27/03/2023
As we approach the end of International Women's Month, we look into how we, as marketers and storytellers, portray and tell the stories of girls and women.
Storytelling as a powerful tool for systems change and global development, can enrich our understanding of the world and one another. The impact of responsible and dignified storytelling sheds new light on important issues and amplifies the voices and experiences of the people with stories we are sharing.
How might we share stories that mitigates biases, stereotypes, social stigmas, and power differences? How might we share stories that would uphold human dignity? - a quality that is every person's birth right.