IMGlory

13/07/2025

𝗔𝗱 𝗹𝗮𝘂𝗻𝗰𝗵𝗲𝗿: AI Ads hit amazon *NEWS*
Amazon Ads launched an AI video‑maker for sellers. It creates short ads from images and clips—fast and free for registered sellers. Brands can repurpose content without extras.
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✔️ Speeds up video creation
✔️ Cuts production cost
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👍 Helps small brands go video
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📌 𝐖𝐡𝐚𝐭 𝐜𝐚𝗻 𝐦𝐚𝗿𝗸𝗲𝘁𝗲𝗿𝘀 𝐭𝗮𝗸𝗲 𝐟𝗿𝗼𝗺 𝐭𝗵𝗶𝘀? Try this tool to test video formats yourself.

13/07/2025

𝟱 𝗧𝗵𝗶𝗻𝗴𝘀 𝗜 𝗟𝗲𝗮𝗿𝗻𝗲𝗱 𝗙𝗿𝗼𝗺 𝗠𝗶𝗴𝘂𝗲𝗹 𝗔𝗹𝘃𝗮𝗿𝗲𝘇 – 𝗧𝗵𝗲 𝗗𝗠 𝗖𝗼𝗽𝘆 𝗦𝘆𝘀𝘁𝗲𝗺
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I Buy, I Read, I Summarize. So you don't have too! - IMGlory
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1. Emotion beats logic — always.
If your DM doesn’t make people feel something (curiosity, fear, desire), they’ll scroll. You’ve got 3 seconds to trigger emotion — or you lose them.

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2. Curiosity is your cheat code.
Instead of giving everything away, leave something out.

“Hey, I saw your post and it gave me a weird idea…”
That open loop makes people NEED to reply.

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3. Ask, don’t push.
Hard selling doesn’t work in DMs. But soft asks do.

“Would this help?”
“Want me to send it?”
Low-pressure questions = easy yeses.

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4. Conversations > Scripts.
DMs should feel like a chat, not a pitch. No one wants a random stranger asking for a 37-minute call. Be human. Be casual. Make it easy to reply.

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5. Let content bring leads to you.
Use short, raw videos that tease something helpful (a “value bomb”). Ask people to comment a word to get it. When they reply, you start the DM. They come to you.

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🔥 This system doesn’t just help you sell. It helps you connect — and close — without ever sounding salesy.
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🔥 𝐅𝐮𝐥𝐥 𝐬𝐮𝐦𝐦𝐚𝐫𝐲’𝐬 𝐭𝐨𝐨 𝐠𝐨𝐨𝐝 𝐭𝐨 𝐦𝐢𝐬𝐬 — 𝐜𝐡𝐞𝐜𝐤 𝐭𝐡𝐞 𝐜𝐨𝐦𝐦𝐞𝐧𝐭𝐬!

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12/07/2025

𝐀𝐈 𝐬𝐥𝐚𝐦𝐬 𝐚𝐝 𝐠𝐢𝐚𝐧𝐭𝐬—𝐖𝐏𝐏 𝐩𝐫𝐨𝐟𝐢𝐭 𝐰𝐚𝐫𝐧𝐢𝐧𝐠 𝐫𝐢𝐧𝐠𝐬 𝐚𝐥𝐚𝐫𝐦 *NEWS*
WPP AD Agency warned of dropping profits and fewer pitches as clients turn to in‑house AI tools. Their stock fell 18%, and they’re racing to adopt AI. It’s a warning sign that traditional agencies may be losing control.⠀
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✔️ 3–5% drop in forecasted revenue⠀⠀
✔️ Major account losses (Pfizer, Coke)⠀⠀
✔️ Investing £300M in AI tools⠀⠀
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📌⠀𝐖𝐡𝐚𝐭 𝐜𝐚𝐧 𝐦𝐚𝐫𝐤𝐞𝐭𝐞𝐫𝐬 𝐭𝐚𝐤𝐞 𝐟𝐫𝐨𝐦 𝐭𝐡𝐢𝐬?⠀
➡️ Upskill in AI strategy⠀⠀
➡️ Consider in‑house AI capabilities⠀⠀
➡️ Partner with tech platforms⠀⠀
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❌ Negative: Agencies are going extinct.

