Nestell

19/04/2026

Another success for my logo design for Minpro Recycling - The logo was awarded 4th place in Wave #20 of the international logo design awards competition Logo Wave!

In competition with amazing designers from all over the globe and selected by some of the best designers our industry has to offer including Bill Gardner, David Airey and Jacob Cass, just to name a few, it's a great honor to make it to the top five.

I'm really happy and proud that my work once again is recognized by renowned people in my industry, and a special shout-out to Kyle at Courtright Design for founding this great platform giving designers from all over the world an opportunity to be recognized for their work!

Congratulations to the winners of Wave 20! 🎉

Thanks so much to our participants, international jury, and amazing partners in LogoLounge.com and Logo Package!

Jacob Cass
Bill Gardner
Pragmatika
Jeroen van Eerden - Brand identity designer
Etch Design
David Airey
Scott Fuller

23/03/2026

When designing a logo, I always sketch before going digital. The direct analog brain-hand-paper connection makes it easy to try different ideas - quick and rough, like visual brainstorming. It’s not meant to look perfect, it's purpuose is to get quick thumbnails of different logo concepts to see if they might work.

It’s a trial and error process and most of them look like crap 😅 but I keep sketching until I have one or two ideas that are strong enough to make it to my design software.

Once I’ve gone digital I fine tune each concept, working on the details so that proportions, stroke thickness, angles, balance, etc. is perfect. At this stage I still work in black and white, no colors, to really see the shapes in their simplest form.

If I feel the logo mark works, I create a few mockups, just for me, to see how it appears for example on a business card, a t-shirt, a billboard or a hat, from really small to really big.

This is the point where I'm able to determine if it truly works or if something is off or needs tweaking. Or maybe it turns out it doesn't work at all, in which case I go back to sketching and work through the same process again. ✏️🧾

But if the result is a logo that works really well in mono color, in different sizes and on a variety of touch points, I have a strong logo concept to present to my client. ✅️

16/03/2026

Honored to be awarded

🏆 “Best Logo Design Studio – Sweden 2026”

by EU Business News in the Scandinavian Business Awards 2026.

Grateful for the amazing brands and people I get to work with every day! 🤩

THINK BOLDLY.
​DESIGN BEAUTIFULLY.
​GROW INTENTIONALLY.

16/03/2026

04/01/2026

Had a little fun making this short intro but since I don't do paid ads I'm not sure exactly what to do with it... But it looks nice 😅✌ And I love the beat 🥁💃

02/01/2026

Proud and honored to be recognized among gifted colleagues around the globe! 🌟

Innate talent, the skills we learned during education, constantly refined over the years, building experience with every client project, identifying our style and fine-tuning our sense of what "works" and what doesn't. All this makes us true experts in our field, and yet, in any given moment, the imposter syndrome strikes.

Even seasoned designers sometimes battle self-doubt, after all, we are pedants (and humans) who put an immense amount of thought into every client project. Many, like myself, work alone in their business without other designers to exchange ideas with or ask for feedback, and there are moments when apprehension creeps in. Despite hundreds of happy clients and successful projects, the question suddenly pops up - Is my work good enough?

So, earning recognition and being awarded amongst insanely skilled peers from every corner of the world is a big deal to me and I'm truly honored.

Ending 2025 with gratitude and going into the new year with a huge confidence boost! 🙏 💪 Wish you all a great 2026! 🖖 💚

03/06/2025

Proud to have my for Minpro Recycling AB featured in "BEST LOGO DESIGNS" over at DesignRush, the international premier agency directory for creatives! 😃

👇 https://www.designrush.com/best-designs/logo/minpro-recycling-ab-logo-design

Here's a description of the project:

Minpro Recycling transforms complex waste challenges into smart, sustainable solutions, taking the recycling of hazardous waste to new heights. Their goal is to stand out as a trustworthy and professional partner in an industry often marked by unreliable players.

Minpro turned to me to develop a new visual identity that would convey trust and credibility, helping to position them as a leading, reliable force in the industry.

While bringing that vision to life, I also wanted to find a way to capture the recycling process yet avoiding the clichéd symbolism often used within the recycling industry. I decided to design the mark in the shape of a hexagon, a geometry that evokes a shield or a badge, conveying stability and safety. To echo the different stages of the recycling process I divided the shape into segments which can be seen as transparent compartments.

​This way the mark also plays with perspective, forming an optical illusion of a cube or a box, symbolizing Minpro’s “complete solutions” approach. The result is a distinctive mark and a logo that radiates trust while mirroring the layered work that Minpro Recycling do.

02/05/2025

Logo design and identity for Nordic Industries Holding that I had the pleasure of creating last year. Always honoring my design pinciples of keeping it simple!

The mark in the shape of the letter N takes inspiration from NI's buildings on one of their production sites and makes a unique mark which conveys their business and subsidaries in a truly minimalistic way.

11/02/2025

I had the pleasure of designing a fresh logo and identity for Nylunda, a Swedish company offering traditional therapy, equine-assisted therapy, and trauma therapy. Their goal was to convey feelings of wellbeing, balance, and harmony, so we explored various symbols that represent these values to guide the design process.

I chose the iconic Yin-Yang and heart symbols as inspiration for the design  and while sketching I played around with creative ways to merge these elements into a meaningful and elegant mark.

The final design took shape as a flower-like symbol, representing balance while giving a sense of natures harmony. Each petal of the flower reflects the different therapy services Nylunda provides, blending tradition with a touch of healing harmony. The result is a logo that not only captures their mission but also feels warm, welcoming, and radiates calm energy.

24/12/2024

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endast formgivaren är vaken.

God jul och gott nytt år önskar Nestell Design!
🎅🎄🎊🌟