26/04/2023
Twitter has implemented changes to its verification process and badges, significantly altering the way users can receive and maintain verification on the platform. In response to users' concerns about impersonation and misinformation, Twitter's new verification process seeks to enhance the platform's credibility and reliability.
Twitter's new verification criteria is now focused on seven categories, including government officials, companies, brands, non-profit organizations, news and journalism, entertainment, and sports. Depending on the category, Twitter's rules for badge holders vary, with some emphasizing specific industry designations or roles. For example, news and journalism-related accounts must provide proof of compliance with journalistic standards, and entertainment-related accounts must meet Twitter's engagement criteria.
While Twitter's new verification criteria intends to strengthen the platform's integrity, it is worth noting that not all eligible accounts may receive a badge. Twitter has designed the new criteria to feature a limited number of badges, leaving the majority of accounts without badges. The company has emphasized to users that the badge is not an endorsement or a guarantee of a user's identity or activity.
One of the significant changes with these updates is the introduction of the daily user challenge. Badge holders must continue to abide by Twitter's rules and policies and maintain their eligibility standards. Twitter will frequently pose an industry-related question to badge holders, and individuals must respond within 24 hours to keep their badge.
Could we consider Twitter's new verification process as a significant step towards a more trustworthy platform in providing reliable information?
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