05/06/2022
Your social media profiles are your online real estate. It shows your leads where to find you on the web and what your place looks like (branding). On top of that, your profile showcases your credibility as a coach and business owner. It lets your audience know you (and your business) while positioning yourself as the authority in your niche.
Even before the pandemic, our lives were intertwined with the internet. The web has become a vital part of our reality that if it’s not online, it cannot be real. And the longer you wait to put your business up online, the more you will get invisible to potential clients.
“What if my social media accounts are already in place, is that okay?”💻💯
My answer: it depends on your account's activity. 😕
Granted, you have an Instagram or Facebook account, but if it’s obsolete and has no activity since its launch (no updates, no relevant posts, or any other activity), it’s considered non-existent. Why?
Inactive accounts get buried under the pile of new social media accounts and online activity. So instead of getting the traffic and visibility you need, your page will end up at the bottom of the search engine results page.
Start getting active today and using effective content and social media strategies to get your account moving. And NO. What you see others doing doesn't usually apply to you and your business. There is no "one-size-fits-all" strategy when it comes to your business.
