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5 WAYS TO CREATE BETTERFUNNEL DESIGNSDesigning a funnel can be quite difficult task. With all the design principles that...
12/02/2021

5 WAYS TO CREATE BETTER
FUNNEL DESIGNS

Designing a funnel can be quite difficult task. With all the design principles that need be considered, you also need to think of ways to catch your niche’s attention.

1️⃣ Use Specific Theme Branding

Use specific fonts, colors, shapes, and elements for your viewers to have an understanding of your brand’s theme and can be recognized easily.

2️⃣ Create Stunning Landing Pages

Landing pages are the first thing potential customers see, so eye-catching landing pages are a MUST. It is critical for gaining and keeping attention. You have around 10 seconds to draw someone into a landing page before they click off to go elsewhere. Make an impact. Show off the best things about your products and services right away!

3️⃣ Visual Graphics Are a Must

Once your landing page attracts the customer, they will likely start scrolling through the page. People are drawn in by the visuals and then stay for the text. Try to use visuals as much as possible. Info-graphics are perfect blend of text and images. Video brings lots of engagement on social media. Other visual are images, icons, slideshow, logos and CTA buttons.

4️⃣ Make Navigation Seamless and Convenient

Once you have potential clients in the landing page, it’s time to make them stay. Seamless and convenient navigation is one way to do this. Provide buttons on a page. Every button should be put there with a purpose. Use buttons to give potential customers an easy way to get to the most important pages of your funnel.

5️⃣ Make it Easy for Clients to Complete the Goal

Whatever your goal is, it has to be easy for customers to complete it. Make all forms user-friendly and checkout hassle-free. Keep things simple and so your desired goal is achieved.
Keep these tips in mind the next time you design a funnel, or use them to improve your existing funnels.

Happy designing ☺️

Fitness & Health Coaches! How do you create tempting lead magnets?1. Focus on target audience 🙋♂️Who are you targeting i...
17/07/2020

Fitness & Health Coaches! How do you create tempting lead magnets?

1. Focus on target audience 🙋♂️
Who are you targeting in this offer? What problems do they have? For example, are you targeting busy dads who are struggling to find the time to exercise whilst managing their work and family life? Or maybe busy entrepreneurs who do not have the time to go to the gym? Why is YOUR offer good for that particular persona?
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2. Solve an Actual Pain Point 🔐
The best way to get a potential lead to download an offer is to give them confidence that your offer will answer their burning questions or solve a problem for them. If it isn’t helpful to your persona, then it’s not worth offering.
For example, if you want single moms to participate in yoga classes to manage their stress, you’ve got to offer them something that helps to manage their stress levels first, so maybe a free PDF guide that explains how to manage and reduce stress and then add in somewhere the importance of participating in yoga.
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3. Create an amazing title 💥🌟
People still judge a book by its cover. If the title of your offer is unappealing, chances are no one is going to want it. You need to make sure your title is as enticing as the content inside the offer itself.
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4. Use the Best Performing Offer Formats 💣🏎
The best performing offer formats (these offer the highest visit-to-lead conversion percentages) in order are:
-Ebooks or Guides
-Presentations
-Research and Reports
-White papers
-Kits
-Live Webinars
-On-Demand Webinars
-Demos, Consultations, Decision stage offers
By looking at the above list, you can see that filling out your content matrix with many eBooks or guides, and other awareness stage offers will be extremely beneficial. 🧙♂️
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The best way to lose trust is to have an ebook or guide dated back to 2001. Shut that down. Revamp the offer and make it as current as possible. You want to be talking about what your personas are talking about today, not yesterday, not last year. 🏆
Check out my book order funnel I built below for inspiration.

Have an Awesome Weekend! 💪💪

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