Gray Smith Creative

03/09/2026

🎨 Graphic Design
Our work with The Cape Foulwind Project also includes graphic design for print advertising, creating a strong, consistent look that carries the project across different publications and audiences.

For property marketing, a print ad has to work hard. Strong imagery, clear messaging and considered design all need to come together to capture attention and communicate the opportunity quickly.

It’s another part of what we love about working across multiple creative disciplines. We can photograph the location, develop the visual direction, then take those assets through to the finished advertising.

Photography. Video. Graphic Design.
All under one creative roof at Gray Smith Creative.

03/09/2026

📸 🎥 Photography | Drone | Video

We’re pretty lucky when a commercial shoot takes us somewhere like this.

We’ve been working with The Cape Foulwind Project, creating a library of commercial photography and video to showcase not just the property development, but the lifestyle and location that surrounds it.

From aerial perspectives across the development to the coastline, local landmarks and the everyday lifestyle of the Cape, the aim is to capture a sense of what it could actually feel like to live here.

Photography, drone and video, all created as part of one visual story.

Gray Smith Creative
Commercial photography + video + visual storytelling.

02/09/2026

A very important issue in our district. Read the open letter and sign if you agree & support.

While we continue working to ensure we can best represent our members' interests through advocacy around the Buller Plateaux Continuation project, we would like to share an open letter from the wider community, being convened by a group of Buller residents

If you agree, then we encourage you to sign this open letter and share it with your own networks.

The letter and form to sign can be found at ourbullerfuture.nz - we'll also put a link in the comments. There are paper sign up sheets available too.

We will talk with members in due course as we collate information that we hope to provide to the panel. 🙏

31/07/2026

Early announcement for our Sense & Wander Magazine Photography Competition! All the details to come.

Start Shooting Now: The Sense & Wander Photography Competition Opens December 2026.

We’re opening our first regional photography competition. Winning images will be published in The Buller Edition, of our inaugural print magazine, and shown at a public exhibition in Westport.

The theme
There’s only one: Sense & Wander.
If it captures something of what it feels like to wander the Buller District, it belongs.

Entries must be taken in the Buller district, from 2025 onwards.

How it works
Entries open 1 December and close 28 February.
Anyone can enter, resident or visitor, professional or amateur.
Up to 3 images each.

A five-person panel of judges on composition, subject, originality and connection to Buller.

Winners and finalists appear in a digital gallery on senseandwandermagazine.com alongside the exhibition.

You keep copyright. We simply ask to publish selected entries in print and online, with your name against each one.

The exhibition opens in Westport in March, running four weeks, timed to launch alongside The Buller Edition
magazine.

Full entry & prize details go live in November. Until then, keep the camera close.

Follow our pages on:
Facebook Sense and Wander
Instagram Sense & Wander
And subscribe to our newsletter on our website, for all the details.
www.senseandwandermagazine.com

27/07/2026

GRAPHIC DESIGN 🎨
We designed a visitor-focused destination map and accompanying destination guide that showcase the very best of Buller Kawatiri. From concept, extensive research through to the finished print-ready artwork, every element was carefully crafted to inspire visitors to explore and discover the region in an interactive way, making it easy to uncover iconic attractions, hidden gems, walking and cycling trails, heritage sites and unforgettable local experiences. The result is a visually engaging and practical resource that reflects the unique character of Buller Kawatiri while strengthening the region’s tourism brand.
We absolutely loved working on this special project for Promoting Buller Inc.
You can download the Destination Guide from
https://www.bullerkawatiri.nz

Promoting Buller Inc Buller NZ

24/07/2026

Very proud and excited to be a part of this fine group of local businesses here in Westport. There’s a shiny future outlook ahead. ✨

22/07/2026

So proud to have contributed to the refresh of the Buller NZ website. Check it out. So many great places and experiences to discover.

Introducing the new Buller website! Your go-to guide for exploring the wild beauty of the Buller Kawatiri region 🌴🌊🚵🏻‍♂️🏄🏽‍♀️🌅

From rugged coastlines and ancient rainforests to quiet rivers and heritage towns, our district is shaped by real places and real experiences. The website makes it easier than ever to discover them. Wild by nature, grounded by community - that’s what we’re all about.

Head to the first comment to start exploring 👇🏼

22/07/2026

Bijou Betty’s 🌸
BRANDING, WEBSITE DESIGN & SOCIAL MEDIA MANAGEMENT

Before anyone visits a website, they experience a brand.

For Bijou Betty’s Café, we had the pleasure of creating a complete visual identity that captures the warmth, charm and personality of this beautiful Westport café.

From the branding and colour palette through to the website design and ongoing social media management, every element has been thoughtfully crafted to create one consistent experience, whether you’re scrolling online or walking through the café doors.

At Gray Smith Creative, we love helping businesses tell their story across every touchpoint, creating brands that feel authentic, memorable and unmistakably theirs.

We’re proud to have partnered with Bijou Betty’s Café on:
• Brand identity & logo design
• Colour palette & visual style
• Website design & development
• Social media management

A brand is so much more than a logo. It’s the feeling people take away long after they’ve visited.
🚀 https:www.bijoubettys.com

27/06/2026

A note from Kara and Brad Gray Smith, the people behind Sense & Wander. There is a particular quality to the West Coast in the early morning. Cloud and salt hang over the hills, waiting to make up its mind about what kind of day it is going to be. And