Apple Pie Business Consulting

30/03/2022

https://www.forbes.com/sites/forbesagencycouncil/2022/01/19/google-my-business-whats-changing-and-whats-not-in-2022/?sh=58f66e45472e

Read on to learn about upcoming changes, what they could mean, and how marketers can stay on top of what matters most in their own listing.

15/01/2021

Google’s New Algorithm: Page Experience

Don’t worry… your traffic hasn’t gone down (or up) because of the Page Experience algorithm update hasn’t rolled out yet. But it will in 2021 according to Google. Due to the coronavirus, they decided to give us all a heads up on the future algorithm update and what it entails… that way you...

12/01/2021

What's 2021 going to be like for SEO professionals? Check out 10 important trends you need to know from 42 top experts in the field.

https://www.searchenginejournal.com/10-important-2021-seo-trends-you-need-to-know/389395/

08/01/2021

Google Adds Short-Form Video Carousel in Selected Search Results

This is interesting, and could, potentially, have implications for your 2021 content approach.

https://www.socialmediatoday.com/news/google-adds-short-form-video-carousel-in-selected-search-results/592729/

05/01/2021

Social Media Marketing Trends for 2021: Predictions From the Pros

In this article, 10 top share their predictions to help you prepare your plans for 2021.

Top marketing experts share their predictions to help you prepare your social media marketing plans for the coming year.

29/10/2019

Facebook Announces Change to Organic Page Impressions, Removal of Gray Verification Badges

Facebook is removing its gray verified ticks for Pages, while its also making a change to how organic impressions are calculated.

25/09/2019

Everyone is concerned about online safety. Whatever you use, keep secure with two-factor authentication.

Everyone is concerned about online safety. Whatever you use, keep secure with two-factor authentica

14/08/2019

3 metrics small businesses should track to measure SEO success

Small businesses need time and context to evaluate traffic retention, quality backlinks and conversion rates.

14/08/2019

Facebook Adds Instagram Scheduling to Creator Studio

Facebook is rolling out a new scheduling option for Instagram posts within its Creator Studio app.

30/11/2018

Step-by-Step Sales Funnel Planning (you are not alone!)

Feeling overwhelmed at the thought of setting up your sales funnel? You are not alone. Many online business owners fail to properly plan out their funnel, and it shows.

29/11/2018

3 Elements of a Squeeze Page That Converts

It’s the lead in to your funnel. The one thing that must entice prospective clients to hand over their email address, giving you permission to not only contact them in the future, but to sell them things.

28/11/2018

"Do You Want Fries With That?" The Art of the Upsell

You’ve filled your funnel and you’re starting to see a steady stream of coaching clients on your calendar. Congrats! That’s a great start to building a rock-solid business you love.