20/07/2025
📊 Awareness CAMPAIGN SUMMARY
Reach: 84,157 people
Impressions: 84,157 (indicates 1 impression per person, no repetition)
Amount Spent: PKR 985
Daily Budget: PKR 500
Cost per 1,000 people reached (CPM): PKR 11.70
✅ What’s Good
1. Excellent CPM (Cost per 1,000 people)
PKR 11.70 is extremely low.
A "good" CPM in Pakistan usually ranges between PKR 50 – 150, depending on niche, quality, targeting, and campaign type.
Your result suggests the ad is highly optimized, or the audience targeting is very efficient.
2. 100% Unique Reach (No repetition)
Impressions = Reach means no person was shown the ad more than once.
This is great if your goal is brand awareness, event promotion, or reaching new people.
3. Cost Efficiency
With only PKR 985, you reached 84k+ people, which is a strong result for such a small budget.
If you want to grow your business dm me for further details
