23/02/2022
Today, I met these amazing people who came to check out this page to help them brand their business. At first, they are not familiar or don't know anything about branding. As much as I enjoy sharing with them how it works and sharing with them some ideas on the business. The thing I most enjoyed was hearing their stories.
"At first, we thought the rate was high for just a logo. We could just DIY it anyway."
"But when we hear you out on this meeting, and sharing the scope of the branding project; we didn't think about all the details you shared and how they will help us connect with our business. By hearing this from you it became clearer and makes us more excited to start the business."
Those words were such a relief that finally, someone understands that the business shouldn't just start with "just a logo". It should be a connection between you to your business and your business to your customers. And logo alone cannot do that.