04/06/2021
Over the last few years, one of the projects we have been proud of as advertisers is Chashni. We developed the brand identity, guidelines, worked with the amazing owners and worked very hard against all challenges to bring it up as one of the best mithai brands of Pakistan. It is indeed VERY SAD to see people like these and the level of cheat and plagiarism happening. A sad time indeed. Someone in UK has copied the brand and is proudly deceiving people. I mean, come on. If you are spending so much money in creating a new mithai brand, please put some effort into it. I am sure they hired graphic designers and printers to copy the identity. So shame on the owners of the fake Chashni in UK and shame on the marketing, brand vendors and people for being a part of this.
