Zahra Events & Entertainment

Zahra Events & Entertainment Events Manager & Entertainment Specialist with 18+ years of experience.Bringing your vision to life with precision, flair, and excellence - UMS Events

An Events Manager & Entertainment Specialist bringing your vision to life with Flair and Precision. As a seasoned event manager and entertainment specialist with over 17 years of experience, I have had the privilege of working with a diverse range of companies in various countries and markets. My passion for creating unforgettable events and my meticulous attention to detail have allowed me to bui

ld a successful career in this dynamic industry. With a strong background in event planning, logistics, and project management, I have consistently delivered exceptional results for my clients. I possess a keen eye for identifying and executing unique concepts that align with the client's objectives and budget. I am well-versed in managing all aspects of an event, from concept development to execution, ensuring seamless and successful experiences for both clients and guests. My extensive experience in the entertainment industry has given me a deep understanding of the latest trends and technologies, allowing me to curate engaging and innovative event experiences. I have had the opportunity to work with top performers and artists, and have a proven track record of executing successful entertainment programs that leave a lasting impact on attendees. I am a highly organized and detail-oriented professional, with excellent communication and interpersonal skills. My ability to build strong relationships with clients, vendors, and team members has been key to my success in this fast-paced and demanding industry. I am constantly seeking new challenges and opportunities to enhance my skills.

21/05/2026

The future of finance is no longer a vision of tomorrow. It is being shaped today in the Sultanate of Oman.

We were privileged to welcome His Excellency Ahmed Al Musalmi, Governor of the Central Bank of Oman, to the 11th Edition of the New Age Banking Summit. His keynote address on “The Intelligence-First Era” highlighted a transformative future where trust, national sovereignty, and AI-led innovation converge to redefine the financial landscape.

With 89% of transactions across the Sultanate now conducted digitally, Oman continues to advance with confidence toward the ambitions of Oman Vision 2040. Driving a future powered by innovation, resilience, and sustainable growth.

Leadership

20/05/2026

The New Age Banking Summit holds a special place in my journey. It was the first event where I transitioned from static visuals to fully digital screen content. A milestone that pushed me to think more creatively, innovate beyond conventional formats, and marked the beginning of my own digital transformation journey.

Looking back at how far the UMS team has come since then is both humbling and rewarding.

The 11th Edition of the New Age Banking Summit, held on 18 May 2026, brought together leaders from across the banking and financial services sectors to shape conversations around the future of finance. From AI-driven banking innovation and digital transformation to cybersecurity resilience, regulatory evolution, and customer-centric financial experiences, the summit highlighted the rapid evolution of a more connected and technology-led financial ecosystem across the region.

Oman FutureOfFinance

And that’s a wrap!After two years with  United Media Services, my journey with the company has come to a close.I’m since...
20/05/2026

And that’s a wrap!

After two years with United Media Services, my journey with the company has come to a close.

I’m sincerely grateful for the experiences and professional growth throughout this chapter. It has been a privilege working alongside a committed and supportive team, and I would like to extend my appreciation to Mr Atulya, Mr Said, and Mayank for their guidance and support.

A heartfelt thank you as well to all the vendors I’ve worked with. Your support behind every event made it all possible.

A special thank you to my core team Shaikh Ahmed, Dhanish, Shivkumar, Zahir, Asmaa, Alvin, John, Rajesh, Khalfan, Ghalib,Khoula, Aliya, Eman & Radhiya for your collaboration and support throughout.

And to everyone I’ve worked with along the way, thank you for being part of this journey.

Closing this chapter with appreciation, and looking ahead to what’s next.

05/05/2026

Marking a defining milestone with the inaugural edition of the Oman Insurance Summit 2026.

Proudly conceptualised and delivered by United Media Services, this landmark gathering brought together industry leaders, innovators, and visionaries to shape the future of insurance in the Sultanate and beyond. From powerful dialogue to meaningful connections, the summit set the tone for a more resilient, forward-thinking sector.

A strong beginning to what promises to become a flagship platform for the industry.

#2026

05/05/2026

Honoured to be part of the 3rd edition of the Sohar Aluminium Recycling Forum — a distinguished platform advancing innovation, sustainability, and forward-looking dialogue across the industry.

It is truly inspiring to engage with esteemed leaders and experts who are collectively shaping a more responsible, circular future for aluminium production. I look forward to meaningful discourse, strategic collaborations, and the continued momentum toward a greener, more sustainable tomorrow.

Proud to be part of the 3rd edition of the Sohar Aluminium Recycling Forum. An important platform driving innovation, su...
23/04/2026

Proud to be part of the 3rd edition of the Sohar Aluminium Recycling Forum. An important platform driving innovation, sustainability, and forward thinking dialogue within the industry.

It’s inspiring to engage with leaders and experts who are collectively shaping a more responsible and circular future for aluminium production. Looking forward to the impactful conversations, strategic collaborations, and continued progress toward a greener, more sustainable tomorrow.

A special acknowledgment to Ahmad Al Busaidi. A true professional and a consistent voice behind the success of our UMS e...
14/04/2026

A special acknowledgment to Ahmad Al Busaidi. A true professional and a consistent voice behind the success of our UMS events.

His presence, poise, and ability to command the stage with confidence continue to elevate every experience we deliver. It’s always a pleasure working with talent that brings both credibility and charisma to the platform.

Looking forward to many more milestones together.

14/04/2026

One of the most rewarding parts of being in the entertainment industry is discovering and collaborating with incredible local talent here in Oman.

Another special highlight of the evening at the Alan Al Iktisaad Awards 2026 was the remarkable illusionist Al Qasim Hijazi, whose performance brought a perfect blend of mystery, precision, and artistry to the stage.

His ability to captivate the audience and transform perception into pure entertainment is a true reflection of the rising creative talent we are proud to support and showcase.

Proud to have had him as part of this prestigious celebration.

11/04/2026

A standout moment from the Alam Al Iktisaad Awards 2026. Meghaa Singh, UMS Digital Media Manager, delivering a compelling presentation on paid media and the ever-evolving digital landscape.

From the shift in audience behavior to the power of hyper-personalization and AI-led strategies, she brought clarity, insight, and real-world relevance to the stage. Her ability to translate complex digital trends into actionable thinking truly set her apart.
Confident, insightful, and impactful. She didn’t just present, she owned the moment.

10/04/2026

The Alam Al Iktisaad Awards 2026 was a landmark evening, celebrating the innovation, leadership, and excellence that define Omani business.

Our sincere thanks to our sponsors and esteemed guests for their invaluable support. Congratulations to all winners for setting new benchmarks and inspiring the future of our business community.

Together, we drive progress and shape tomorrow.

Address

PO Box 3305 PC 112, Ruwi
Muscat

Opening Hours

Monday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Sunday 09:00 - 17:00

Telephone

+96871923822

Website

https://www.youtube.com/@umsevents

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