Dentsu Romania

20/06/2025

ONE DAY FOR CHANGE : Messy Hands

What happens when creativity meets sustainability - and 42 passionate volunteers come together to make a difference? You get a workspace transformed by imagination, color, and purpose.

For this year’s , our team in Romania rolled up their sleeves and reimagined the everyday. From old buttons and tangled wires to fabric scraps and discarded packaging, nothing was off-limits. The result? Eight stunning collage murals made entirely from upcycled and recycled materials.

But these weren’t just artworks—they were stories. Each piece reflected hashtag 's four sustainable behaviors.

From Japanese-inspired motifs to high-fashion vibes - and even a computer mouse reborn as a reindeer - each mural showed us that when you look at the world differently, even the smallest things can become something beautiful. 💚


Photo credit Gabriela Gheorgheasa ❤️

15/05/2025

❗ Dentsu Romania strengthens Digital Media Team Leadership appointing Daniel Corneanu as Head of Digital and Diana Oancea as Head of Performance ❗

announces the strategic appointment of Daniel Corneanu as Head of Digital and Diana Oancea as Head of Performance. This marks a significant step forward in strengthening the agency’s Digital service line and leadership structure.

These appointments underscore dentsu’s commitment to cultivating leadership from within and enhancing the agency’s ability to deliver integrated, future-ready media solutions.

As part of this evolution, Daniel and Diana will join the dentsu Romania Management Team and report directly to Media & Creative Practice Lead, dentsu Southeast Europe.

15/05/2025

Maria Grachnova, CEO dentsu Southeast Europe for Business Review: '' Dentsu Romania is in a position of strength – with the power of a Japanese holding company with a very unique and purpose led vision of ‘Innovating to Impact’ fuelling the services we deliver.

But most of all, having a portfolio of fantastic and transformative clients who believe in us and our teams. Our cultural heritage is very much founded in the strength of the relationships we build over time.

Whether it’s with clients, media partners, or our teams, we’re focused on trust, on consistency, and on being the kind of partner who’s still standing by you five or ten years from now."

The whole interview here: https://business-review.eu/profiles1/interviews-interviews/innovating-to-impact-were-here-for-the-long-run-interview-with-maria-grachnova-ceo-dentsu-southeast-europe-283285

Business Review is Romania’s premier English-language business magazine, and the most respected, where Romania Talks Business for 25 years already.

💯 Thank you BR team: Luiza Luca, Anda Sebesi and Mihai-Alexandru Cristea

09/05/2025

''Innovating to Impact: We’re here for the long run’’. Our amazing Maria Grachnova, CEO dentsu Southeast Europe in a discussion with Revista Biz about our business in Romania.

She addresses the challenges and opportunities within the local advertising industry, the agency’s strategic positioning in Romania, and its vision for a future driven by innovation, creativity, and efficiency.

Ovidiu Neagoe, Lelia Petrescu, Gabriel Barliga 🙏

Într-o piață tot mai dinamică și orientată spre rezultate, dentsu mizează pe inovație pentru un impact cât mai puternic.

19/04/2025

🐣 🐰 🌸 🐑 🌷 🐔 🐇 🌼 🐓

11/04/2025

AWARDS | dentsu Romania #2 Governance at Romanian Sustainability and CSR Awards 2025 by CSR Meedia for ‘Creating a gender balance workforce and management team’.

This recognition gives us even more energy to shape and maintain an organizational culture where diversity matters, and equity is part of normality. Because at dentsu we believe in creating a fair and equitable society that works for all.

Ioana Covaci, HR Business Partner Romania and Rumiana Yakimova, HR BP and Sustainability Lead dentsu SEE we acknowledge your instrumental role in making us live this belief and create an inclusive workplace where difference is embraced and valued, and everyone is comfortable to be their authentic self.

Thank you Alexandru Stan and Mateescu Daria, co-chairs DEI Council for not being shy to take up the stage and Lacramioara Botezatu - CSRmedia and her Team for doing what they know best for the last 13 years: spreading the word about doing good in Romania😊

07/04/2025

Cristian Costache, Head of Digital Media & Client Partner is at MIXX Awards 2025 by IAB Romania.
But what makes a campaign bloom? Maybe having a clear strategy and goals as its strong roots, also lots of sunlight in the form of mobile-friendly eye-catching visuals and watering, as the right distribution and platforms.
More about the Digital Creativity in Full Bloom🌸🌷 as this year’s concept at the spring gala!

18/03/2025

It’s official and we are more than thrilled to share with you that ranks #1 in Net New Biz 2024 in RECMA industry report Romania, first edition 2025.
This achievement highlights the exceptional efforts of our entire team. Through their dedication and innovation, dentsu Romania has demonstrated the significant value it can bring to distinguished brands, showcasing our ability to drive impactful results and foster strong partnerships.

28/01/2025

NEW CLIENT WIN! Pandora, the world’s largest jewellery brand, has consolidated its global media account with dentsu, extending our eight-year relationship. Over the next two years, dentsu will lead Pandora’s media transformation across 36 markets, including the USA, Canada, UK, Italy, France, Germany, Spain, Poland and Australia.

We are extremely proud for our CEE region that this partnership continues in Poland, The Czech Republic and Slovakia, and it's a first for Romania.

Powered by our Pandora Experience Lab, we’ll continue building captivating consumer experiences by seamlessly integrating media, performance marketing, CXM and creative solutions across our global leadership brands Carat, iProspect, Merkle and Tag.

✨Discover more: https://lnkd.in/eXk_a8rk

27/01/2025

We continue to celebrate the creativity and excellence within the CEE region by proudly announcing the 16 awards that Dentsu Southeast Europe got at the Firecrackers 2024, our internal creative festival 🎉

Big congrats to our talented teams in Romania - 11 awards, including 2 gold, Bulgaria - 2, Croatia - 2, Slovenia - 1, Albania - 1.
Happy for Dentsu Creative Romania receiving 10 awards: 1 gold, 4 silver, 5 bronze. Congratulations also to all the awarded teams in dentsu Polska, dentsu Hungary, dentsu slovakia and dentsu Czech Republic❤️

Firecrackers is our annual internal creative contest that celebrates creativity, innovation and appreciates the best campaigns we have created for our clients throughout the region.

23/01/2025

From the bustling streets of to the charming towns of the , we are a diverse family of 1,641 creative minds in 15 offices. 🧭 🌇 🏙️ 🌄 🏖️
We’ve got the heart of Central and Eastern Europe and the brains of a global powerhouse. 💡

We encourage you to watch a short video that reflects the way we work at dentsu.

Despite constant change, one thing remains the same – our organizational culture based on respect, cooperation and openness to diversity. It is these values that distinguish us and are the guarantor of our success as one team.

dentsu Polska dentsu Hungary dentsu slovakia

26/12/2024