Trendtial

14/08/2022

𝟏𝟐 𝐥𝐚𝐜𝐬 𝐬𝐚𝐥𝐞𝐬 𝐃𝐚𝐫𝐚𝐳 𝐌𝐏𝐋 𝐁𝐫𝐚𝐧𝐝 𝐒𝐚𝐥𝐞𝐬

Case Study From DarazMall Brand TO GROW !

TO-DO LIST
DarazMall Account (Business Account on Daraz)

High-Selling Products Or Saturated Product(Yes You Heard it Right)

Get Dmall Tag Focus on OverTime Growth
To Sell More Without Bleeding
After Having the dmall tag we're reading to sell with more profit and Sell MORE.

When we launch a new product on a dmall account it's like heaven nothing is required to rank it JUST NEED Good Images, Good Content, and SEO.

11/08/2022

DARAZ CASE STUDY WITH 150K -250 K investment.
• Investment of around 2 lac PKR .
• Launched 9 Products
• Sourcing from china ( New Model )
• 30-45% profit per Pcs
• Good Quality SEO optimization for Listing
• Good Quality Images
• Influencer Marketing was done
• No such FB ads investment was made
• Buy only testing quantity if you are not sure of Product
• Before ordering goods Make a list of Budget with selling Prices too .
• Analyze potential Selling Prices for Pakistani Daraz market .
important Steps and criteria ;
While someone is looking for investing in daraz make sure you understand the concept and current criteria of daraz working .
1. Investment : If you are investing in daraz and don’t know about the working you will obviously be looking for a VA . When you are appointing someone to do the work for you never Start working with less then 1.5-2 lac PKR investment. If you have any less amount then do it your self you cannot earn profit or ROI with 50 k PKR and you cannot manage to pay VA Salary too . And if with 50k you will start with VA you will end up spending 3-4 lacs on daraz with no Profit .
2. Hire a Good VA : When hiring somebody to work with your 2 lac above investment before hiring ask them for a complete plan of action . Never think of going with low salary VA they are usually not very experienced people and you end up loosing all your money 💰 because of their mistakes.
3. Ask for Complete Budget: Now that you have hired VA pre plan every inventory this can be done by you also or usually VA’s do it for clients.
4. Pre Order Inventory : With this much investment you can easily launch 1-2 locally available products and 1-2 Chinese product from China . Your inventory should be aligned with your store and budget should also be maintained simultaneously.
5. How much time for RIO : Using these small technical points you will not end up shutting your account also you will be able to build a brand name this way and will be able to get profit plus Va salary too out of profit.
Picture for reference of December Revenue :
With 30-40% profit ratio within 2 months of launch .

08/08/2022

𝗛𝗢𝗪 𝗧𝗢 𝗕𝗨𝗜𝗟𝗗 𝗗𝗔𝗥𝗔𝗭 𝗙𝗟𝗜𝗣𝗣𝗔𝗕𝗟𝗘 𝗔𝗦𝗦𝗘𝗧:

𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐇𝐮𝐧𝐭𝐢𝐧𝐠:

Hunt at least 2,5 unique product just like normal with low competition. Set Marketing Budget just like campaign bleeding, vvors, tvvors & many other

𝐇𝐨𝐰 𝐭𝐨 𝐫𝐚𝐧𝐤 𝐲𝐨𝐮𝐫 𝐩𝐫𝐨𝐝𝐮𝐜𝐭

• Listing optimization. Hire someone with content writing, seo
• Product photography use 3D Images
• Hire some body how will select audience related to your product on facebook
• Infulencer Marketing to get traffic
• Do some vvors, tvvors
• Rank your product on keyword
After getting 20, 30 orders then you will flip your account

How you will flip your account:
You need business account for that which can easily created by making your ntn in Pakistan & then at the time of flipping you need to transfer ownership of account & bank accout.