12/07/2025

𝐖𝐢𝐦𝐛𝐥𝐞𝐝𝐨𝐧 𝐝𝐫𝐨𝐩𝐩𝐞𝐝 𝐭𝐞𝐧𝐧𝐢𝐬 𝐭𝐨 𝐝𝐚𝐧𝐜𝐞 𝐨𝐧 𝐓𝐢𝐤𝐓𝐨𝐤 *News*
Wimbledon is sharing player dance clips and behind‑the‑scenes reels—over 200 M views now—to attract younger fans.⁣
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✔️ 2.9 M TikTok followers and climbing⁣
✔️ Players like Gauff showing fun side⁣
✔️ More personal, less formal content⁣
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✅ 𝐖𝐡𝐚𝐭 𝐜𝐚𝐧 𝐦𝐚𝐫𝐤𝐞𝐭𝐞𝐫𝐬 𝐭𝐚𝐤𝐞 𝐟𝐫𝐨𝐦 𝐭𝐡𝐢𝐬?
- Ditch the polished promo. Show behind-the-scenes.⁣
- Let your team or product “have fun” on camera.⁣
- Tap into trending formats like dances, memes, or day-in-the-life reels.⁣
- Don’t sell—connect emotionally first.⁣

12/07/2025

🧠 𝟭𝟬 𝗧𝗵𝗶𝗻𝗴𝘀 𝗜 𝗟𝗲𝗮𝗿𝗻𝗲𝗱 𝗙𝗿𝗼𝗺 𝗠𝗮𝘁𝘁 𝗚𝗶𝗮𝗿𝗼’𝘀 "𝗧𝗵𝗲 𝗦𝘂𝗯𝘀𝘁𝗮𝗰𝗸 𝗦𝘆𝘀𝘁𝗲𝗺" (𝗧𝗵𝗮𝘁 𝗔𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗛𝗲𝗹𝗽 𝗬𝗼𝘂 𝗚𝗿𝗼𝘄 𝗪𝗶𝘁𝗵𝗼𝘂𝘁 𝗕𝘂𝗿𝗻𝗼𝘂𝘁):⁠⁠
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1️⃣ Don’t start from scratch. Copy what already works. Find posts that did well, and rewrite them for your audience. It's not cheating. It's smart.⁠⁠
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2️⃣ Old articles = new content. One long post can give you 5–10 short posts. Just pull out strong lines or key ideas and reuse them.⁠⁠
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3️⃣ Interaction is part of the game. Want to grow? Don’t just post. Comment, reply, and actually talk to people — 10 mins a day is enough.⁠⁠
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4️⃣ Save every good comment you write. A smart reply can become your next post. Comment once, publish twice.⁠⁠
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5️⃣ Use the Related Notes feature. It shows you writers in your niche so you never run out of people to engage with.⁠⁠
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6️⃣ One reply = one new post. Every time you comment, ask: “Can I turn this into my own post?” The answer is usually yes.⁠⁠
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7️⃣ Commenting sucks? Automate it. Matt built a Chrome extension that opens your comment targets in new tabs. Even better — it helps you kickstart replies using AI (but you still need to sound human).⁠⁠
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8️⃣ You can grow in 45 minutes a day. Just write 1 article a week, 1 short note a day, and leave 20 solid replies. Done.⁠⁠
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9️⃣ Monetize smarter. Don’t rush into paid Substack. You’ll earn more (with less hassle) by selling your own product later.⁠⁠
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🔟 Focus on free content first. Grow your list. Build trust. Then earn — the right way.⁠⁠
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🟡 This isn’t theory. It’s a system. And it actually works.⁠⁠
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🔥 𝐅𝐮𝐥𝐥 𝐬𝐮𝐦𝐦𝐚𝐫𝐲’𝐬 𝐭𝐨𝐨 𝐠𝐨𝐨𝐝 𝐭𝐨 𝐦𝐢𝐬𝐬 — 𝐜𝐡𝐞𝐜𝐤 𝐭𝐡𝐞 𝐜𝐨𝐦𝐦𝐞𝐧𝐭𝐬!

