Ruminate

Ruminate Farmers trust NZ's gut health specialists for straight-talking nutrition support that delivers real results on farm. Ready to see it for yourself? Better Stock.

Science-backed advice + free visits. Smarter Nutrition. More in the Vat. Ruminate isn’t just another mineral company — we’re ruminant nutrition specialists helping Kiwi farmers get more from their herds by starting where it counts: the rumen. From the dry period through to peak production, we work alongside farmers to fine-tune gut health, boost feed efficiency, and lift performance where it really shows — in the vat, on the scales, and in cow condition. We back it with a free monthly on-farm service for committed farmers, because good nutrition isn’t a once-a-year job. It’s about knowing your farm, your animals, and backing that up with the right nutrients — whether it’s off-the-shelf or tailor-made. What sets us apart:

- Nutrition that’s actually working — not just ticking a box
- Custom or ready-made blends that target rumen health and performance
- Real results, backed by hands-on service and practical support

Across the country, more farmers are seeing the difference. Lifting production, tightening repro, and getting more out of every mouthful. If you’re not seeing the same on your farm, it might be time to run the numbers. Let’s do it together — no pressure, no fluff. Ask for a Ruminant Nutrition Specialist to visit on-farm and see what results could look like for your farm. www.ruminate.co.nz

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→ FREE On-Farm Nutrition Reviews & Planning:
Simply phone one of our Nutrition Specialists
and book a time that suits you. It's that easy.

→ Ruminant Nutrition Specialists
www.ruminate.co.nz/pages/our-people

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→ Press & Marketing Enquiries:
Kate Grindrod | [email protected]

→ Administration & Production Enquiries:
Amanda Rice | Michele Matthews
[email protected]
T: 027 755 5011

 ® — Built to balance the feed you grow.Your best paddock might be bloody good feed. But it's not a balanced diet.We gro...
09/09/2026

® — Built to balance the feed you grow.

Your best paddock might be bloody good feed. But it's not a balanced diet.

We grow some exceptional grass here in New Zealand.
But look at that grass with the rumen in mind, and there's a lot more to the story.

The rumen is a biological engine and runs best when the microbes inside get a consistent supply of what they need, and in the right balance.

Modern pasture doesn't offer this.

While we love grass too, it is a moving target. What's in it shifts with season, growth stage and weather, and what reaches her rumen is never the same twice.

So the paddock can look outstanding while what arrives in the rumen underperforms.

That's where Forage Balancer® fits.

It's a loose lick mineral system built around New Zealand forage and the way we actually farm, helping balance the nutrition gaps as stock, feed and seasons change.

04/08/2026

Check out this mob hooking straight into their freshly formulated Forage Balancer® with iodine built in, to help bridge the gap winter crops can strip. Dan and his vet called it, we built it.

Vet Services recommended Dan get some extra iodine into his ewes. We built a custom loose lick with the iodine he wanted...
04/08/2026

Vet Services recommended Dan get some extra iodine into his ewes. We built a custom loose lick with the iodine he wanted. Dan reckons, "Ruminate sorted it, no dramas. Ewes were onto it straight away and they love it."

The next generation of in-paddock supplementation. Support your high performance Dairy Cows and other ruminants by filling in the nutritional gaps in grass and other forages. Add cost-effective Forage Balancer® loose licks to your herd's diet and improve their health and performance effectively and...

🔔   Factory Worker Mon to Fri 25 hours per week The growth of our business means we now require a fixed term Factory Wor...
27/07/2026

🔔 Factory Worker
Mon to Fri 25 hours per week

The growth of our business means we now require a fixed term Factory Worker for a specific product line, this role will be to send out daily orders for a specific product line but will involve some bucketing also.

The position would be 9am until 2/2.30pm each day and you must be available to work during school holidays.

Further details and to apply:
https://www.ruminate.co.nz/pages/jobs-available

Tag a mate who'd be perfect for this. 👇

Rumen-first, science-led formulas. Free visits. We help you turn feed into results. Straight-talking support, analysis and a plan that holds up across all phases. Your best season yet starts here.

