I help growing businesses
in building inspirational brands
to inspire not just their target market
but also their employees
resulting in customer loyalty
and exponential growth. Study shows that 72% of customers
preferred an inspirational brand.
Therefore, a brand could grow
if it has an inspiring identity.
In an overcommunicated market,
brands must convey a message
clearly and should be
inspiring.
They need a creative storytelling
and conceptual design thinking
to connect and resonate
with their target market.
Confusing brands cost money.
Potential customers find it boring
and tend to be ignored by them.
I only work with brands who dare to inspire
and integrate creativity with business.
It could also be an organization,
institution, school, or individual.
Take The DARE to be GREAT Process
* Diagnose
Qualifying clients, knowing their needs, and
discovering their problem(s) to be solved. STRATEGY (Strategic Thinking)
1. Discover – Gathering information about the brand (What, How, Who, Why).
2. Analyze – Analyzing the market/industry and competition (Positioning).
3. Refine – Curating the verbal identity (Mission, Vision, Tagline, Story).
4. Evoke – Designing the key visual identity, especially the LOGO. LOGO DESIGN (Creative Thinking)
1. Goal – preparing the Logo Design Brief.
2. Research – searching for design inspiration.
3. Exploration – conceptualizing possible logo design solutions.
4. Assessment – study the symbol, typeface, and color(s) to be used.
5. Test – preparing the design presentation using real-world mock-ups.
* Guide
Preparation of the deliverables including a Brand Guideline
to ensure proper implementation.
Set an appointment now!
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