Beam Building brands
on the right beams.

Thank you  for being such an awesome client.
04/03/2026

Thank you for being such an awesome client.

It’s movie time!
26/02/2026

It’s movie time!

Thanks to our fabulous client  for this amazing opportunity ▪️
29/01/2026

Thanks to our fabulous client for this amazing opportunity ▪️

Good morning 2026 ▪️ Let’s do some amazing work this year!
01/01/2026

Good morning 2026 ▪️ Let’s do some amazing work this year!

That’s all folks 💙
27/12/2025

That’s all folks 💙

That’s all folks ▪️
27/12/2025

That’s all folks ▪️

As many of you inquired about this course, we are pleased to announce the addition of a final session for this year. Tic...
11/11/2025

As many of you inquired about this course, we are pleased to announce the addition of a final session for this year. Tickets and registration are available via the link in our BIO.

We must admit: it was quite hard to write the unwritable. For us, the concept it’s such an important aspect of our work ...
26/08/2025

We must admit: it was quite hard to write the unwritable. For us, the concept it’s such an important aspect of our work we don’t even talk about it. But working with our clients made it clear that the idea of having a concept it’s not so well understood and it needs context. So we wrote this post about it :)

ADP is a leading entrepreneurial firm specializing in sustainability topics: BREEAM certification for new and existing b...
15/08/2025

ADP is a leading entrepreneurial firm specializing in sustainability topics: BREEAM certification for new and existing buildings, energy modeling and environmental studies. With a strong reputation for trust, performance, and agility, ADP helps real estate companies adapt their buildings to minimize environmental impact, create healthier and more comfortable working conditions, and optimize resource usage.

Our mission was clear: to strategically reposition ADP to reflect its current market standing and align its visual and communicative identity with the core values and established excellence they consistently deliver in their work. We aimed to transition ADP from a successful, reputation-driven “underdog” to a recognized entrepreneurial leader in sustainability consulting, without the procedural limitations of a large corporation.

It is important to note from the outset that we delivered two distinct versions of the visual branding. Both are presented in the study case, as we considered them to be equally strong. While we typically do not showcase multiple branding versions, in this particular case, we believe it is appropriate to do so to provide a comprehensive view of the creative process and the directions explored for ADP’s repositioning.

The full study case is on our website, let us know what do you think about it.

We have a new workshop available with our colleague David Stroe! Check out the information below. And in case you like i...
24/06/2025

We have a new workshop available with our colleague David Stroe! Check out the information below. And in case you like it, here's the payment link: https://lnkd.in/dp-Ws4vc

We know it’s almost a cliché, and for the design world, Dieter Rams’ name is certainly not new. However, we’re doing an ...
17/06/2025

We know it’s almost a cliché, and for the design world, Dieter Rams’ name is certainly not new. However, we’re doing an exercise for our other followers who perhaps haven’t yet heard of the great and unmistakable designer from the Braun factory from 1961 until 1995.

If you want to embark on a journey and discover Dieter Rams’ world, we warmly invite you to watch the documentary by at hustwit.com/rams. This will help you understand how Rams’ design has forever influenced the way we interact with everyday objects. And specifically, where Apple drew inspiration for the design of the products we’re now dependent on.

At BEAM, we are profoundly inspired by Rams, especially by his idea that “Good design is as little design as possible. Less, but better – because it concentrates on the essential aspects, and the products are not burdened with non-essentials.

How do we practically draw inspiration from Dieter Rams? We seek him out in all museums, we try to get our hands on as many of his products as possible, to study them, to establish direct contact. We recently took the photos in Munich during a client visit, where we also stopped by and discovered some of Braun’s works – as well as an extensive collection of object design.

Address

Bisericii Ortodoxe 12
Cluj-Napoca
400474

Alerts

Be the first to know and let us send you an email when Beam posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Share