Blürbstudio

11/12/2025

Bufet KRK — branding and communication system for chef Przemek Klima’s restaurant in Kraków (Bottiglieria 1881, 2× Michelin).

The starting point was the Polish word „bufet” with all its local associations. Instead of avoiding them, we reclaimed and rewrote them, using only the good historical references: metal trays, simple cups, familiar household porcelain.

The typographic system is deliberately mechanical and technical, echoing typewriter and receipt fonts. Letters behave like a tool – dry, even, utilitarian. The logotype follows the same rhythm, with a single handwritten gesture as the only soft element.

There is one, non‑obvious colour for a restaurant, it is intense, disruptive and energetic. It doesn’t try to imitate food; it is there to set Bufet apart from typical hospitality palettes and to add a contemporary, slightly experimental layer. In our view, beyond the visual identity itself, it is often colour that makes restaurants stick in people’s minds.

Bufet is Klima’s everyday side: cooking based on good produce, bread, wine and simple plates to share. A place to return to regularly, not a once‑a‑year special occasion.

Credits:
Restaurant Concept: &
Interiors: Metraż Studio
Photography: Jess Nadziejko, Aliona Diadiuk
Branding: Tomek Pilch
Writing: Błażej Bauer 
Website: Radek Prośniak 
Print: Kolory.co .co 
Signpainting: Eugenia Tynna
Manage: Miłosz Burczyk

Special thanks to the Bufet Team:
Robert Gumuliński & Marta Kania

11/12/2025

Bufet KRK — branding and communication system for chef Przemek Klima’s restaurant in Kraków (Bottiglieria 1881, 2× Michelin).

The starting point was the Polish word „bufet” with all its local associations. Instead of avoiding them, we reclaimed and rewrote them, using only the good historical references: metal trays, simple cups, familiar household porcelain.

The typographic system is deliberately mechanical and technical, echoing typewriter and receipt fonts. Letters behave like a tool – dry, even, utilitarian. The logotype follows the same rhythm, with a single handwritten gesture as the only soft element.

There is one, non‑obvious colour for a restaurant, it is intense, disruptive and energetic. It doesn’t try to imitate food; it is there to set Bufet apart from typical hospitality palettes and to add a contemporary, slightly experimental layer. In our view, beyond the visual identity itself, it is often colour that makes restaurants stick in people’s minds.

Bufet is Klima’s everyday side: cooking based on good produce, bread, wine and simple plates to share. A place to return to regularly, not a once‑a‑year special occasion.

Credits:
Restaurant Concept: &
Interiors: Metraż Studio
Photography: Jess Nadziejko, Aliona Diadiuk
Branding: Tomek Pilch
Writing: Błażej Bauer 
Website: Radek Prośniak 
Print: Kolory.co .co 
Signpainting: Eugenia Tynna
Manage: Miłosz Burczyk

Special thanks to the Bufet Team:
Robert Gumuliński & Marta Kania

21/08/2025

New packaging work.

Three chutneys. Plum, mango, gooseberry. Each different in taste, built into the same brand system.

After chilli oil and panko, this is the next step in the Daj To Se family. The same visual logic applies: silver foil, dense type, sharp contrasts, and a distinct Asian-inspired vibe.

A structure designed for continuity and variation. Bold, efficient, precise. Packaging that stands out on the shelf and holds together as a collection.



product by & 

packaging design Tomek Pilch /

photos 
video 
edit .chw
production 




12/06/2025

Poster design for the Academy of Music in Kraków, celebrating contemporary composers from Norway and Poland.

Typeface: Basel Grotesk Medium by

Organized with
Collaboration with

Printed A1 offset, Kraków 2024

15/11/2024

In the face of global challenges related to waste management and environmental protection, as well as new EU regulations, the brand Splask® emerges as an innovative player in the realm of sustainable development. Specializing in the production of RVMs (reverse vending machines), Splask® not only promotes a responsible approach to recycling, but also aims to actively engage local communities in efforts for a cleaner world.

As we worked on the new branding and strategy for the brand, we focused on creating a clear and accessible message. Our goal was to „de-technologize” (though I’m not sure that word actually exists) the RVM market, which is often either saturated with technical jargon or, conversely, overly simplistic and literal—using very similar visual codes.

Another challenge we faced was language—more specifically, finding a word that would perfectly capture both the function and the result of the RVM’s action. We wanted to avoid another drawn-out debate over how to name the device into which users throw away bottles and cans (butelkomat?).

Ultimately, we discovered a term that, in our opinion, perfectly mimics through onomatopoeia the sound of a crushed can or bottle—SPLASK!

We hope that Splask® will confidently step into the era of sustainable transformation, playing a key role in shaping the future of this industry in Poland.

Special thanks to Piotr Wykręt () and Artur Rękas for their trust in this project and for their openness to bold decisions that helped us realize this vision.