05/07/2025

Luxury brands are fake-friending you on Instagram?
Top names like Dior and Louis Vuitton are sliding into influencers’ DMs and even adding them to Close Friends Stories—all to create a sense of intimacy and exclusivity. It feels personal, but experts warn it’s only effective if it becomes a real two-way conversation, not just a polished broadcast.
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✅ Personalized messages help brands stand out in a noisy feed
✅ Close Friends creates VIP energy for product teasers
✅ But without genuine interaction, it risks feeling hollow
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👍 “Love the idea of brands treating fans like insiders.”
👎 “It’s all smoke and mirrors unless they actually listen.”
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💬 Would you feel special if a brand added you to their Close Friends list—or just sold to?

03/07/2025

5 QUICK TECHNIQUES TO INSTANTLY INCREASE YOUR SALES
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1. Mix Social Proof Formats:
Testimonials aren’t the only way to showcase social proof. You can also use:

→ Endorsements
→ Case Studies
→ Customer satisfaction
→ Social media shout-outs

The more (and more diverse) social proof you have, the better.

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2. Implement Calls-to-Value:
Replace your calls-to-action with calls-to-value.

Example:
→ “Click here” → “Get instant access”
→ “Start today” → “Get 14 days for free”
→ “Buy now” → “Lose 5 pounds of fat”

Shifting the focus from DO THIS to GET THAT is a game-changer.

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3. Place Click-Triggers Around CTVs:
Surround your CTVs with phrases like:

→ “No commitment”
→ “Free 7-day trial”
→ “Instant download”
→ “No credit card needed”
→ “Shipping costs included”

These reduce friction and boost conversions.

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4. Reframe Your Price:
Present your price in a way that feels relatable:

→ “Only $0.99 per day”
→ “Just 3 lattes/month”
→ “Less than a Netflix subscription”

Reframed pricing makes the offer feel lighter.

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5. Alter The Value Gap:
Break down the total value of your offer:

→ Main product
→ Bonuses
→ Premium support
→ Extra features

Then show the real value vs. price.
When the value feels 10x the cost, it becomes a no-brainer.

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🔥 Which one are you going to implement today?

03/07/2025

🧠 "If you confuse, you lose." — Donald Miller
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If people don’t get what you’re selling in 3 seconds, they scroll away.
Clear wins. Clever confuses.
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Example:
❌ “Ergonomic modular asset solution.”
✅ “The only backpack with secret pockets for students.”
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👉 Keep it simple. Speak human.
Your sales will thank you.
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03/07/2025

𝗠𝗲𝘁𝗮 𝗹𝗮𝘂𝗻𝗰𝗵𝗲𝘀 AI‑𝗱𝗿𝗶𝘃𝗲𝗻 𝗮𝗱𝘀, 𝗶𝘀 𝗶𝘁 𝗼𝘃𝗲𝗿 𝗳𝗼𝗿 𝗮𝗴𝗲𝗻𝗰𝗶𝗲𝘀?
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Meta (Facebook/Instagram’s parent company) is building tools that let you create full ad campaigns using just a few words and a budget. AI writes the ad, picks pictures, and targets your audience. Easy for small businesses—but scary for ad agencies.
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✅ AI creates ads in seconds
✅ Agencies are losing business
✅ Small brands can look professional
✅ Less control over creative style
✅ Could flood feeds with same‑looking content
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👍 Positive: Small businesses get smart ads fast
👎 Negative: May kill jobs and creativity in advertising
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❓Would you trust AI to write your ads better than you?

01/07/2025

🚨10 Powerful TED Talks

If you’re looking to build trust, boost resilience, or finally hit those big goals!

Here’s the ultimate TED playlist to upgrade your mindset in under 20 minutes each!

👇 Drop your favorite in the comments

01/07/2025

No - Google doesn’t rank shorter pages faster. It ranks useful, relevant content faster. Whether it’s 300 or 3,000 words, value wins. Always. ✅