19/06/2025
Last month we added $37k in monthly sales to this brand by launching this one campaign.
This is so simple many sellers oversee and miss it...
I call this campaign "๐ฆ๐ง๐ฅ", short for Search Term Report.
How does it work? Very simple.
If a keyword made a sale in Auto, Broad, or Phrase campaigns.
You will create and transfer that keyword to a new campaign targeting ๐ผ๐ป๐น๐ ๐ฒ๐
๐ฎ๐ฐ๐ ๐บ๐ฎ๐๐ฐ๐ต keywords with at least 2 orders.
What happens when you do this?
โข Get lower ACOS
โข More predictable PPC performance
โข Amazon is forced to only show you on keywords you made sales on
This is basic and obvious but 8 out of 10 of the accounts I audited are missing this "Basic" thing.
Many sellers want a fancy way of scaling, but the reality? growth comes from doing the basicsโat scale.