𝐅𝐥𝐢𝐩𝐩𝐢𝐧𝐠 𝐏𝐫𝐨𝐟𝐢𝐭

Flipping Profit usually monthly net profit 1x12, 24 months
Average 10- 20 month Net Profit Plus inventory cost If any
Any queries you can ask freely

05/08/2022

𝐃𝐚𝐫𝐚𝐳 𝐂𝐚𝐬𝐞 𝐒𝐭𝐮𝐝𝐲 𝟑.𝟓 𝐥𝐚𝐜 𝐬𝐚𝐥𝐞𝐬 (𝟐𝟏% 𝐑𝐎𝐈 𝐟𝐫𝐨𝐦 𝟑𝐫𝐝 𝐌𝐨𝐧𝐭𝐡)

𝐋𝐚𝐮𝐧𝐜𝐡 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲

• Launched 2 Products
• 30-45% profit per Pcs
• Good Quality SEO optimization for Listing
• Good Quality Images
• Influencer Marketing was done
• No such FB ads investment was made
• Buy only testing quantity if you are not sure of Product
• Before ordering goods Make a list of Budget with selling Prices too .
• Analyze potential Selling Prices for Pakistani Daraz market .
important Steps and criteria ;
While someone is looking for investing in daraz make sure you understand the concept and current criteria of daraz working .

1. Investment : If you are investing in daraz and don’t know about the working you will obviously be looking for a VA . When you are appointing someone to do the work for you never Start working with less then 2.5 lac PKR investment. If you have any less amount then do it your self you cannot earn profit or ROI with 50 k PKR and you cannot manage to pay VA Salary too . And if with 50k you will start with VA you will end up spending 3-4 lacs on daraz with no Profit .

2. Hire a Good VA : When hiring somebody to work with your 2 lac above investment before hiring ask them for a complete plan of action . Never think of going with low salary VA they are usually not very experienced people and you end up loosing all your money 💰 because of their mistakes.

3. Ask for Complete Budget: Now that you have hired VA pre plan every inventory this can be done by you also or usually VA’s do it for clients.

4. Pre Order Inventory : With this much investment you can easily launch 1-2 locally available products and 1-2 Chinese product from China . Your inventory should be aligned with your store and budget should also be maintained simultaneously.

5. How much time for RIO : Using these small technical points you will not end up shutting your account also you will be able to build a brand name this way and will be able to get profit plus Va salary too out of profit.

Picture for reference of December Revenue :
With 30-40% profit ratio within 2 months of launch .

02/08/2022

𝟖 𝐥𝐚𝐜 𝐒𝐚𝐥𝐞𝐬 𝐨𝐧 𝐃𝐚𝐫𝐚𝐳 𝐢𝐧 𝐉𝐮𝐥𝐲 (𝐂𝐚𝐬𝐞 𝐒𝐭𝐮𝐝𝐲 : 𝐄𝐱𝐩𝐥𝐚𝐢𝐧𝐢𝐧𝐠 𝟐𝟔% 𝐑𝐎𝐈)

𝐂𝐚𝐬𝐞 𝐬𝐭𝐮𝐝𝐲 : We launched this store in February 2022, it has taken 1.5 months from account creation to product ranking, by the 𝐛𝐞𝐠𝐢𝐧𝐧𝐢𝐧𝐠 𝐨𝐟 𝐀𝐩𝐫𝐢𝐥 the store goes to recover its ROI rapidly and become stable.
And then it keeps growing due to proper marketing and competitor research.

This screenshot shows the last 𝟑𝟎 𝐝𝐚𝐲𝐬 𝐫𝐞𝐯𝐞𝐧𝐮𝐞 𝐰𝐢𝐭𝐡 𝟐𝟔% 𝐩𝐫𝐨𝐟𝐢𝐭 margins overall.

𝐈𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭 𝐁𝐫𝐞𝐚𝐤𝐝𝐨𝐰𝐧 :
It's total investment was 4 lac
20k for branding
50k for legalization (TM and Company)
30K for ranking
250K for inventory purchasing

Daraz one of the best marketplaces for building a brand
Daraz has the potential to scale up businesses. Besides being the biggest marketplace, Daraz has Monopoly throughout Pakistan. If someone goes build one's asset into Daraz then it must get big chunk of sales.

𝐖𝐡𝐚𝐭 𝐢𝐬 𝐫𝐞𝐪𝐮𝐢𝐫𝐞𝐝 𝐟𝐨𝐫 𝐛𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐚 𝐛𝐫𝐚𝐧𝐝?
A business account based on private limited company (SMS)
A trademark or acknowledgement letter based on your private limited company

For building a brand, it requires to hunt a niche not individual products with different niches.
5 to 8 winning products belong to same niche

The products prices should between 500 to 1000 with 25% to 30% profit margins

For sourcing Pakistan local markets are preferable, because current value of pkr against dollar is not in the favour of import.
For marketing and ranking Daraz campaigns, Facebook ads and influencer marketing are quite effective.

