Create Now

09/02/2025

Images from an epic two days shooting at HYROX Auckland 📸 💪 🏃‍➡️

20/12/2023

Some BTS from one of the last shoots this year 📸

21/09/2023

For the last few years we have worked with the James Dyson Foundation to showcase the New Zealand winner of the James Dyson Award. This year's recipient was Nick Holland who invented Pre-Podium - a drug testing kit designed to improve the athlete anti-doping testing experience, with a particular focus on democratising the testing process to make it more inclusive for women. Here is this years hero video.

13/09/2023

We recently worked with Ocean Design to produce a range of photo and video content to showcase the 2023 apparel for the Ngāti Porou East Coast Rugby Team. Here are some of our favourite images from the shoot 🏉

26/06/2023

Some highlights from an awesome 2 days capturing photography and video for for the Future

11/06/2023

We recently worked with the team at Generator New Zealand on a slightly different project...dog portraits! Here are some favourites from a fun shoot 🐶

05/05/2023

Last week we shot photography for the Urbanism NZ Conference in Auckland. We had a great time shooting it all and hearing about urban design issues and solutions throughout Aotearoa.

16/04/2023

https://www.createnow.co.nz/post/moroccoandportugal

During a few weeks in Morocco and Portugal, I made a conscious effort to leave the DSLR at home and travel only with my medium format film camera (the old school way). Check out some of the highlights below!

- Sam, Create Now

During a few weeks in Morocco and Portugal, I made a conscious effort to leave the DSLR at home and travel only with my medium format film camera (the old school way). I wanted to be more present and avoid the constant urge to constantly take and review photos. Shooting on film isn’t always perfec...

16/03/2023

This week we recreated some more lighting and frames from movies (but with our own look). The first look comes from ‘American Hustle' and the second from 'The Girl On The Train'. The lighting diagrams that follow show how we achieved our shots.

28/02/2023

We recently worked with to produce a video for Sudima Hotels. Here are some of our favourite frames!