Julie Klaviyo Email Marketer

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Julie Klaviyo Email Marketer

Klaviyo emails for E-Commerce stores. work with me: https://juliedigital.my.canva.site/

02/07/2024

Many Ecommerce businesses I spoke with think they have an abandoned cart flow but actually have an abandoned checkout flow.

An abandoned checkout flow captures people who initiated the payment process but did not complete the purchase.

The thing is, almost 70% don’t even reach the checkout page. They just add things to their cart, then for some reason leave the site.

Which means lost potential sales when not addressed. To be able to capture them, the “add to cart” trigger should be used instead.

So, just a little PSA to anyone using Klaviyo — please please please check the trigger of your abandoned cart flows.

15/01/2024

Heads up, E-Commerce businesses!

Google and Yahoo are getting serious about spam. By Feb 1st, 2024, you must get your SPF, DKIM, and DMARC sorted, especially if you're sending bulk emails (> 5,000 per day).

Think of them as your inbox bouncers:

> SPF: Guest list for authorized senders. No impersonators allowed!

> DKIM: Digital signature for untampered emails. No fishy business!

> DMARC: Rulebook for emails that fail the test. Quarantine, reject? You choose!

Why care? Because good deliverability means:

> More eyes on your offers
> Higher open rates and click-throughs
> Happy customers who don't have to dig through spam to find your emails.

Don't get ghosted. Get your email authentication sorted ASAP.

If you have any questions, ask away and I'd be happy to help.

07/01/2024

building a habit of reading and starting off with the book, Never Split the Difference

sharing a photo from my 30min read this morning and my takeaway:

now i better understand why strategy call scripts/ guides were made the way they are:

— coming to the call without the intention of closing (/winning)
— filled with a lot of pauses/ silences and being comfortable with it
— using a clear, calm, not-in-a-hurry tone of voice
— actively/attentively listening what the other person has to say and using the same words they used back to them

it’s an art of negotiation — a process of ✨discovery✨ — one that induces conversation and establishes trust

19/07/2023

another day, another set of emails 💃🏻

+ prep for tomorrow’s sync meeting for a skincare brand 💫

12/07/2023

Today’s work station:

— newsletter edits
— work requirements for a trial client
— decide whether i shd buy a tkt for lizzo on monday
— revisit onboarding process and tweak as necessary

It’s midweek already! LFG 💃🏻

22/06/2023

One of the most common topics I see on the subject is the email vs SMS debate. BOTH are powerful marketing tools with unique roles to play so instead of "vs", I say why not "&"?

By implementing a strategic multi-channel communication plan, brands can forge meaningful, natural, and valuable connections with customers, driving more sales.

Here are a few ways you can leverage email and SMS together to unlock incredible results.

1️⃣ Unify customer profiles:
Say goodbye to manual data imports! Klaviyo consolidates customer data, enabling impactful campaigns based on their actions and experiences.

2️⃣ Create cohesive experiences:
Seamlessly integrate SMS into flows, giving customers the choice to interact where they prefer. Tailor experiences through on-site forms and conditional splits.

3️⃣ Test and experiment:
Not all customers communicate the same way. Monitor performance, segment based on engagement, and optimize your communication methods for better results.

🌟 If you liked this post, stay tuned for more!

21/06/2023

Late to the SMS Marketing party, but better than never!

Just got certified in Klaviyo SMS Marketing and I can't wait to put my newfound knowledge to work for my current and future E-Commerce clients. 😍

TBH, I was initially intimidated by it so I hesitated to offer it as part of my services. But with the incredible benefits it brings, I had to learn and do it so I can better help my clients.

Huge shoutout to Klaviyo Academy for making the learning process a breeze — from planning for SMS success to building a targeted list, sending engaging messages, and tracking it all back to revenue.

If you or someone you know wants help on email and SMS marketing, I'm open for a collab. Just send me a message ⚡

20/04/2023

5 lessons I learned from auditing multiple Klaviyo accounts 🔍

1️⃣ Deliverability matters:
Imagine spending time and effort on your email only for it to end up in spam. Identify what's hurting your sender reputation and fix it fast 👏🏻

2️⃣ Automation is great, but don't set it and forget it:
Monitor and test your automated workflows to make sure they're running well and delivering the results you want.

3️⃣ Personalization is key:
Segmenting subscribers based on their behavior, demographics, interests, and preferences helps deliver more personalized and relevant content to them.

4️⃣ Test before you write it off:
Take the guesswork out of your emails with A/B testing. Experiment with subject lines, design, CTAs, and length to find what works best for your subscribers.

5️⃣ Keep auditing your brand: Change is constant, so regularly audit your Klaviyo account to uncover hidden opportunities and keep your email strategy ahead of the curve.

Auditing your account might just be your one step away from making a money-making machine. ⚡

Need help in auditing your account? Send me a DM, I'm currently offering it at no cost.

audit

18/04/2023

Are you struggling to get the most out of your email marketing efforts? 😓

It's time to take a step back and evaluate your strategy with an audit.

You see, email marketing can be a powerful business tool…

But only if leveraged in the right way.

Now, I understand running a business and trying to master email marketing at the same time can feel overwhelming 😩

That's why I'm sharing a quick Klaviyo audit checklist. ✅ This easy-to-use guide will help you assess your account and identify areas for improvement so you can start seeing the results you want.

Swipe through and conduct your own Klaviyo audit today, or request a FREE audit from me!

Just slide into my DMs and let's get started. 📩

17/04/2023

Want more sales from emails?

Here are steps you can do to build an email marketing strategy that drives business results💸

⚡ Conduct an audit: Understand your product, market, and customer inside and out.

⚡ Set goals: Determine what you want to achieve and how you plan to get there.

⚡ Define your audience: The more specific, the better the results will be.

⚡ Build a list: Use sign-up forms, incentives, and compelling copy to get more subscribers.

⚡ Map each stage of the customer journey: Dissect each stage and define what types of emails you should send and when.

⚡ Determine the format and frequency: Choose different formats, fonts, colors, and text sizes. Plan your email frequency wisely.

⚡ Test different elements: Mix and match email elements and see what works best for your target audience.

⚡ Track performance: Keep an eye on email deliverability, sending reputation, and list hygiene. Use the data to make improvements in your email marketing strategy.

Remember, email marketing is both a science and an art. Try these steps and see the difference.

P.S. If you need help optimizing your email marketing, send me a DM!

11/04/2023

Hey e-commerce business owners! Want to nail email marketing without being a tech wizard?

It's totally doable! 🤯

Most email service providers are super user-friendly these days, so you can get the hang of things in just a few hours. Plus, they offer tons of support, like easy tutorials and helpful community boards. 🤓

If you're still feeling lost, don't sweat it. There's a ton of content out there to help you master the tech, from blog posts to videos. All you need is a little Google-fu! 🔍

But, if you don't feel like dealing with it yourself, you can always outsource to an email marketing expert who can handle it all for you.

Let's be real, most e-commerce owners don't handle the technical work directly anyway. 😜

If that's you, then maybe I can help! Just send me a DM for a quick chat 🤗

09/04/2023

weekly planning sa vigan 🤍

nabudol ako ng pinsan ko mag vigan cause she’s meeting her gamer friend — she’ll pay for transpo and accom so i said okay game 😅

tambay ako sa coffee shop while she catch up with her friends — this place is giving 🤎 tried their spanish latte, masarap. their branding, ang ganda.

so so grateful for the priveleges i get to enjoy, for google maps, and for creaitor(dot)ai 🤣

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Manila

Website

https://juliedigital.my.canva.site/

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