Once all goes accordingly, by reducing profit margins to increase sales velocity, the buyers convert into followers. These efforts ultimately result in higher and higher revenues.

Special Appreciation to Hanzala Yaseen for making it possible.
hashtags:

28/06/2022

DARAZ TOP REVIEWED BADGE ON NEW LISTING PUNCHING COMPETITORS AT FACE

WE RANKED A PRODUCT WITH A HIGHLY COMPETITIVE NICHE GRABBING SALES BEATING OLD SELLERS

Daraz Top Review badge Algorithm:
“1 review to 4 sales'. Each of them got a Top reviewed badge.”
It's Quite Simple isn't it like: “More Reviews = Badge”.
But the actual problem is Pakistani buyer doesn't give you review most of the time unless he/she get some exciting surprise in form of great quality or free gift etc.
How we achieved it:
Step 1:
We analyzed our competitors' bad reviews and tried to dig deeper this time.
Step 2 :
Found the list of 7 problems that they were facing commonly.
Step 3:
We solved those problems in our new listing.
Step 4:
We added a printed page (yeah normal one lol) citing that worthy customer we love to listen your feedback.
And boom.

Thanks for reading and if you people need any suggestion dont hesitate to ask , because it was never possible if didnt asked that day.
Regards,
Sheryar Kayani

09/06/2022

08/06/2022

🔰𝐈𝐧 𝐚 𝐡𝐲𝐩𝐞𝐫 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐯𝐞 𝐄𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐰𝐨𝐫𝐥𝐝 𝐭𝐡𝐞 𝐟𝐨𝐫𝐦𝐮𝐥𝐚 𝐭𝐨 𝐬𝐮𝐜𝐜𝐞𝐞𝐝 𝐫𝐞𝐪𝐮𝐢𝐫𝐞𝐬:

1. Finding white space
2. Finding product market fit.

07/06/2022

This is How you can Build own E-commerce Brand from Scratch.

Since I was asked from Previous Post to elaborate this Topic.

🔰 Choice is yours either You want To Sell the Product or your Brand
LETS JUMP INTO FUNDAMENTALS IN THIS POST.
In an e-Commerce business, the first thing you need to focus on is :
"building your brand voice" full stop.
Before Anyone knows your brand first you need to start Questioning Yourself.
Let's ask yourself simple questions.
✅ What do you value most?
✅What makes your brand unique?
✅How do you best serve your customers?
Once you know your brand.
It's time to Know your target customers.
𝘼𝙜𝙖𝙞𝙣 𝙖𝙨𝙠 𝙩𝙝𝙚𝙨𝙚 𝙦𝙪𝙚𝙨𝙩𝙞𝙤𝙣𝙨 𝙮𝙤𝙪𝙧𝙨𝙚𝙡𝙛.
✅Which problems your customers are facing daily?
✅How do they spend their time?
✅What do they value most?
REMEMBER:
"Fundamental of building Brand is better knowledge of your brand and your target customer"
Have a Good Day | Keep learning to Keep Growing

What are your thoughts on topic??

05/06/2022

𝐇𝐨𝐰 𝐭𝐨 𝐑𝐚𝐧𝐤 𝐨𝐧 𝐃𝐚𝐫𝐚𝐳 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐬𝐩𝐞𝐧𝐝𝐢𝐧𝐠 𝐑𝐬 𝟎?

“𝑩𝒉𝒂𝒊 𝒐𝒓𝒈𝒂𝒏𝒊𝒄 𝒓𝒂𝒏𝒌𝒊𝒏𝒈 𝒌𝒊 𝒔𝒕𝒓𝒂𝒕𝒆𝒈𝒚 𝒃𝒂𝒕𝒚𝒆𝒊𝒏 𝒋𝒐 𝒔𝒖𝒔𝒕𝒂𝒊𝒏𝒃𝒂𝒍𝒆 𝒃𝒊 𝒉𝒐”

Since my previous post Qadir Aamir and Syed Turab Naqvi asked this question so Lets dive into it.

