Vitalstrats Creative Solutions

03/06/2026

Freediving and account management may seem worlds apart, but both teach the same thing: stay calm, prepare well, and know when to surface.

For Sarah Ricamara Paglinawan, what started as a personal hobby in 2023 became an unexpected way of understanding how she navigates work at an advertising agency. From managing pressure in client conversations to aligning teams before ex*****on, each dive reflects a principle she now carries into her day-to-day work.

Read the full story on how freediving shaped her approach to account management ⬇️

29/05/2026

A strong portfolio can get you in the room. How you communicate it is what can get you in the position. 💪

During mock interviews with students from CIIT College of Arts and Technology, Creative Strategy Director Kat Torrefranca and Art Director Jay Quilanita saw a clear pattern: the candidates who stood out were skilled, but they were also intentional.

They did their research, they spoke naturally, and they could explain not just what they created, but why it mattered.

If you’re preparing to enter the creative industry, these small shifts can make a real difference.

Read what stood out from the sessions ⬇️

28/05/2026

How is technology reshaping the way we build brands?

Join PANA for its 5th General Membership Meeting today, May 28, at 12:00 NN, streaming live on the PANA page.

Under the theme “The New Creative Equation,” an incredible panel of industry leaders will discuss the synergy between technology and human insight, and how marketers can navigate this new era of AI-driven creativity with authenticity at the center.

We are also looking forward to a great discussion as our own CCO, Amrei Dizon, guides the conversation as the panel moderator. 🎙️

See you at the forefront of the new creative equation!
Register here: https://bit.ly/PANAGMM_May2026

The future of creativity is here... and it’s being rewritten in real time.

Join the 5th General Membership Meeting of the Philippine Association of National Advertisers (PANA) on May 28, 2026 at 12:00 NN, live via the PANA page.

This month’s session, “The New Creative Equation,” brings together three powerful industry speakers to discuss how marketers, agencies, and AI can work together to shape a new era of creativity — where technology accelerates ideas while human insight and authenticity remain at the center.

See you at the forefront of the new creative equation.

Register here: https://bit.ly/PANAGMM_May2026

12/05/2026

We’ve been part of the Sprout community since 2016.

Today, that relationship comes full circle as our CCO Amrei Dizon joins the SME panel at SaaSCon PH 2026—one of the biggest business and technology events in the country.

The conversation: AI adoption, what actually works for SMEs, and the one thing most businesses skip before touching any tool—knowing what makes them irreplaceable.

If you’re attending, the SME track starts at 1PM. See you there.

Thank you, Sprout Solutions, for building a space where these conversations keep happening year after year.

Amrei Dizon has been part of the Philippine AI Business Association’s leadership since its founding, leading its marketing and communications strategy at a time when the Philippine AI conversation was still finding its footing.

Most AI conversations focus on the tech, but miss what really drives adoption: how it’s positioned, communicated, and rolled out in real businesses.

At SaaScon PH ’26, she’ll tackle that gap head-on. Register now: https://hubs.li/Q04cHQvF0

08/05/2026

61% of Gen Z are no longer “searching.”
They’re asking, and AI is answering. 🦾

As PANA pointed out in their 3rd General Membership Meeting, the shift from Search Engine Optimization (SEO) to AI Optimization (AIO) is redefining what visibility means. If your brand isn’t being cited or trusted by AI systems, it risks becoming invisible.

Brands that invest in structured narratives, authoritative content, and early adoption will define how they appear in this new “Answer Engine” era.

Is your brand AI-ready? Read our insights in the article below ⬇️

06/05/2026

How does stay consistent as we grow?

During our first Townhall of the year, we realized that while talent is our foundation, systems are our superpower. We moved past the usual "alignment" talk to focus on ex*****on, standardizing our workflows and sharpening our quality standards so that every client gets our best work. 🤝

Check out the highlights from our roadmap for 2026 and see how we’re building a better way to work below ⬇️

30/04/2026

AI is now part of how businesses operate and compete. 🦾

With the induction of Amrei Dizon, Co-founder of Introspeck Management Consultancy, into PAIBA - Philippine AI Business Association as a Founding Director and Executive Committee member, VCS and Introspeck is in pursuit of strengthening our role in shaping how AI is applied in real business environments.

AI is approached with structure and clear intent, ensuring that it supports strategy, improves workflows, and delivers measurable outcomes.

Read more about how this approach is shaping responsible AI adoption ⬇️

28/04/2026

From trimming clips as an intern to leading the entire production floor, Al Dela Cruz’s journey at VCS is the ultimate "full-circle" story! 🎬✨

Al's path to becoming our Multimedia Production Manager was built one frame at a time. By experiencing every role, he developed a leadership style that balances technical precision with deep empathy for his team’s craft.

"I want to create an environment where everyone feels supported and encouraged to improve their skills."

Read about Al's journey below ⬇️

21/04/2026

A more inclusive Quezon City starts with your voice. 🏳️‍🌈🏳️‍⚧️

The ASEAN SOGIE Caucus is calling on LGBTQIA+ and gender-diverse artists, cultural workers, and creatives to take part in a survey for the proposed Quezon City Q***r Creative City Ordinance—a policy initiative that aims to create safer spaces, stronger livelihood support, and more meaningful inclusion for q***r creatives in QC's cultural life.

As a creative agency that believes great work happens when everyone has a seat at the table, we're sharing this, and we encourage you to take a few minutes to make your voice heard. Your experience and your needs matter in shaping this.

Answer the survey here: https://bit.ly/QCQCCSurvey

***rCreatives

🏳️‍⚧️🏳️‍🌈 Help shape a more inclusive and supportive future for q***r and gender-diverse artists, cultural workers, and creatives in Quezon City.

📢We invite you to answer this short 10-minute survey for the proposed Quezon City Q***r Creative City Ordinance. Your responses will help identify the support our communities need most, from safe creative spaces and funding to livelihood opportunities, visibility, and stronger inclusion in the city’s cultural life. Your voice matters.

🔗Access the survey here:https://bit.ly/QCQCCSurvey