01/03/2020
a story can help you connect with and move your audience, and make your material more memorable. we are always reminding ourselves of this and work to make more meaningful connections with our intended audience.
Stories move us, make us feel alive, and inspire us. Our appetite for stories is a reflection of the basic human need to understand patterns of life — not merely as an intellectual exercise but as a personal, emotional experience. Stories are the way to reach out to people and emotionally connect....