Connect & Conquer Marketing

Name: Connect & Conquer Marketing
Address: Napier, 4110, NZ
Telephone: +64211112380

Home
New Zealand
Napier
Connect & Conquer Marketing

We help small business owners connect with their ideal client, create marketing messages that cut through the noise, and grow their online reach.

Are you ready to connect with your ideal client, create marketing messages that cut through the noise, and grow your online reach?

💡Marketing strategy
💡Social media training
💡Social media management

Head to our website to schedule a free discovery call: www.connectandconquer.co or contact us via [email protected]

12/09/2022

It’s Te Wiki o te Reo Māori!

This week is dedicated to celebrating te Reo by incorporating more into our everyday lives!

I’ve been going to Maori Language classes at EIT each week and have been loving it. I’m learning so much more about the culture than I have ever known as well as the language. The whole department and all the teachers are so welcoming and knowledgeable, I really do recommend this to everyone!

If that is too much of a commitment then just take small steps to try and include basic words into your everyday life. Not just in Te Wiki o te Reo Māori! You may notice this post is all in English…..I now need to focus on building up my confidence and stop worrying about getting it wrong!

06/09/2022

Hello September and hello Spring!

The year has absolutely flown by and we’re now staring down the barrel of Christmas. Yes, I said it. The festive season will be upon us before we know it!

If this is a busy time of year for you then you need to get started on your planning. Make sure you have planned out your marketing and content so that even when you are snowed under in the silly season, things still tick over nicely without you needing to spend too much time on it. Don’t let the busy times mean marketing drops off your priorities!

If this is a quiet time of year for you as everyone heads off and takes a break, then start to note down things you can do to work on your business that will make a big difference to the way you operate, market yourself, or any tasks that you can never seem to get to. Then you can hit the ground running and make the most of this quiet time.

Whatever the end of year means for your business, let’s make the most of the last months of the year!

31/08/2022

Pot calling the kettle black? Maybe.

I’ve been quiet on the content front lately. Call it Winter blues, lack of inspiration, who knows! This may be exactly how you’re feeling too. But don’t panic.

It happens and feeling guilty or being hard on ourselves won’t help. Sometimes taking a break is just what we need so that we can come back to content creation with a fresh head!

If you need a nudge to get back into the content game then take a look at this calendar to give you some super simple ideas to get you started.

Challenge yourself to try at least three a week. I’ll be doing the same……here’s to a fun and content filled September!

25/08/2022

It’s easy to fall into the trap of being busy. Busy with work, busy out of work, and just busy being busy,

But I want to challenge you to carve out some time in your busy schedule to work on your business. This could mean a number of different things. Product development, cashflow, budgets or, of course, marketing.

Whenever I work with a client I always ask them about their marketing strategy. What work they have done on it and how confident do they feel about it?.

🧹 Some want to brush over it and get stuck into the tactics.
✔️ Some feel they’ve done all the work already.
💡 Some know they’re confused and need to do the work to get the clarity they need.

It may seem like hard work when you are already busy, but the thing is once you’ve done this sort of work it will save you time in the long run. All your marketing decisions will become easier AND you’ll start to see better results.

I’m going to make things easier for you too. I’ve created a document that outlines the framework I use when creating ideal client personas. So all you have to do is follow the framework and do the work to dig deep into who your ideal client is.

If you only do one thing towards working on the marketing for your business, why not start with this?

Download the framework here and let me know how you get on!

https://www.connectandconquer.co/framework%20for%20creating%20your%20ideal%20client%20persona

02/08/2022

Are you a small business owner that likes to be in control of all things business?

But, are you starting to wonder if there are certain areas in your business that just aren’t getting the time and attention they deserve?

If that area is marketing, then you’re in the right place.

Perhaps it is time to consider a Fractional Marketing Director for your business.

For a fraction of the cost of a marketing director, we’ll work with you to make sure you’re giving the marketing of your business the attention it needs to ensure consistent growth each month. We’ll work with you to develop strategy led marketing campaigns that succeed.

Send us a DM or visit our website to learn more.

28/07/2022

August content calendar time!⁠
⁠
Oh yes. July has whizzed by and we are now staring down the onslaught of August. Bring it on! And what better way to spend the chilly month of August than indoors creating some content for your social media…..

OK, maybe that’s a stretch. I’ve taken it too far. But to help you out so that you can nail your content and get back on to other important tasks in your life, we have our usual content calendar ideas to give you the nudge and inspo you need to get the job done.
⁠
Save this post so you can come back to it or share it with someone you know who needs it! ⁠
⁠
Need more handholding? Take a look at our content caption framework where you'll get over 50 pages of caption ideas and walk away with three months worth of content, easy as. ⁠

https://www.connectandconquer.co/Content%20Framework%20Training
⁠

25/07/2022

If your post doesn't stop the scroll, your caption can't make the sale.