𝟓 𝐒𝐄𝐎 𝐓𝐢𝐩𝐬 𝐟𝐨𝐫 𝐃𝐚𝐫𝐚𝐳 𝐒𝐞𝐥𝐥𝐞𝐫𝐬:

𝟏. 𝐎𝐧𝐞 𝐩𝐚𝐠𝐞 𝐒𝐄𝐎:
The biggest mistake committed by majority of sellers is that they DONT pay much attention to on page SEO and in on page SEO the biggest part is played by “product title”

“𝗗𝗼 𝘆𝗼𝘂 𝗸𝗻𝗼𝘄 𝘁𝗵𝗮𝘁 𝗼𝗻 𝗮𝗻 𝗮𝘃𝗲𝗿𝗮𝗴𝗲 𝟰𝟱% 𝗼𝗳 𝗯𝘂𝘆𝗲𝗿𝘀 𝗰𝗼𝗺𝗲 𝗼𝗻 𝗗𝗮𝗿𝗮𝘇 𝗧𝗿𝗮𝗳𝗳𝗶𝗰 𝗰𝗼𝗺𝗲𝘀 𝗳𝗿𝗼𝗺 𝗚𝗼𝗼𝗴𝗹𝗲 𝗦𝗲𝗮𝗿𝗰𝗵"

Google Love short titles as they are SEO friendly target few and specific hot selling keywords rather than hitting all keywords at once and giving a Garbage truck look.

𝟐. 𝐋𝐢𝐬𝐭𝐢𝐧𝐠𝐬 𝐃𝐞𝐬𝐜𝐫𝐢𝐩𝐭𝐢𝐨𝐧:
Create your own content and don’t just copy the whole description from other sellers and thus your unique and specific targeted content is key.

“𝙆𝙚𝙚𝙥 𝘿𝙚𝙨𝙘𝙧𝙞𝙥𝙩𝙞𝙤𝙣𝙨 𝘿𝙚𝙩𝙖𝙞𝙡𝙚𝙙 𝙖𝙣𝙙 𝙩𝙖𝙧𝙜𝙚𝙩𝙚𝙙 𝙠𝙚𝙮𝙬𝙤𝙧𝙙𝙨 𝙞𝙣 𝙛𝙞𝙧𝙨𝙩 100 𝙬𝙤𝙧𝙙𝙨 𝙡𝙞𝙨𝙩 𝙤𝙛 𝙞𝙩.
𝙂𝙤𝙤𝙜𝙡𝙚 𝙤𝙣 𝙖𝙣 𝙖𝙫𝙚𝙧𝙖𝙜𝙚 𝙖𝙣𝙖𝙡𝙮𝙯𝙚 𝙩𝙝𝙚 𝙛𝙞𝙧𝙨𝙩 100 𝙬𝙤𝙧𝙙𝙨 𝙤𝙛 𝙙𝙚𝙨𝙘𝙧𝙞𝙥𝙩𝙞𝙤𝙣 𝙩𝙤 𝙜𝙚𝙩 𝙗𝙚𝙩𝙩𝙚𝙧 𝙥𝙞𝙘𝙩𝙪𝙧𝙚 𝙤𝙛 𝙞𝙩.

Add LSI keywords (Can be found under every google search result page). Keep it as knowledgeable as you can. through rate:

Your ranking is proportional to click through rate.

𝐜𝐥𝐢𝐜𝐤𝐬 ÷ 𝐢𝐦𝐩𝐫𝐞𝐬𝐬𝐢𝐨𝐧𝐬 = 𝐂𝐓𝐑.
And it can be increased only if you keep title attractive and thus readers will turn into buyers.

𝐑𝐞𝐦𝐚𝐢𝐧𝐢𝐧𝐠 𝐭𝐰𝐨 𝐩𝐨𝐢𝐧𝐭𝐬 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐝𝐢𝐬𝐜𝐮𝐬𝐬𝐞𝐝 𝐢𝐧 𝐧𝐞𝐱𝐭 𝐩𝐨𝐬𝐭.

If you have any query ask me in comments below I will love to answer them and if needed will make a post like this.

Happy Journey on Daraz