Perceptions, Inc.

20/11/2025

Perceptions is honored to represent the Philippines at the One Asia Communications (OAC)Regional Forum in Bangkok, where OAC unveiled its landmark white paper, AI Adoption Among PR Professionals in Asia 2025.

As part of a network of independent agencies across 12 Asian markets, Perceptions, Inc. joins fellow communicators in stepping confidently into the AI era, a period defined by strategic intent, ethical leadership, and human-centered innovation.

The study reflects what we are seeing on the ground. AI is becoming an indispensable partner in enhancing insights, streamlining ex*****on, and elevating the communicator’s role from content creation to strategic counsel, governance, and trust-building.

As our President and CEO, Noel Rene Nieva, shared: “AI’s true value comes when it enhances, not replaces, human judgment and creativity. Our responsibility is to ensure its use remains ethical, transparent, and ultimately, deeply human.”

From the rise of Generative Engine Optimization (GEO) to stronger frameworks for Governance, Ethics, and Oversight, we are excited to help shape how AI responsibly transforms communications in the Philippines and across Asia.

The full white paper is available for download via the One Asia Communications website: https://en.oneasiaprgroup.com/2025forum_fill

03/09/2025

What if PR could do more than promote brands? What if it could foster unity, trust, and belief in a nation?

In his latest column for Business Mirror's PR Matters, our CEO, Noel Nieva, reflects on public relations as a tool for nation-building: fix trust at home, own the narrative, show proof, and shape perception with integrity.

17/03/2025

FROM PASSION TO PURPOSE: Our CEO, Noel Nieva, recently spoke about his journey in the world of PR and shared valuable lessons to aspiring communicators during the recent CommuniTalks at CEU, spearheaded by the International Public Relations Association (IPRA) Philippines chapter.

An inspirational message delivered at the International Public Relations PH x Centro Escolar University session, March 7, 2025. Dear future storytellers, architects of connection, and fellow communicators, I stand before you today not just as a seasoned professional, but as a fellow traveler on the....

03/12/2024

Celebrating 1M visitors to Hong Kong this year! 🥳

May hahabol pa ba sa Hong Kong? ✈😂

Link sa buong ulat sa comment section.

01/07/2024

“Imbibe throughout, reach your publics and deliver the narrative.”

PR professionals must closely monitor the platforms their stakeholders and customers use, as the fast-paced digital landscape demands constant vigilance. The speed at which news travels today, amplified by social and digital media, places brands in a perpetual state of potential crisis, necessitating genuine, transparent, and proactive communication. Companies must ensure their vision and goals are understood and practiced throughout the organization, as consistent and truthful communication helps protect the brand and build a positive perception among audiences.

Our President and CEO, Noel Nieva, was invited by the Public Relations & Communications Association (PRCA) Asia Pacific Reputation Group to share his thoughts on how business leaders today should approach reputation management, and that was his response in a nutshell.

The Group has just released its inaugural Perspectives Report, which seeks to explore, define and promote best practices in reputation management by drawing insights from the expertise of communication leaders within the region.

You may download the full report and learn from other APAC communicators here:https://apac.prca.global/wp-content/uploads/2024/06/The-APAC-Reputation-Perspectives-Report-2024.pdf

13/05/2023

Fun fact: Hong Kong Tourism Board was actually one of Perceptions’ first clients when the company was established in the 80s. After a seven-year break sometime along the way, HKTB and Perceptions partnered again in 2017 and we’ve been reappointed 3x since 💙🇭🇰

The Hong Kong Tourism Board (HKTB) Southeast Asia Office announced today the reappointment of Perceptions, Inc. as its PR agency in the Philippines for the next two years. This is the third time that HKTB has awarded the contract to Perceptions since 2017. HKTB cited that the agency’s strong media...

11/05/2023

“This is the third time that HKTB has awarded the contract to Perceptions since 2017. HKTB cited that the agency’s strong media relations, fresh perspective on PR, and deep understanding of the Filipino market are factors in this long-standing partnership.”

We’re excited to do more amazing things with Hong Kong Tourism Board! Discover Hong Kong

HONG KONG — The Hong Kong Tourism Board (HKTB) Southeast Asia Office announced today the reappointment of Perceptions, Inc. as its PR agency in the Philippines for the next two years. This is the third time that HKTB has awarded the contract to Perceptions since 2017. HKTB cited that the…

24/11/2022

👇🏻👇🏻👇🏻

Cyber attacks have become a major concern among businesses in the Asia-Pacific region. What steps must companies take to beef up their defenses?

Ryan Flores of cyber security firm Trend Micro talks about this, as well as the firm’s annual conference, on with Rico Hizon.

🕘 9pm
💻 Facebook
📱 Live stream bit.ly/39OLMQv
📺 Free TV ch. 9, Cignal ch. 10, Sky Cable ch. 14

04/01/2022

Food for thought as we return to work from the holidays 🙂

Here are some tips to help ease you into working from home so you can be productive while also taking care of yourself.