It’s as simple as that.

You need your imagery to stop people from scrolling and to capture their attention. That way you have half a chance that they will take some time from their busy day to actually read the caption that you have spent your precious time crafting.

Without getting them to first stop, you’ll never get them to read your caption.

So spend some of your content creation time thinking about the image that goes with your content and get creative.

Share with us your most show stopping posts, we’d love to see them!

20/07/2022

Getting stuck each week trying to work out what to post? Wondering if you should just give up on social media altogether?

Learn our tried and tested framework for your content creation so you can stop creating content reactively and start creating proactively - with content that converts! If you don't have time to spend hours working on content for your business, then this is for you.

You'll get over 50 pages of social media caption templates ready to pick up and use in your business so you can start creating content that converts. You'll walk away with over THREE MONTHS worth of content created quickly, easily, and without the overwhelm.

Take a look at all the extra bonuses on our website now:

https://www.connectandconquer.co/Content%20Framework%20Training

14/07/2022

One week of story content inspiration!

Instagram Stories are a great tool for connecting with your audience. However, it can be challenging to know how and what to post… Trust me… I get it!

We broke it down to give you a weekly plan to ensure you aren't left feeling stuck on what to post!

We’ve made an in-depth, easy to follow, story strategy document that goes into further detail with examples on what to post to your stories to keep your pages consistently performing successfully!

Comment below or DM us if you want access to our Story Strategy framework for examples and tips for mastering your story game!

Now go get your story on!

11/07/2022

Did you know there are some new updates for Instagram Reels!

In order to fend off TikTok's ever-growing influence, Meta announced today that it is adding new Reels features, including longer clips, interactive stickers, audio editing, and more.

So what are some new features?

Longer clips. Users will be able to create clips for up to 90 seconds, up from the previous 60 seconds.
Sound sync. Users will be able to automatically sync their video clips to the beat of a chosen music track.
Templates. When you see a Reel that you want to recreate you’ll be able to select ‘use as template’ to be able to pull in the audio and clip sequence.
Reel stickers. New poll, quiz and emoji slider stickers give your audience new ways to connect with your Reel.

These updates are great for the current market. More users are getting used to quick, simple, entertaining clips as a result of TikTok. This means that your promotions need to follow the same trends if you want to maximise your own brand appeal.

What do you think of the new Reel updates? What feature are you most looking forward to using? Tag us in your next Reel so we can cheer you on and check out your latest work!

07/07/2022

People start businesses for all different reasons. Some good, some bad.

Often it is so they can take control of their lives and be in charge of when they work, where they work and what kind of work they end up doing.

Often they don’t find this Utopia. They’re not sitting sipping cocktails sending a few casual emails while they work on their tan and the money rolls in. They’re often tied to their desk working tirelessly for little money on tasks that were not a part of the plan.

Yes, some get it right. But it isn’t as easy as they may have you believe. But, if you have a purpose behind why you started your business, then when times get tough it is that much easier to pick yourself up and carry on as you know WHY you are doing this.

Here is a bit about why I ended up here.

I was contracting for companies as well as other agencies and was tired of seeing so many campaigns being rolled out where they hadn’t spent the time thinking about who they were talking to and why. Because of this they often weren’t creating content that talked to their target audience.

This frustrated the heck out of me! So I decided that I wanted all businesses I worked with, big or small, to have a first class marketing strategy driving all their marketing decisions. That way all these marketing decisions would be that much easier and their marketing efforts that much more effective.

That’s where we start with all our clients. No campaign gets off the ground without a strong marketing strategy in place.

Tell me below why you started your business and let me know if you’ve nailed the work, life, income, tan line (no, I’m from NZ, we know not to sunbathe) balance!

06/07/2022

Would an idiot do that?

Been wondering about your marketing lately? Wondering if you are doing things you perhaps shouldn’t be doing? Or whether you should be doing things slightly differently?

Good for you for asking the question!

So many businesses fire marketing campaigns out the door so they can tick it off their list as a job done rather than a job done well, so wondering if you’re doing it right is the first crucial step towards success.

In case you don’t know the answer to some of the ‘would an idiot do this thing’ questions you have so you can be sure not do this thing, I’ve created a short checklist of things an idiot would do so you can make sure to avoid them:

❌Market their business without a marketing strategy.
❌Post on social media without purpose.
❌Trying to be something to everyone and ending up being nothing to anyone.
❌Jumping on the latest social media trends rather than trying to build honest connections with their audience.

I could definitely go on but you get the jist. If you have a burning question that you can’t decide which way it goes on the idiot-o-metre, put them below and let’s rate it!

Address

Napier
4110

Telephone

+64211112380

Website

http://www.connectandconquer.co/contact

Alerts

Be the first to know and let us send you an email when Connect & Conquer Marketing posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Want your business to be the top-listed Advertising & Marketing Company in Napier?