🔔   Are you — or do you know — a creative superstar based in Hawke's Bay? We're on the lookout for a Creative Coordinato...
21/07/2026

🔔 Are you — or do you know — a creative superstar based in Hawke's Bay? We're on the lookout for a Creative Coordinator to join the Ruminate crew.

We're a fast-growing agri brand based in Awatoto, giving Kiwi farmers the edge through science-backed nutrition.

You'd be designing flyers, printable and digital assets, social content, editing short-form video, running Canva and Adobe or Corel Draw like second nature, and turning a brief into something sharp.

20 hours a week, based in our Awatoto office. Flexible on days for the right person.

Sound like you? Or know someone who fits the brief?

Send a CV, portfolio and cover letter to:

[email protected]

Tag a mate who'd be perfect for this. 👇

Creative Coordinator (Part time, Permanent) for Ruminate in Napier, Hawke's Bay.

🚨 We’re growing.Ruminate is looking for a part-time Creative Coordinator to join our Napier team.If you’re the sort of p...
08/07/2026

🚨 We’re growing.

Ruminate is looking for a part-time Creative Coordinator to join our Napier team.

If you’re the sort of person who loves turning ideas into action, enjoys content creation, keeps projects on track, and wants to work with a fast-growing Kiwi brand making a real difference to farmers, we’d love to hear from you.

Know someone who’d be perfect? Tag them below or share this post.

Creative Coordinator (Part time, Permanent) for Ruminate in Napier, Hawke's Bay.

Winter feeding?FORAGE BALANCER® — WINTER CROP MAXXFodder beet and winter crops hit the rumen hard.Winter Crop Maxx is bu...
07/07/2026

Winter feeding?
FORAGE BALANCER® — WINTER CROP MAXX

Fodder beet and winter crops hit the rumen hard.

Winter Crop Maxx is built for it.

Supports cows through the higher demands of an intensive winter feeding programme.

Helps protects the rumen when grazing fodder beet and other winter crops.

Boosts vitamin levels to back immune function and cow condition
"They were outstanding, the cows have never looked so good."
— Rob Crothers

Available at Farm Source
https://store.nzfarmsource.co.nz/catalog/forage-balancer-winter-crop-maxx-25kg/267152

You can’t out-feed a rumen that isn’t firing.When the rumen’s right, the good stuff follows.Cows do more with what they’...
02/07/2026

You can’t out-feed a rumen that isn’t firing.

When the rumen’s right, the good stuff follows.

Cows do more with what they’re eating. KgMS lifts. Condition holds. Repro has a better chance. Metabolic pressure eases.

That’s where we come in.

We interpret what the rumen needs, then build the diet around it.

Curious what that could unlock for your season?

Book your free nutrition session:
https://bit.ly/free-nutrition-session

Not because we don’t love farmers. Quite the opposite.We’d rather talk with you properly, without shouting over the crow...
09/06/2026

Not because we don’t love farmers. Quite the opposite.

We’d rather talk with you properly, without shouting over the crowd or pretending a two-minute chat beside a pull-up banner counts as solid nutrition advice.

So while everyone's manning their stands harder than a bull in spring, we'll be here, ready for a yarn that's actually worth your time when you're back.

Call any one of us to lock in a time.
https://www.ruminate.co.nz/pages/our-people

🔔Your next season's results are determined in the dry period.The nutrition decisions made in the weeks before calving, s...
23/04/2026

🔔Your next season's results are determined in the dry period.

The nutrition decisions made in the weeks before calving, set the bar for everything that follows.

Get it right and you're ahead before the season even starts. Get it wrong and you're managing the fallout...

Metabolic challenges, down cows, slow repro, production that peaks lower and stays low.

The cost doesn't always show up straight away. But it does show up.

Every year we work with farms across New Zealand to build straightforward, manageable plans that deliver fewer issues and better results.

Keen on less stress and better outcomes this season?
Book a free planning session with a Ruminant Nutrition Specialist.
📞

What's most important to the team at Ruminate is helping you become more profitable so you can enjoy farming and life even more. We're here to help.

Address

9a Waitangi Road, Awatoto
Napier
4110

Opening Hours

Monday 8am - 4pm
Tuesday 8am - 4pm
Wednesday 8am - 4pm
Thursday 8am - 4pm
Friday 8am - 4pm

Telephone

+64277555011

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