Design Team:
Eugenia Tynna (), Michał Pac (), Miłosz Burczyk (.milosz), Tomek Pilch ()
Web Design: Jakub Gajewski ()
Naming: Dominik Rusinek (.rusinek)
Illustrations: Wiktor Pilipczuk ()
Photo: Przemek Szuba ()

07/10/2024

Teaming up a year ago with Michał Wawrzynek and Jakub Kojder we dove headfirst into building a groundbreaking new brand. Their mission? To produce a chili crunch lineup that dances across flavor profiles. Ours? Pulling together a complete brand concept—from a catchy name, an edgy verbal and visual identity, to bold packaging and a communication strategy with its own twist of culinary pop-up events.

Constraints? Sure, but aren’t they the best source of creativity? We aimed for the brand to echo Asian aesthetics—not the conventional kind. It had to stand out, with an edge, turning heads in morning bakeries.

With Błażej Bauer on board to define the brand’s verbal identity, we shaped something vividly fresh—not generic, not trend-bound—but rooted deeply in rich Asian cultural nuances. A visual language diverse in reach yet united by cohesive design and communication principles—aiming to thrill, expand, and reshape audience perceptions of the brand and its cultural stance.

And in the end, we had a product that not only tastes amazing and is a must-try every day, but also looks so good you’d want it on display, not just hidden in the fridge.

This week, we were honored to receive the main award in the „Form” category at the Project of the Year 2023/2024 competition, organized by STGU for Daitose project.

(⌯ ͡ᵔ ⌓ ͡ᵔ ⌯)

20/08/2024

Packaging design for Daitose.
Umami Panko is a spicy pangrattato, which is a breadcrumb with chili added. We aimed for everything to stand out significantly, so we chose packaging typically used in the coffee industry, but we enhanced it with a lot of details and refinements. Overall, this experiment was a success, resulting in a bold product.

Packaging copy:
Typography: Maximage (), Relative 11 Pitch
Print: Silver foil, White, CMYK

17/08/2024

Some say that the key to a restaurant’s success is location, location, and location again. However, it seems that this is primarily a recipe for success in tourist cities. For locals seeking exceptional culinary experiences in their area, the most important factors are outstanding food, great drinks, unique interior design, and a cohesive visual identity. At least, we hope so.

The interior design was handled by the studio Metraż ( ), and the photos were taken by Metraż along with Łaskawość Tytusa ()

16/08/2024

The rebranding for the Warsaw wine bar Łaskawość Tytusa focuses on creating a unique contrast between the elegant nature of the venue and a heavy, brutalist visual identity. As part of this new identity, we utilized a single typeface and menus styled like photocopies printed on colored papers. We also designed a distinctive emblem that loosely references the previous logo. Modern restaurants do not require extensive design systems; rather, they benefit from a few unique elements that harmonize with the interior design, the architecture of the building, and the location.

The interior design project was carried out by the studio Metraż ( ), and the photos were taken by Metraż and Łaskawość Tytusa. (

17/08/2023

To jeszcze nie wywiad rzeka, ale na pewno coś więcej niż zwykła rozmowa.

Moglibyśmy zadać sobie pytanie, czy w dobie podcastów, reelsów i shortsów — komuś jeszcze chce się czytać tak długie wywiady? W przypadku tej rozmowy forma pisana wydaje się najbardziej odpowiednia — dużo mówi, ale sporo pozostawia — możecie sami nadać jej ton, rytm i wydźwięk.

Tomek Pilch w rozmowie z Heronika Harzyńska opowiada o wrażliwości projektanta i tym, jak właściwie definiujemy bycie projektantem. Dziękujemy Grafmag za publikację.

Moglibyśmy zadać sobie pytanie, czy w dobie podcastów, reelsów i shortsów — komuś jeszcze chce się czytać tak długie wywiady? W przypadku tej rozmowy forma…

16/08/2023

The Single-Poster Gallery acts as a peculiar timekeeper, marking the passage of seasons. While the previous instance was an extended July evening, in August the dark came sooner, transposing us swiftly into a long but still warm night. Next event in the series is set to take place when leaves start to fall, and there is a certain nostalgia in that already.

But let us not think ahead too much, however romantic. The unveiling by Tom Biskup has only just happened, and as expected—with pleasant surprises included—it smelled like the summer’s dusk indeed.

photographs: Michał Pac // location: Siedemnasta Czterdzieści Sześć [17:46]

04/07/2023

[17:46] is the studio’s humble event venue, its name meant to suggest a certain time—the late afternoon or the early evening hours, when you are likely to be moving, heading somewhere to meet people and experience things.

In mid-June, in between projects, the space hosted a double occasion. Kraków’s first edition of the Poznań-based design community meet-up Santa Grafika featured Beata Barrakuz Śliwińska and Krzysztof Kozak / balsamstudio as speakers. This was followed, on the very next day, by the 37th opening of our Single-Poster Gallery, with Barrakuz as author too.

Santa is going nationwide these days, as you’ll see rather soon—and being a part of this welcoming, people-wise endeavour is a blast. Another Single-Poster unveiling is scheduled for August, with Tom Biskup engaged. Looking forward to making more new connections, dear to us as ever.

Thank you Mateusz Wojnar for the photos