming aware of your business to becoming a loyal and returning customer.

Without a defined marketing plan, your company's growth will slow, and could even stall.

→ Your audience won't know what's going on with your business,
→ They won't be able to keep up with the services you’ve worked so hard to create,
→ And they certainly won't see you as a competitive brand.

You might not think that you need to prioritise your Marketing Strategy..

But if you want to:

✅ Maximise your Social Media opportunities for business growth.
✅ Increase your revenue and reach customers BEYOND your local audience.
✅ Implement a sales funnel that generates qualified leads that convert this Holiday season.

GET STARTED TODAY: ⬇︎
Check out the link in my bio ( forms.gle/4msMrgfVMqhamR5h8 )

02/03/2022

Very grateful to work with this social enterprise with a mission to inspire and build community through creative practices while reducing textile waste and its impact on our environment. 🌎

Be sure to check out Stitch Kitchen for all of the pre-loved sewing materials and workshops to upskill and complete your creative projects!

What a community! 🧵🪡

03/02/2022

Which campaign objective is best suited for your business' campaign goals?

⭐️ Let's strategise!
Send me a DM to book your time for a free discovery call!

27/01/2022

Are you in need of some content inspo for February?

Next month has some fun and EXCITING dates to schedule into your calendar!

Swipe through for some ideas on how to implement them into your organic or paid content strategy!

Which date/s are you looking forward to using in your content?

⛷🥇❤️👯🧧

12/01/2022

Some new changes are being made to the Ads Manager interface to streamline the campaign setup process and aid scalability. 😍 🚀🚀

Looking forward to testing these sharpened campaign objectives!

Meta has announced that it will soon change its ad objective selection in Ads Manager to streamline the setup process for everyone.

03/09/2021

Did you know that only 3% of the market are ready-to-buy when approaching/viewing your business's services!

There are five different stages of customer awareness:

🌟Completely Unaware
(Not in need of anything, totally unaware of your brand/services)
🌟Problem Aware
(Aware of a problem that they may be experiencing but not necessarily aware of any solutions)
🌟Solution Aware
(Aware that solutions exist, not aware of your services)
🌟Product Aware
(Aware of your solutions, yet to choose your product)
🌟Most Aware
(Know and trust your brand)

Recognising these different stages when creating advertising content is imperative to acknowledge and cater to them accordingly.

Here are three components to use in your content to build trust with your audience and aid in your processes of nurturing your prospects:

🔥Educate!
Share your knowledge with your audience and show your competence through your experiences.

🔥Connect! Take the time to understand the wants and needs of your audience. Reach out to them, ask what they want to learn from you & how you can assist them with your service.

🔥Provide a solution for them! Why have your prospect's shown interest in your service? How can your services provide a solution for them?

Want to learn more about your sales funnel and how to build trust with your audience?

DM us with any questions, we are more than happy to help! ✅✅

24/08/2021

What size audience should you be targeting to optimise your ad campaign?

The bigger, the better right?

Not necessarily. 🙅

Google and Facebook have what feels like an infinite amount of opportunities when targeting your audience for your advertising campaign...

The platforms can give you an estimated number of "how far" or "how many people" your advertising can reach.

It's easy to get super excited by the large numbers that you can potentially reach but just remember...

Being able to reach an enormous audience doesn't necessarily mean that they're all automatically going to be qualified leads.

YOU NEED TO NARROW YOUR AUDIENCE DOWN.

⭐️ KNOW your niche.
⭐️ UNDERSTAND your target audience.
⭐️ Be SPECIFIC.

Unfortunately, we aren't always all of each other's cup of tea.. And that's completely okay!

Do your research, know your audience, target them specifically.

(Nobody likes spam.)

10/08/2021

Imperfect action is better than taking no action!

As wonderful as it would be to have tasks accomplished and finessed at the first draft, it is also an unrealistic statement.

Social media advertising campaigns are constantly expanding, retargeting and scaling to see continuous growth for your business. 🚀🚀

There is always room for changes and adjustments in reaching the goals of your campaign objective.

So start now! 🏃

DM to book a FREE discovery call. 📞

Take action today and let's get started with your online advertising strategy!

22/07/2021

✅ You are a small business owner.
✅ You want to grow your business online.
✅ You want to run ads on Facebook, Instagram and or Google.
✅ You want to boost traffic to your web pages.
✅ You want to generate new leads for your business.
✅ You want to make ads that convert.
✅ You want to ensure that your ads are reaching your target audience.

🙅 You don't like spam.
🙅 You don't like clickbait.
🙅 You don't like having advertisements thrown in your face for a product or service that you have no interest in.

✅ You want to work with somebody who is passionate about supporting your business.
✅ You want to work with somebody who specialises in creating and managing online advertising campaigns.

How many of these points have you agreed with?

is available to help! 🙋

Let's get your ads up and running and start growing your business online today.

Send us a DM or email [email protected]

13/07/2021

Data-driven and scientific - Digital Marketing is all about tracking and analysing the information and feedback that we receive from the content, campaigns, and outreach that we put out into the social media stratosphere. 📱💻🤳

From there, we tweak and optimise our digital marketing strategy wherever necessary to gain successful results. ✅

Running online advertising requires:
- A great attention to detail.
- Knowledge and proficiency of the platform you are using.
- A deep understanding of your target audience and their behaviours when they view your ads.

Here are five metrics that you want to be aware of to measure the success of your ad campaign.

⭐️ CPM - Cost per 1000 Impressions
Refers to the cost an advertiser pays per one thousand impressions on a web page.

⭐️ CPC - Cost per click
Measures the amount of money paid for each click to your link, on your ad.
(If people are not clicking and your cost per click is high, then you need to optimise your ad to capture the attention of your target audience and deliver a healthy return on investment.)

⭐️ CTR - Click-through rate
Measures how many times people clicked on your link. It helps you to recognise which links are being clicked more and the difference compared to the links that have been clicked less. It can also provide you with the percentage of people who clicked your ad from all the people who saw it.

⭐️ CPA - Cost Per Acquisition, or Cost per lead
Measures the total cost spent to acquire a new customer or a new lead from your ad campaign.

⭐️ ROAS - Return on Ad Spend
Measures the amount of revenue your business earns for each dollar it spends on advertising.

Is your business ready for a boost? 🚀🚀

Send us a DM!

01/07/2021

Using the most popular search engine, Google Ads campaign's offer tremendous reach, precise targeting and almost limitless measurability. 🚀🔥

Here are the most popular Google Ad formats...