Ortiz Digital Marketing Group

18/01/2018

Mobile, mobile, mobile. Now that you got your mobile website up, is time to make it better. Remember that you need customers to find you on the web and ranking is what you need to make this happen.

Google today announced a new project to improve its mobile search results: factoring page speed into its search ranking. As the company notes, page speed “has been used in ranking for some ti…

16/01/2018

We know digital marketing can be overwhelming. This is a world that changes daily, and choosing the right platform is just as important as the message you want to convey. Our team of experts specialize in all aspects of digital marketing and how they apply to you, so give us a call and sit down with one of our team members.

By spending as little as 6 hours per week, over 66% of marketers enjoy enhanced lead generation benefits with social media. A properly executed social media strategy can improve search rankings, drive more website traffic and increase conversion rates.

15/01/2018

Artificial Intelligence is taking over almost every aspect of our lives and digital marketing is no exception. As we acknowledge the power of AI, we also have to realize that you will always need a human being behind the science. So brush up on those skills and get to work!

Here, we’ll introduce just a few of the fascinating elements and applications of AI technology, and explain why it’s about to become integral to almost every aspect of the digital marketing landscape.

15/01/2018

La atención de la audiencia debe conseguirse o pagarse, esta es la ideologia del mercadeo tradicional y dado a los últimos anuncios, el mercadeo digital regresara a esas raices.

La semana pasada Facebook anunciaba entre grandes alharacas su firme propósito de reencontrarse con sus raíces para volver a primar en su "newsfeed" a las publicaciones de amigos y familiares y relegar a un segundo plano a los posts de anunciantes y medios de comunicación.

14/01/2018

Nonprofit organizations are a whole different animal from the regular for profit model in business. But when it comes time for social media engagement the rules are very similar. You need to push relevant content that engages the public, and just because you are a non profit, it doesn't mean you can't play with paid advertisement.

Here are four strategies to help nonprofits boost their social media performance in 2018.

12/01/2018

Facebook is once again changing its strategy, but is not the end of the world. Moving forward you need to publish engaging content and have a sound and solid strategy for Ads.

2004-2018: RIP Facebook News Feed algorithm.

25/12/2017

On behalf of everyone on our team we wish you a Merry Christmas!

We also want to take a moment and say thank you to our men and women of the armed forces that are unable to be today with their loved ones, we thank you!

24/12/2017

Selling SEO services can be tough because the rules are always changing. Here are everything you need to know before you start selling SEO services.

19/12/2017

If you run a non profit of Google, here is a heads up on some incoming changes.

Several new policy updates for the AdWords program for non-profits take effect January 1, 2018.

19/12/2017

Another change is coming to your marketing strategy. If you use this technique, is time to adjust.

Facebook calls it 'engagement baiting.'

18/12/2017

Don't allow the marketing trend leave your company behind, remember that we always have to stay 2 steps ahead of the industry.

New trends are entering the marketplace and your company needs to pay attention or you may be forced by the wayside.

05/12/2017

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