Immersive Media

02/02/2018

TO WATCH THIS WEEKEND: GOOGLE MARKETING HARNESS PROGRAMMATIC TO GET MORE FROM DIGITAL CAMPAIGNS.

Watch Torsten Schuppe, Graham Bednash and Emily Sears from Google's Marketing Team talk candidly about how Google uses programmatic in its digital campaigns,...

01/02/2018

VIRAL IN 2017: Everyone knows the catchphrase at heart. So don’t dare to beat Milo in commercial crazes.

James Reid shows us his MILO Champ Moves. Watch how it can help beat energy gap. Join the community at facebook.com/Milo.ph or follow ...

30/01/2018

The psychology of color as it relates to persuasion is one of the most interesting — and most controversial aspects of marketing. Here is what YELLOW means:

29/01/2018

Lay's created a feeding frenzy across the social media landscape with "Do Us a Flavor," challenging consumers to create new Lay's potato-chip flavors for the chance to win $1 million or 1 percent of the winning chip flavor's net sales.

To know more about the ad, watch the video.

Do Us A Flavor is back! Submit your idea for the next great potato chip flavor, and you could win $1 million! Watch for some inspiration and enter now: http:...

26/01/2018

INDUSTRY NEWS: WHAT IS TEACHING AI

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25/01/2018

Bleacher Report delivers relevant and real-time notifications taken from numerous sources across the Web. You'll get scores, stories, pictures and videos featuring your chosen clubs.

23/01/2018

Instagram got their logos redesigned so that their brand’s logo look modern. Cool, right?

22/01/2018

Picture Perfect'' paints a very accurate portrait of the requirements that modern ad agencies have for their employees. Watch the film to know more about it!

Photo grabbed from IMDb.com

19/01/2018

TO READ THIS WEEKEND: THE BIGGEST AND MOST IMPORTANT MEDIA AND PR TRENDS FOR 2018

Experts Discuss the Future of Public Relations - from artificial intelligence, to content marketing, and more.

18/01/2018

This is a dream-come-true app for those who are tired of typos and the small keyboard buttons on your tablets or smartphones! SwiftKey Keyboard does not only auto-correct your typos, it also offers word predictions based on your past typing activities.

16/01/2018

Pantone has picked their color of the year for 2018; it's a vibrant shade called Ultra Violet. Did you know that VIOLET means CREATIVE, IMAGINATIVE and WISE in the field of Marketing?

15/01/2018

Dove's "Real Beauty Sketches" campaign is the part of the viral marketing success. The uplifting promotional video generated record-breaking online interest, yielding more than 114 million views the first month. Have you watched this?

In one of the most famous Dove films, Real Beauty Sketches explores the gap between how others perceive us and how we perceive ourselves. Each woman is the s...