Pedro MD Sousa

11/05/2024

Nick Cave discusses his exhibition, The Devil — A Life (5 April—11 May 2024), with the artistic director of S.M.A.K., Philippe Van Cauteren.“I think the Devi...

23/09/2022

Mobile app users are tightening their belts and advertisers are pushing even harder to get users to spend. The right strategy can help capture advertiser spend as more money goes to in-app.

Digital Turbine inspires connections for the mobile world, for app developers, brands, agencies, carriers, and device manufacturers globally.

22/09/2022

Forbes: " measures brand awareness, interest, install volume and velocity across connected devices - the kind of analysis that showed weakness in Peleton’s mobile presence several quarters before the company’s financials cratered."

A new way of ranking brands suggests that YouTube and Amazon are winning against streaming giant Netflix, while a host of smaller players are catching it from behind.

21/09/2022

Have you been on the fence about bidding adoption? This Q&A with Katherine Gilbert, a Strategic Partner Manager at Meta Audience Network, offers some helpful implementation considerations for publishers. Check it out!

Digital Turbine inspires connections for the mobile world, for app developers, brands, agencies, carriers, and device manufacturers globally.

20/09/2022

"Mobile gaming ticks all the essential boxes for brands and is more consistently accurate than any other advertising surface."

Digital Turbine's Asim Rehman gives an overview of gaming and esports in APAC and beyond, and asserts that the future of both lies in mobile.

19/09/2022

Incredibly excited to see Asim join other minds to peel apart the layered onion of esports, mobile, gaming, and brand opportunity for APAC advertisers during ATS Singapore 2022!

September 21 & 22

19/09/2022

BRAG #2 is out! Check out the full report to learn more about the role brand strength and brand equity play for Fintech, Streaming Entertainment, Quick-Service Restaurants, Shopping, and News apps.

Every category of apps is facing an evolution quest – from the content and consolidation Streaming wars to Fintech's race to super-app status. In the second edition of BRAG, we evaluate the role brand strength and brand equity play for Fintech, Streaming Entertainment, Quick-Service Restaurants, S...

06/09/2022

Num ecossistema cada vez mais tecnológico a pressão sobre o talento altamente especializado é cada vez maior. As big tech contratam mais do que necessitam em areas chave porque sabem que isso é uma vantagem competitiva e porque simplesmente o podem fazer.
Mas e então o resto da Economia, do Mercado, da Sociedade e das Comunidades ?

"Over the past decade, the largest tech companies sucked all the world's talent into their offices. Letting these people out of their golden cages would be a boon for the economy. " Dror Poleg

Over the past decade, the largest tech companies sucked all the world's talent into their offices. Letting these people out of their golden cages would...

05/09/2022

A tecnologia blockchain, pode ter aplicações muito diversificadas e um potencial ainda por perceber na sua totalidade, muito além das cryptocurrencies. Como se iniciou a mais recente revolução levada a cabo pela Ethereum mais em detalhe no livro "The Infinite Machine"

"Ethereum isn’t only a network for its digital currency, ether. It’s meant to be the base layer for developers to build whatever application they can dream of, including issuing their own coin. " Camila Russo

Written with the verve of such works as The Big Short, The History of the Future, and The Spider Network, here is the fascinating, true s...

12/08/2022

Vivemos num momento de verdadeira experiência social no que se refere ás novas (velhas) formas de trabalho à distância com perspectivas positivas e negativas do mesmo nas pessoas e organizações.
E quanto às cidades ? qual o novo papel das cidades num contexto cada vez maior de trabalho remoto ?
"Remote Work Proves Cities Are Invaluable " Dror Poleg

🎤 Next week, I'll host a free live stream titled "Designing for Trust: How to Enhance Spaces, Products, and Interactions." I'll chat with Dalit Shalom, a Lead Product Designer at the New York Times and Adjunct Professor at Columbia and NYU.

11/08/2022

Na Adsmovil o respeito pela experiência do utilizador numa imersão 360º sem interromper a fluidez do jogo é algo que temos em conta e por isso as marcas contam connosco cada vez mais como um parceiro estratégico fundamental para o ambiente in-game.

A Google Play apresenta um conjunto de medidas no sentido de melhorar a user experience no ambiente in-game terminando com anúncios intrusívos, o que só podemos saudar, a bem da indústria e dos utilizadores.

" This policy does not apply to rewarded ads which are explicitly opted-in by users (for example, an ad that developers explicitly offer a user to watch in exchange for unlocking a specific game feature or a piece of content). This policy also does not apply to monetization and advertising that does not interfere with normal app use or game play (for example, video content with integrated ads, and non-full screen banner ads). "

Adsmovil, check it!

The new rules for Google Play, will come into effect at different times: some will start as early as August, others in September and November. All new and

10/08/2022

À medida que a indústria de evolui para enfrentar os desafios e oportunidades da Web3, poderá ela impulsionar a adoção em massa das cryptocurrency ?
A perspectiva na ótica do investidor:

FTX Ventures’ Amy Wu explains why Web3 games might be the “rocket fuel” that accelerates the mass adoption of crypto.