CARLOTA

Name: CARLOTA
Address: Riyadh, SA

Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from CARLOTA, Public relations agency, Riyadh.

Carlota is a PR agency with tailored solutions for brand strategy, talent management, media relations, digital marketing, strategic events & comercial building.

22/01/2026

We concluded the Media Relations service for the 2026 Rally Dakar with a strong sense of mission accomplished, and with great pride.

At CARLOTA, we had the honour of working side by side with the Soida Rally Team in one of the world’s largest and most demanding motorsport competitions, held in Saudi Arabia.

Throughout this journey, we took on the Media Relations management with responsibility and strategic vision, ensuring consistent visibility, qualified media placements, and a solid narrative aligned with the team’s performance, values, and ambition.

This Dakar proved that when strategy, team, and ex*****on move together, the impact is real, measurable, and long-lasting.

Discover more: www.carlota.agency

20/01/2026

🏁 The end of another historic chapter at the Rally Dakar 2026 in Saudi Arabia.
From January 3rd to 17th, we experienced intense, challenging and unforgettable days, where every kilometer told a story of courage, resilience and determination.

We are extremely proud to have been part of this journey, contributing through media relations and helping shape the narrative of a team that continues to make its mark in Dakar history.

🚙 #440

🇦🇴🏆

03/01/2026

CARLOTA takes on the Digital Marketing management of INRED in two strategic markets: Portugal and Angola.

A training brand with diverse programs across multiple areas, focused on structured growth, strong positioning, and strategic communication.

Because strong brands don’t communicate more, they communicate better.

Portugal Angola

16/12/2025

When luxury and performance speak the same language.

In recent days, Louis Vuitton and Formula 1 have reinforced one of the most intelligent partnerships in contemporary branding. This collaboration is driven by strategic alignment and long term vision.

By becoming a Title Partner of Grand Prix events, creating exclusive trophy trunks and integrating naturally into the Formula 1 universe, Louis Vuitton applies a core principle of Brand Strategy. Brands grow stronger when they claim spaces where their values already exist.

Speed, precision, excellence, innovation and legacy.
These pillars define both Formula 1 and the French maison.

What does this move teach us about Brand Strategy?

🔹 The right territory and the right audience
Formula 1 has evolved into global culture, entertainment and lifestyle. It offers a powerful environment for contemporary luxury brands.

🔹 Product as a symbol
The trophy trunks function as icons. They turn victory into desire and place the brand inside moments that enter history.

🔹 Consistency over time
Long term partnerships create meaning. Louis Vuitton has built a presence that feels natural within Formula 1.

The outcome is clear.
Louis Vuitton positions itself where the future of luxury is taking shape.

This is the impact of strong Brand Strategy: It defines and shapes the context. It guides perception.

Discover more: www.carlota.agency

02/12/2025

When experience becomes strategy.

The reopening of the Paul and Shark boutique at the Dubai Mall brought a renewed energy to the brand. It introduced a carefully crafted world that invited guests to feel, explore and connect.

From the vast desert landscapes to the calm of the sea, the brand created a sensory path that guided each guest through the essence of Paul and Shark.
At the Ritz Carlton Ras Al Khaimah, every detail carried intention. The atmosphere, the narrative, the rhythm and the emotion worked together to form a clear expression of the brand’s identity.

A well executed Brand Strategy creates this type of impact.
It turns presence into perception, it turns product into experience and it turns a single moment into a memory with weight and meaning.

At Carlota Agency, we build strategies that elevate brands with clarity and purpose.
If you want to refine your brand strategy or develop a stronger direction for your identity, our team is ready to support you.

Discover more: www.carlota.agency

28/11/2025

CARLOTA delivered the symbolic departure of the SOIDA RALLY TEAM at the iconic I LOVE LUANDA letters at the Bay of Luanda. It wasn’t just an event. It was a statement.

With influencers on the ground, representatives from the Ministry of Youth and Sports, the Ministry of Tourism, and the local administration of Ingombota present, sponsors aligned and the narrative perfectly tuned, every element communicated one thing: uncompromising professionalism.

When CARLOTA takes over, an event becomes an experience with purpose, positioning and a strategy designed to shape perception.

This is the level. This is the standard.
And it’s why those who want real presence call CARLOTA.

25/11/2025

Our client Teleservice strengthens its positioning by supporting driver Sidney Pinto, an athlete whose journey reflects the values the brand stands for: focus, discipline, consistency and the ability to overcome challenges.

In today’s landscape, supporting sports is no longer just sponsorship. It is positioning, aligning with narratives of courage, performance and determination, values that define both an elite athlete and a forward-thinking brand.

Why is sport strategic for brands?
• It humanizes connecting the brand to real stories and creating genuine affinity.
• It transfers values speed, precision and resilience become perceived attributes of the brand.
• It increases qualified visibility sporting events capture collective attention.
• It builds community cheering unites people and strengthens emotional presence.

Discover more: www.carlota.agency

11/11/2025

For this November 11th, the day Angola celebrates its independence 🇦🇴, Carlota highlights another achievement that reinforces our commitment to promoting the potential of the Angolan market.

Our Executive Director in Angola, Ulrich Schubert, brought together the Soida Rally Team (represented by Rui Silva and Francisco Albuquerque, who is preparing for the Rally Dakar 2026 in Riyadh, Saudi Arabia) and the Ministry of Tourism, led by Dr. Márcio Daniel.

Another step by Carlota in building bridges between brands, talents, and institutions that believe in the future and international visibility of Angola.

03/11/2025

Riyadh Fashion Week reinforces Saudi Arabia’s rising position as a global hub for luxury, culture, and creative innovation.
A destination where heritage meets modern ambition, shaping a new geography of influence in fashion and lifestyle.

At Carlota, we follow these cultural and strategic movements closely to connect brands and talent with the markets defining the future.

21/10/2025

Dom Pérignon once again proves that tradition and innovation need not walk in opposite directions. In its latest collaboration with Japanese artist Takashi Murakami, the French maison has launched a limited edition that transcends champagne itself. It is a bottled work of art.

Presented under the concept “Creation Is an Eternal Journey,” the collaboration blends Murakami’s colourful, whimsical universe and his iconic Smiling Flowers with Dom Pérignon’s refined heritage. The result is a dialogue between time and creation, legacy and modernity, sophistication and pop culture.

But what can we learn from this about brand strategy?
👉🏽 1. Heritage meets avant-garde: By inviting a contemporary artist into a historic maison, Dom Pérignon shows that tradition thrives only when it reinvents itself.
👉🏽 2. Product as cultural experience: Champagne ceases to be merely a drink; it becomes a collectible object, a symbol of status, and a medium of creative expression.
👉🏽 3. Narrative of time and meaning: Murakami remarked that he wanted to create something that would be remembered a century from now, thus becoming a reflection of a brand that thinks in terms of legacy, not trends.

At CARLOTA Agency, we believe true luxury lies not only in the product but in the story it carries. That is what Brand Strategy does: it transforms the tangible into the symbolic, consumption into experience, and the present into enduring memory.

Because when strategy is well crafted, brands speak without needing to say a word.

Discover more: www.carlota.agency

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Riyadh

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http://www.carlota.agency/

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