17/09/2026
I have once again reported for work at a company that has never hired me.
I’ve been playing with imagined Nike designs and reworking a few Gucci styles. Apparently, my imaginary career has been progressing without informing this account.
Today, Birkenstock.
I’ve loved Birkenstocks for over 30 years. They were practically my only footwear during all nine months of pregnancy. When I could no longer see my feet, I trusted they were still down there handling the situation.
The Boston is my favorite. Then I came across Birkenstock’s “Your Blank Canvas” post here on Instagram about personalizing their shoes.
Nobody contacted me. I saw a post and assigned myself homework.
I’ve always loved loafers, Oxfords and brogues, especially when I had to dress up more for work. Some days, ballet flats. Other days, shoes that looked like they’d read the agenda.
So here’s my imagined Boston: the roomy, open-back shape, wingtip detailing, full center lacing instead of a buckle, and two-tone suede.
Chocolate and tan. Black and white. Taupe and ivory.
I’d wear these with tailored trousers and a crisp shirt to an office with a relaxed dress code. My feet have attended enough meetings. They deserve benefits.
AI helped me visualize the idea without rough-sketching every version. It did not spare anyone from “No, BOTH panels must be suede.”
Boston, Brogued.
PS: My imaginary employment offers no salary, but the dress code is excellent.
— Tita Friday
Independent design concept, visualized with AI. Uncommissioned, unpaid, and not affiliated with Birkenstock.