13/11/2022
It’s not just consumers who are hungry for live events to get going again 🤩, brands are also excited to renovate their event planning strategies, but this excitement comes with a hefty dose of trepidation, too.🧐 What’s stopping brands from putting events together?🚫 Safety, is, of course, the main concern. Consumers need to know that the events they’re attending are as safe as possible. This means a level of operational rigor that many brands aren’t ready to go through, such as implementing mask mandates😷, verifying vaccine cards, requiring new testing regimens and protocols, and more. That’s why nearly two-thirds of live meetings were delayed or canceled in the fall of 2021.😢 However, that statistic shows signs of improvement.✅ Fewer planners are delaying their events indefinitely, and many are committed to hosting in-person events in 2022 (and are beginning to plan in earnest) 👍🏼. Plus, because pandemic life has opened up the accessibility of digital engagement, planners are recognizing that the events of the future could be even better than those of the past. 😎👍🏼
Let Mad Media help you reconnect with your customers with a social media marketing campaign. We will manage your social media channels for you to give you more time for do other things. Email us at [email protected] or visit our website madmediamarketing.net.
CTO: https://www.xliveglobal.com/planners/5-tips-post-pandemic-event-marketing